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Dec 2025
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Home/Insights/Retailers/100percentpure.com
TRANSACTION INTELLIGENCE - DEC 2025 GLOBALLY

Favicon for 100percentpure.com100percentpure.com

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309.7K
Revenue
Dec 25
289.7K
Sessions
Dec 25
1.5-2.0%
Conv. rate
Dec 25
$50-75
AOV
Dec 25
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100percentpure.com is an online platform that offers a range of products which primarily consist of cosmetics, skincare, and body care items. The website focuses on promoting the use of natural and organic ingredients in their products. The range includes items like makeup, cleansers, moisturizers, masks, and more.

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100percentpure.com Annual Revenue and Growth

100percentpure.com's annual sales on its online store amounted to $4.6M in 2024, down 20-50% from the previous year. For 2025, revenue is expected to decline by 20-50%. The trend is expected to moderate.

Annual Revenue (GMV)2024
$4.6M
Annual growth forecast2024/2025
<0%
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eCommerce Revenue
100percentpure.com revenue by year

100percentpure.com's monthly revenueOVER TIME
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Over the past three months, 100percentpure.com revenue has experienced growth of 36%, compared to the preceding three months.

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100percentpure.com revenue growth for last six months
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Top products on 100percentpure.comby revenue

#1 Online Gift Card
$71.1
Price
$75.2K
Revenue
#2 Fruit Pigmented® Full Coverage Water Foundation
$62.3
Price
$48.3K
Revenue
#3 Love Your Skin- Anti-Aging
$185.7
Price
$38.6K
Revenue
#4 Love Your Skin- Oily
$141.3
Price
Revenue
#5 Beauty Deal - Fruit Pigmented® Full Coverage Water Foundation: Neutral 4.0
$765.9
Price
Revenue
#6 Breast Cancer Awareness Set
$118.3
Price
Revenue
#7 Fruit Pigmented® Healthy Foundation
$56.4
Price
Revenue
#8 Fruit Pigmented® Lip Glaze
$30.6
Price
Revenue
#9 Watermelon Cucumber Water Locking Serum
$86
Price
Revenue
#10 Fruit Pigmented® Pomegranate Oil Moisturizing Lipstick
$31.1
Price
Revenue
#1 Online Gift Card
$71.1
Price
$75.2K
Revenue
#2 Fruit Pigmented® Full Coverage Water Foundation
$62.3
Price
$48.3K
Revenue
#3 Love Your Skin- Anti-Aging
$185.7
Price
$38.6K
Revenue
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OVERVIEW
In December 2025, 100percentpure.com, operating in the BEAUTY AND COSMETICS sector, achieved online sales revenue of $309,659, significantly above the median of $53,444, though far behind market leader ulta.com’s $152,769,917; the site recorded a conversion rate of 1.50-2.00%, below the high of 4.87% for the industry, and its average order value ranged between $50-75, compared to a high of $191; with 289,708 sessions, it surpassed the median of 23,270 but trailed far behind sephora.com, which had 76,213,109 sessions.
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100percentpure.com competitors

In December 2025, 100percentpure.com generated a revenue of $309,659 with 4,415 transactions and 289,708 sessions, boasting a conversion rate of 1.50-2.00% and an average order value (AOV) of $50-75. Compared to its competitors, The Detox Market outperformed in revenue with $970,435, 4,964 transactions, and 121,429 sessions, along with a higher conversion rate of 4.00-4.50%. Beauty by Earth had lower revenue at $69,640 but a similar AOV and conversion rate to 100percentpure.com. New Directions Aromatics also fell short in revenue with $128,142, 2,001 transactions, and 93,683 sessions, but had a slightly higher conversion rate. Timeless Skin Health excelled in transactions with 9,227, but had a lower AOV and conversion rate than 100percentpure.com. Versed Skin matched 100percentpure.com in AOV, conversion rate, and revenue but had fewer transactions and sessions.

thedetoxmarket.com screenshot
#1 thedetoxmarket.com
970.4K
Revenue
121.4K
Sessions
4.0-4.5%
Conv. rate
$175-200
AOV
beautybyearth.com screenshot
#2 beautybyearth.com
69.6K
Revenue
64.1K
Sessions
1.5-2.0%
Conv. rate
$50-75
AOV
newdirectionsaromatics.com screenshot
#3 newdirectionsaromatics.com
128.1K
Revenue
93.7K
Sessions
2.0-2.5%
Conv. rate
$50-75
AOV
timelessha.com screenshot
#4 timelessha.com
357.2K
Revenue
269K
Sessions
3.0-3.5%
Conv. rate
$25-50
AOV
versedskin.com screenshot
#5 versedskin.com
93.2K
Revenue
111.4K
Sessions
1.5-2.0%
Conv. rate
$50-75
AOV
100percentpure.com vs top market performers
100percentpure.com
top retailers
conversion rate vs average order value for 100percentpure.com and its competitors
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Revenue share by device at 100percentpure.com

In December large majority of sales on 100percentpure.com, 59% was finalized on desktop devices, with 41% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In December large majority of sales on 100percentpure.com, 59% was finalized on desktop devices, with 41% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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100percentpure.com channels

Identify top traffic channels that drive growth for 100percentpure.comand discover how performance of traffic channels has changed over time.

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100percentpure.com Google Ads spend

Evaluate 100percentpure.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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100percentpure.com devices

Review 100percentpure.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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100percentpure.com top markets

Explore 100percentpure.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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100percentpure.com country & global rank

Assess the ranking of 100percentpure.com among other retailers within its primary country and worldwide.

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