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May 2026
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Home/Insights/Retailers/100percentpure.com
TRANSACTION INTELLIGENCE - MAY 2026 GLOBALLY

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115.6K
Revenue
May 26
160.6K
Sessions
May 26
0.5-1.0%
Conv. rate
May 26
$75-100
AOV
May 26
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100percentpure.com is an online platform that offers a range of products which primarily consist of cosmetics, skincare, and body care items. The website focuses on promoting the use of natural and organic ingredients in their products. The range includes items like makeup, cleansers, moisturizers, masks, and more.

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100percentpure.com Annual Revenue and Growth

100percentpure.com's annual sales on its online store amounted to $3.4M in 2025, down 20-50% from the previous year. For 2026, revenue is expected to decline by 20-50%. The trend is expected to accelerate.

Annual Revenue (GMV)2025
$3.4M
Annual growth forecast2025/2026
<0%
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eCommerce Revenue
100percentpure.com revenue by year

100percentpure.com's monthly revenueOVER TIME
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Over the past three months, 100percentpure.com revenue has experienced decline of 51%, compared to the preceding three months.

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100percentpure.com revenue decline for last six months
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OVERVIEW
In May 2026, 100percentpure.com generated $115,635 in online sales, significantly surpassing the BEAUTY AND COSMETICS median of $41,533, though still far from the $131,310,258 revenue of industry leader ulta.com. The site's conversion rate ranged from 0.50% to 1.00%, lower than the category high of 4.55%, while its average order value (AOV) stood between $75 and $100, below the $205 high. With 160,612 sessions, it performed well against the median of 16,416, though it remains distant from sephora.com's impressive 60,095,887 sessions, reflecting room for growth in audience engagement.
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100percentpure.com competitors

In May 2026, 100percentpure.com reported a revenue of $115,635 from 1,497 transactions and 160,612 sessions, resulting in a conversion rate of 0.50-1.00%. In contrast, its competitor thedetoxmarket.com generated significantly higher revenue at $1,345,915, with a conversion rate of 4.00-4.50%, highlighting its effective marketing strategy and larger average order value (AOV) of $175-200. beautybyearth.com, with a revenue of $371,884, maintained a strong conversion rate of 2.50-3.00% despite a similar AOV to 100percentpure.com. On the other hand, timelessha.com achieved $416,778 in revenue and a conversion rate of 3.50-4.00% from a considerably higher session count of 231,814. Meanwhile, newdirectionsaromatics.com, while lower in revenue at $108,975, had an AOV of $50-75 but also experienced a 2.00-2.50% conversion rate, showing a more competitive positioning in that price range.

thedetoxmarket.com screenshot
#1 thedetoxmarket.com
1.3M
Revenue
167.3K
Sessions
4.0-4.5%
Conv. rate
$175-200
AOV
beautybyearth.com screenshot
#2 beautybyearth.com
371.9K
Revenue
170.4K
Sessions
2.5-3.0%
Conv. rate
$75-100
AOV
newdirectionsaromatics.com screenshot
#3 newdirectionsaromatics.com
109K
Revenue
69K
Sessions
2.0-2.5%
Conv. rate
$50-75
AOV
timelessha.com screenshot
#4 timelessha.com
416.8K
Revenue
231.8K
Sessions
3.5-4.0%
Conv. rate
$50-75
AOV
versedskin.com screenshot
#5 versedskin.com
195.3K
Revenue
141.3K
Sessions
1.5-2.0%
Conv. rate
$50-75
AOV
100percentpure.com vs top market performers
100percentpure.com
top retailers
conversion rate vs average order value for 100percentpure.com and its competitors
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Revenue share by device at 100percentpure.com

In May large majority of sales on 100percentpure.com, 59% was finalized on desktop devices, with 41% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In May large majority of sales on 100percentpure.com, 59% was finalized on desktop devices, with 41% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

Industries 100percentpure.com operates in

100percentpure.com is tracked across 10 e-commerce industries. Explore market size, leading retailers and benchmarks for each.

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100percentpure.com channels

Identify top traffic channels that drive growth for 100percentpure.comand discover how performance of traffic channels has changed over time.

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100percentpure.com Google Ads spend

Evaluate 100percentpure.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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100percentpure.com devices

Review 100percentpure.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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100percentpure.com top markets

Explore 100percentpure.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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100percentpure.com country & global rank

Assess the ranking of 100percentpure.com among other retailers within its primary country and worldwide.

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