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Sep 2024
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TRANSACTION INTELLIGENCE - SEP 2024 GLOBALLY

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984.4K
Revenue
831.2K
Sessions
2.5-3.0%
Conversion rate
$25-50
Average order value
Online only revenue for nyxcosmetics.com, excluding returns, subscriptions and
any app sales. Read more in our knowledge base.

NyxCosmetics.com is an online platform that primarily sells a wide range of cosmetic products. They offer makeup essentials such as foundation, lipstick, eyeshadow palettes, and beauty tools. The website also provides informative content, tutorials, and product reviews to aid customers in making informed purchasing decisions.

nyxcosmetics.com’s revenueOVER TIME
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Over the past three months, nyxcosmetics.com revenue has experienced growth of 14%, compared to the preceding three months.

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nyxcosmetics.com revenue growth for last six months
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OVERVIEW
In September 2024, nyxcosmetics.com, in the BEAUTY AND COSMETICS industry, generated $984,414 in online sales revenue, with a conversion rate of 2.50-3.00% and an average order value (AOV) of $25-50. This is compared to a median revenue of $53,315 and a very high AOV of $191 in the industry. nyxcosmetics.com had 831,207 sessions, while the highest sessions came from sephora.com at 41,256,765 and the median sessions in the industry were 22,216.
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nyxcosmetics.com competitors

When comparing nyxcosmetics.com to its competitors in the beauty industry, it is evident that nyxcosmetics.com falls behind in terms of revenue and number of transactions. With a revenue of $984,414 and 23,225 transactions from 831,207 sessions, nyxcosmetics.com has lower performance metrics compared to some of its competitors. For example, maccosmetics.com leads the pack with a staggering revenue of $10,026,328 from 47,473 transactions and 1,626,305 sessions. Additionally, frendsbeauty.com and beautyjoint.com both outperform nyxcosmetics.com in terms of conversion rate, with rates ranging from 4.00-4.50%. However, nyxcosmetics.com does have a similar average order value (AOV) to nyxcosmetics.ca, ranging from $25-50. Overall, nyxcosmetics.com may need to focus on increasing revenue and transactions, as well as improving their conversion rate to stay competitive in the market.

#1 nyxcosmetics.ca
53.5K
Revenue
85.1K
Sessions
1.5-2.0%
Conv. rate
$25-50
AOV
#2 frendsbeauty.com
80.5K
Revenue
17.9K
Sessions
4.0-4.5%
Conv. rate
$100-125
AOV
#3 camerareadycosmetics.com
156K
Revenue
138.9K
Sessions
1.0-1.5%
Conv. rate
$75-100
AOV
#4 beautyjoint.com
105K
Revenue
31.8K
Sessions
4.0-4.5%
Conv. rate
$75-100
AOV
#5 maccosmetics.com
10M
Revenue
1.6M
Sessions
2.5-3.0%
Conv. rate
$200-225
AOV
nyxcosmetics.com vs top market performers
nyxcosmetics.com
top retailers
conversion rate vs average order value for nyxcosmetics.com and its competitors
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nyxcosmetics.com brandsby revenue

1
Logo for nyx cosmeticsNyx Cosmetics
2
Logo for shine killerShine Killer
Top retailers:ebay.co.ukvery.co.uk
3
Logo for lip lingerieLip Lingerie
Top retailers:douglas.de

nyxcosmetics.com categoriesby revenue

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brands overtime comparison

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nyxcosmetics.com channels

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nyxcosmetics.com Google Ads spend

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nyxcosmetics.com devices

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nyxcosmetics.com top markets

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nyxcosmetics.com country & global rank

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