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TRANSACTION INTELLIGENCE - MAY 2026 GLOBALLY

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1.6M
Revenue
May 26
1.2M
Sessions
May 26
2.0-2.5%
Conv. rate
May 26
$50-75
AOV
May 26
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NyxCosmetics.com is an online platform that primarily sells a wide range of cosmetic products. They offer makeup essentials such as foundation, lipstick, eyeshadow palettes, and beauty tools. The website also provides informative content, tutorials, and product reviews to aid customers in making informed purchasing decisions.

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nyxcosmetics.com Annual Revenue and Growth

nyxcosmetics.com's annual sales on its online store amounted to $12M in 2025, down 5-10% from the previous year. For 2026, revenue is expected to decline by 0-5%. The trend is expected to moderate.

Annual Revenue (GMV)2025
$12M
Annual growth forecast2025/2026
<0%
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eCommerce Revenue
nyxcosmetics.com revenue by year

nyxcosmetics.com's monthly revenueOVER TIME
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Over the past three months, nyxcosmetics.com revenue has experienced growth of 57%, compared to the preceding three months.

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nyxcosmetics.com revenue growth for last six months
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OVERVIEW
In May 2026, nyxcosmetics.com generated $1,625,517 in online sales, significantly outperforming the BEAUTY AND COSMETICS median of $41,533, though it remains far behind the category leader, ulta.com, at $131,310,258. The site achieved a conversion rate between 2.00-2.50%, below the industry's high of 4.55% but above the low of 1.21%. With an average order value (AOV) of $50-75, it aligns with the lower end of the industry's AOV range. Nyx's site attracted 1,235,198 sessions, dwarfed by sephora.com's 60,095,887 sessions, while the median in its category sits at 16,416.
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nyxcosmetics.com competitors

As of May 2026, nyxcosmetics.com generates significant revenue of $1,625,517 with 29,495 transactions across 1,235,198 sessions, achieving an average order value (AOV) of $50-75 and a conversion rate of 2.00-2.50%. In comparison, nyxcosmetics.ca earns $104,862 with a similar conversion rate but a lower AOV of $25-50. frendsbeauty.com shows promising performance with $142,469 in revenue and a higher conversion rate of 3.00-3.50%, but a lower total of 1,318 transactions. camerareadycosmetics.com lags behind with $68,859 in revenue and a lower conversion rate of 1.00-1.50%, while beautyjoint.com stands out with a high conversion rate of 4.50-5.00%, but only achieves $58,265 in revenue. Notably, maccosmetics.com dominates the field, reporting $10,402,575 in revenue and an AOV of $175-200, attracting a larger audience with over 2.5 million sessions.

nyxcosmetics.ca screenshot
#1 nyxcosmetics.ca
104.9K
Revenue
92.8K
Sessions
2.0-2.5%
Conv. rate
$25-50
AOV
frendsbeauty.com screenshot
#2 frendsbeauty.com
142.5K
Revenue
38.9K
Sessions
3.0-3.5%
Conv. rate
$100-125
AOV
camerareadycosmetics.com screenshot
#3 camerareadycosmetics.com
68.9K
Revenue
87.7K
Sessions
1.0-1.5%
Conv. rate
$50-75
AOV
beautyjoint.com screenshot
#4 beautyjoint.com
58.3K
Revenue
21.1K
Sessions
4.5-5.0%
Conv. rate
$50-75
AOV
maccosmetics.com screenshot
#5 maccosmetics.com
10.4M
Revenue
2.5M
Sessions
2.0-2.5%
Conv. rate
$175-200
AOV
nyxcosmetics.com vs top market performers
nyxcosmetics.com
top retailers
conversion rate vs average order value for nyxcosmetics.com and its competitors
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Revenue share by device at nyxcosmetics.com

In May large majority of sales on nyxcosmetics.com, 76% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 24% of sales coming from desktop devices.

In May large majority of sales on nyxcosmetics.com, 76% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 24% of sales coming from desktop devices.

Industries nyxcosmetics.com operates in

nyxcosmetics.com is tracked across 10 e-commerce industries. Explore market size, leading retailers and benchmarks for each.

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nyxcosmetics.com channels

Identify top traffic channels that drive growth for nyxcosmetics.comand discover how performance of traffic channels has changed over time.

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nyxcosmetics.com Google Ads spend

Evaluate nyxcosmetics.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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nyxcosmetics.com devices

Review nyxcosmetics.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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nyxcosmetics.com top markets

Explore nyxcosmetics.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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nyxcosmetics.com country & global rank

Assess the ranking of nyxcosmetics.com among other retailers within its primary country and worldwide.

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