Instant e-commerce analysis - revenue, conv. rate, AOV with Grips browser extension

Grips browser extension

Grips
Aug 2025
All countries
Home/Insights/Retailers/100percentpure.com
TRANSACTION INTELLIGENCE - AUG 2025 GLOBALLY

Favicon for 100percentpure.com100percentpure.com

Start benchmarking for free
Sign in with GoogleSign up with Google
210.4K
Revenue
Aug 25
308.6K
Sessions
Aug 25
0.5-1.0%
Conv. rate
Aug 25
$50-75
AOV
Aug 25
Loading...

100percentpure.com is an online platform that offers a range of products which primarily consist of cosmetics, skincare, and body care items. The website focuses on promoting the use of natural and organic ingredients in their products. The range includes items like makeup, cleansers, moisturizers, masks, and more.

Loading...

GRIPS CUSTOMERS & RESEARCH PARTNERS

Sally Beauty logoAssembly logoWalmart logoSimpleTire logoNorthwestern University logoColumbia University logo

100percentpure.com Annual Revenue and Growth

100percentpure.com's annual sales on its online store amounted to $4.6M in 2024, down 20-50% from the previous year. For 2025, revenue is expected to decline by 20-50%. The trend is expected to moderate.

Annual Revenue (GMV)2024
$4.6M
Annual growth forecast2024/2025
<0%
Benchmark against your competitors for free
Continue with GoogleSign up with Google
eCommerce Revenue
100percentpure.com revenue by year

100percentpure.com's monthly revenueOVER TIME
View real-time data

Over the past three months, 100percentpure.com revenue has experienced decline of 12%, compared to the preceding three months.

View real-time data
100percentpure.com revenue decline for last six months
Benchmark against your competitors for free
Continue with GoogleSign up with Google

Top products on 100percentpure.comby revenue

#1 Rose Water Hyaluronic Acid Serum
$360.6
Price
$73.9K
Revenue
#2 Bright Eyes Duo
$70.8
Price
$30.8K
Revenue
#3 Awaken & Brighten Set
$69
Price
$29.5K
Revenue
#4 Fruit Pigmented® Pomegranate Oil Moisturizing Lipstick
$30
Price
Revenue
#5 AM & PM Eye Treatment
$58
Price
Revenue
#6 Love Your Skin- Oily
$137.7
Price
Revenue
#7 Bright Eyes Masks
$30.4
Price
Revenue
#8 Watermelon Cucumber Water Locking Serum
$120
Price
Revenue
#9 Eyes Kit
$95.8
Price
Revenue
#10 Fruit Pigmented® Healthy Foundation
$47.1
Price
Revenue
#1 Rose Water Hyaluronic Acid Serum
$360.6
Price
$73.9K
Revenue
#2 Bright Eyes Duo
$70.8
Price
$30.8K
Revenue
#3 Awaken & Brighten Set
$69
Price
$29.5K
Revenue
Get access to full product performance analysis
Sign in with GoogleSign up with Google
OVERVIEW
100percentpure.com in the BEAUTY AND COSMETICS industry had a revenue of $210,422 with a median revenue of $43,264, conversion rate of 0.50-1.00%, AOV of $50-75, and 308,565 sessions in August 2025. The highest revenue was from themancompany.com at $109,440,426, highest conversion rate was 4.33%, highest AOV was $202, and highest sessions were 44,212,513 from sephora.com, while the lowest conversion rate was 1.0%, lowest AOV was $46, and median sessions were 22,297.
Read more

100percentpure.com competitors

In August 2025, 100percentpure.com reported a revenue of $210,422 with 3,046 transactions and 308,565 sessions, resulting in an average order value (AOV) of $50-75 and a conversion rate of 0.50-1.00. When compared to its competitors, thedetoxmarket.com leads the pack with a revenue of $553,804, 3,082 transactions, and 133,837 sessions, boasting a higher AOV of $175-200 and a conversion rate of 2.00-2.50. On the other hand, beautybyearth.com and newdirectionsaromatics.com trail behind 100percentpure.com in revenue, transactions, and sessions, with similar AOV and conversion rates. However, timelessha.com stands out with a revenue of $436,491, 10,042 transactions, and 215,450 sessions, albeit with a lower AOV of $25-50 but a higher conversion rate of 4.50-5.00. Overall, 100percentpure.com competes well within its niche but may need to increase sessions and improve conversion rates to match the performance of top competitors like thedetoxmarket.com and timelessha.com.

thedetoxmarket.com screenshot
#1 thedetoxmarket.com
553.8K
Revenue
133.8K
Sessions
2.0-2.5%
Conv. rate
$175-200
AOV
beautybyearth.com screenshot
#2 beautybyearth.com
76.9K
Revenue
63.6K
Sessions
1.5-2.0%
Conv. rate
$50-75
AOV
newdirectionsaromatics.com screenshot
#3 newdirectionsaromatics.com
95.3K
Revenue
89.9K
Sessions
1.5-2.0%
Conv. rate
$50-75
AOV
timelessha.com screenshot
#4 timelessha.com
436.5K
Revenue
215.5K
Sessions
4.5-5.0%
Conv. rate
$25-50
AOV
versedskin.com screenshot
#5 versedskin.com
80.6K
Revenue
120.1K
Sessions
1.0-1.5%
Conv. rate
$50-75
AOV
100percentpure.com vs top market performers
100percentpure.com
top retailers
conversion rate vs average order value for 100percentpure.com and its competitors
Benchmark against your competitors for free
Continue with GoogleSign up with Google

Revenue share by device at 100percentpure.com

In August large majority of sales on 100percentpure.com, 59% was finalized on desktop devices, with 41% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In August large majority of sales on 100percentpure.com, 59% was finalized on desktop devices, with 41% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
Review the entire assortment of this retailer and thousands of others in the Grips app
Sign in with GoogleSign up with Google
brands overtime comparison

Gain even more insights with the Grips app

100percentpure.com channels

Identify top traffic channels that drive growth for 100percentpure.comand discover how performance of traffic channels has changed over time.

Sign in with GoogleSign up with Google

100percentpure.com Google Ads spend

Evaluate 100percentpure.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

Sign in with GoogleSign up with Google

100percentpure.com devices

Review 100percentpure.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

Sign in with GoogleSign up with Google

100percentpure.com top markets

Explore 100percentpure.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

Sign in with GoogleSign up with Google

100percentpure.com country & global rank

Assess the ranking of 100percentpure.com among other retailers within its primary country and worldwide.

Sign in with GoogleSign up with Google
Understand how your competitors drive sales.
Drive growth and optimize key metrics with our e-commerce intelligence platform
Grips Platform Dashboard