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Sep 2026
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Home/Insights/Retailers/nyxcosmetics.com
TRANSACTION INTELLIGENCE - SEP 2026 GLOBALLY

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786.4K
Revenue
Sep 26
1.1M
Sessions
Sep 26
1.5-2.0%
Conv. rate
Sep 26
$25-50
AOV
Sep 26
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NyxCosmetics.com is an online platform that primarily sells a wide range of cosmetic products. They offer makeup essentials such as foundation, lipstick, eyeshadow palettes, and beauty tools. The website also provides informative content, tutorials, and product reviews to aid customers in making informed purchasing decisions.

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nyxcosmetics.com Annual Revenue and Growth

nyxcosmetics.com's annual sales on its online store amounted to $12M in 2025, down 5-10% from the previous year. For 2026, revenue is expected to grow by 20-50%. This suggests a turnaround from last year's decline.

Annual Revenue (GMV)2025
$12M
Annual growth forecast2025/2026
20-50%
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eCommerce Revenue
nyxcosmetics.com revenue by year

nyxcosmetics.com's monthly revenueOVER TIME
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Over the past three months, nyxcosmetics.com revenue has experienced decline of 8.8%, compared to the preceding three months.

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nyxcosmetics.com revenue decline for last six months
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OVERVIEW
With a conversion rate of 1.50-2.00%, nyxcosmetics.com generated $786,000 in revenue for online sales during September 2026. The average order value (AOV) ranged from $25-50, while sessions reached 1.1 million. In comparison, a typical beauty and cosmetics store generates around $35,500 a month in revenue and sees approximately 14,500 sessions. The conversion rates in this category typically range from 1.06% to 4.56%, positioning nyxcosmetics.com within that range. Furthermore, AOVs in the beauty and cosmetics category typically span from $50 to $214, indicating that nyxcosmetics.com operates below the category's typical range for AOV.
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nyxcosmetics.com competitors

A stark contrast exists between nyxcosmetics.com and maccosmetics.com. In September 2026, nyxcosmetics.com reported a revenue of $786,000 with 17,400 transactions and 1.1 million sessions, while maccosmetics.com achieved a revenue of $9.7 million, 45,200 transactions, and 1.8 million sessions. Despite nyxcosmetics.com ranking second in revenue and transactions among its competitors, it significantly trails behind maccosmetics.com. When compared to nyxcosmetics.ca, which generated $51,700 with 1,236 transactions from 101,000 sessions, nyxcosmetics.com clearly surpasses its Canadian counterpart. In the realm of beauty, beautyjoint.com performed well with a conversion rate of 4.00-4.50%, although it had lower revenue of $30,400. Conversely, nyxcosmetics.com held a conversion rate of 1.50-2.00%, indicating strong performance in capturing sales from its traffic. Overall, nyxcosmetics.com maintains a solid presence, yet faces significant competition from maccosmetics.com.

nyxcosmetics.ca screenshot
#1 nyxcosmetics.ca
51.7K
Revenue
100.6K
Sessions
1.0-1.5%
Conv. rate
$25-50
AOV
frendsbeauty.com screenshot
#2 frendsbeauty.com
46.4K
Revenue
33.7K
Sessions
1.0-1.5%
Conv. rate
$100-125
AOV
camerareadycosmetics.com screenshot
#3 camerareadycosmetics.com
68.1K
Revenue
94.2K
Sessions
0.5-1.0%
Conv. rate
$75-100
AOV
beautyjoint.com screenshot
#4 beautyjoint.com
30.4K
Revenue
16.4K
Sessions
4.0-4.5%
Conv. rate
$25-50
AOV
maccosmetics.com screenshot
#5 maccosmetics.com
9.7M
Revenue
1.8M
Sessions
2.5-3.0%
Conv. rate
$200-225
AOV
nyxcosmetics.com vs top market performers
nyxcosmetics.com
top retailers
conversion rate vs average order value for nyxcosmetics.com and its competitors
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Industries nyxcosmetics.com operates in

nyxcosmetics.com is tracked across 10 e-commerce industries. Explore market size, leading retailers and benchmarks for each.

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brands overtime comparison

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nyxcosmetics.com channels

Identify top traffic channels that drive growth for nyxcosmetics.comand discover how performance of traffic channels has changed over time.

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nyxcosmetics.com Google Ads spend

Evaluate nyxcosmetics.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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nyxcosmetics.com devices

Review nyxcosmetics.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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nyxcosmetics.com top markets

Explore nyxcosmetics.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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nyxcosmetics.com country & global rank

Assess the ranking of nyxcosmetics.com among other retailers within its primary country and worldwide.

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