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Oct 2025
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Home/Insights/Retailers/100percentpure.com
TRANSACTION INTELLIGENCE - OCT 2025 GLOBALLY

Favicon for 100percentpure.com100percentpure.com

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258.9K
Revenue
Oct 25
225.5K
Sessions
Oct 25
1.5-2.0%
Conv. rate
Oct 25
$50-75
AOV
Oct 25
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100percentpure.com is an online platform that offers a range of products which primarily consist of cosmetics, skincare, and body care items. The website focuses on promoting the use of natural and organic ingredients in their products. The range includes items like makeup, cleansers, moisturizers, masks, and more.

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100percentpure.com Annual Revenue and Growth

100percentpure.com's annual sales on its online store amounted to $4.6M in 2024, down 20-50% from the previous year. For 2025, revenue is expected to decline by 20-50%. The trend is expected to moderate.

Annual Revenue (GMV)2024
$4.6M
Annual growth forecast2024/2025
<0%
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eCommerce Revenue
100percentpure.com revenue by year

100percentpure.com's monthly revenueOVER TIME
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Over the past three months, 100percentpure.com revenue has experienced decline of 12%, compared to the preceding three months.

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100percentpure.com revenue decline for last six months
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Top products on 100percentpure.comby revenue

#1 Love Your Skin- Oily
$141.8
Price
$36.7K
Revenue
#2 Love Your Skin- Anti-Aging
$185.9
Price
$34K
Revenue
#3 Fruit Pigmented® Full Coverage Water Foundation
$78
Price
$29.2K
Revenue
#4 Monthly Box ($169 worth $500+)
$169
Price
Revenue
#5 Watermelon Cucumber Water Locking Serum
$114.6
Price
Revenue
#6 For Anti-Aging
$115.2
Price
Revenue
#7 Winter Restoration Set
$134.5
Price
Revenue
#8 Fruit Pigmented® Healthy Foundation
$60.2
Price
Revenue
#9 Bakuchiol Set
$86.8
Price
Revenue
#10 Fruit Pigmented® Pomegranate Oil Moisturizing Lipstick
$30.9
Price
Revenue
#1 Love Your Skin- Oily
$141.8
Price
$36.7K
Revenue
#2 Love Your Skin- Anti-Aging
$185.9
Price
$34K
Revenue
#3 Fruit Pigmented® Full Coverage Water Foundation
$78
Price
$29.2K
Revenue
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OVERVIEW
In October 2025, 100percentpure.com generated $258,945 in online sales, significantly outperforming the BEAUTY AND COSMETICS median of $41,294, while also showcasing a conversion rate of 1.50-2.00%, below the sector's high of 4.65%. With an average order value (AOV) of $50-75, it aligns closely with the industry's low of $47. The site recorded 225,473 sessions, far surpassing the median of 18,156, yet dwarfed by Sephora’s impressive 49,510,502 sessions. Despite these strong metrics, 100percentpure.com remains a smaller player in a competitive market dominated by themancompany.com, which achieved revenue of $119,786,747.
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100percentpure.com competitors

In October 2025, 100percentpure.com generated $258,945 in revenue with 3,693 transactions and 225,473 sessions, boasting an average order value (AOV) of $50-75 and a conversion rate of 1.50-2.00%. Comparing this to its competitors, thedetoxmarket.com leads the pack with $745,387 in revenue, 4,148 transactions, and 116,523 sessions, along with a higher AOV of $175-200 and a conversion rate of 3.50-4.00%. beautybyearth.com trails behind with $68,394 in revenue, 778 transactions, and 59,790 sessions, offering an AOV of $75-100 and a conversion rate of 1.00-1.50%. Meanwhile, newdirectionsaromatics.com and versedskin.com fall in the mid-range, while timelessha.com excels in conversion rate at 4.00-4.50%. Despite strong competition, 100percentpure.com holds its own in the market, especially with its unique selling point of providing pure, natural beauty products.

thedetoxmarket.com screenshot
#1 thedetoxmarket.com
745.4K
Revenue
116.5K
Sessions
3.5-4.0%
Conv. rate
$175-200
AOV
beautybyearth.com screenshot
#2 beautybyearth.com
68.4K
Revenue
59.8K
Sessions
1.0-1.5%
Conv. rate
$75-100
AOV
newdirectionsaromatics.com screenshot
#3 newdirectionsaromatics.com
133K
Revenue
82.6K
Sessions
2.0-2.5%
Conv. rate
$50-75
AOV
timelessha.com screenshot
#4 timelessha.com
307K
Revenue
160.1K
Sessions
4.0-4.5%
Conv. rate
$25-50
AOV
versedskin.com screenshot
#5 versedskin.com
129.6K
Revenue
121.8K
Sessions
1.5-2.0%
Conv. rate
$50-75
AOV
100percentpure.com vs top market performers
100percentpure.com
top retailers
conversion rate vs average order value for 100percentpure.com and its competitors
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Revenue share by device at 100percentpure.com

In October large majority of sales on 100percentpure.com, 59% was finalized on desktop devices, with 41% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In October large majority of sales on 100percentpure.com, 59% was finalized on desktop devices, with 41% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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100percentpure.com channels

Identify top traffic channels that drive growth for 100percentpure.comand discover how performance of traffic channels has changed over time.

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100percentpure.com Google Ads spend

Evaluate 100percentpure.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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100percentpure.com devices

Review 100percentpure.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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100percentpure.com top markets

Explore 100percentpure.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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100percentpure.com country & global rank

Assess the ranking of 100percentpure.com among other retailers within its primary country and worldwide.

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