mustelausa.com
Mustelausa.com is a website that offers various products related to baby and maternity care. The website sells a range of items, including skincare products, lotions, creams, shampoos, and baby accessories. It caters to individuals seeking safe and reliable solutions for baby care needs.
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mustelausa.com Annual Revenue and Growth
mustelausa.com's annual sales on its online store amounted to $2.4M in 2025, down 10-20% from the previous year. For 2026, revenue is expected to grow by 20-50%. This suggests a turnaround from last year's decline.
mustelausa.com's monthly revenueOVER TIME
Over the past three months, mustelausa.com revenue has experienced decline of 7.1%, compared to the preceding three months.
mustelausa.com competitors
In September 2026, newtonbaby.com reported impressive metrics with $3 million in revenue, 13,200 transactions, and 688,000 sessions, establishing a strong market presence. Comparatively, mustelausa.com generated $158,000, with 1,760 transactions from 122,000 sessions, ranking 4th in both revenue and transactions among its competitors. The site’s average order value (AOV) of $75-100 trails behind newtonbaby.com, which has an AOV of $225-250. happiestbaby.com, while having a significant revenue of $1.2 million, recorded only 2,985 transactions and an AOV of $375-400, showing a unique pricing strategy. In contrast, mustelausa.com’s conversion rate of 1.00-1.50% competes closely with newtonbaby.com’s 1.50-2.00%. Overall, mustelausa.com ranks 5th in sessions, well behind childrens.com, which leads with 707,000 sessions.
Revenue share by device at mustelausa.com
In September large majority of sales on mustelausa.com, 54% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 46% of sales coming from desktop devices.
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mustelausa.com channels
Identify top traffic channels that drive growth for mustelausa.comand discover how performance of traffic channels has changed over time.
mustelausa.com Google Ads spend
Evaluate mustelausa.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.
mustelausa.com devices
Review mustelausa.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.
