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Sep 2025
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Home/Insights/Retailers/beautyjoint.com
TRANSACTION INTELLIGENCE - SEP 2025 GLOBALLY

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31K
Revenue
Sep 25
16.2K
Sessions
Sep 25
4.0-4.5%
Conv. rate
Sep 25
$25-50
AOV
Sep 25
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Beautyjoint.com is a website that offers a wide variety of cosmetics and beauty products. They sell an extensive range of makeup items, including eye shadows, lipsticks, foundations, and more. Additionally, they provide accessories such as brushes and tools for application. The website encompasses various renowned brands at competitive prices.

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Sally Beauty logoAssembly logoWalmart logoSimpleTire logoNorthwestern University logoColumbia University logo

beautyjoint.com Annual Revenue and Growth

beautyjoint.com's annual sales on its online store amounted to $1.1M in 2024, up 50%+ from the previous year. For 2025, revenue is expected to decline by 50%+. This would mark a reversal from last year's growth.

Annual Revenue (GMV)2024
$1.1M
Annual growth forecast2024/2025
<0%
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eCommerce Revenue
beautyjoint.com revenue by year

beautyjoint.com's monthly revenueOVER TIME
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Over the past three months, beautyjoint.com revenue has experienced decline of 31%, compared to the preceding three months.

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beautyjoint.com revenue decline for last six months
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OVERVIEW
In September 2025, beautyjoint.com reported online sales revenue of $30,973, below the BEAUTY AND COSMETICS median of $40,540; its conversion rate ranged from 4.00-4.50%, slightly below the category high of 4.54%, while its average order value (AOV) fell between $25-50, far below the high of $203; with 16,223 sessions, it lagged behind the median of 18,928 in the industry, significantly overshadowed by ulta.com's $93,223,020 revenue and sephora.com’s leading sessions of 45,764,193, highlighting opportunities for growth within the competitive landscape.
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beautyjoint.com competitors

In September 2025, beautyjoint.com had a revenue of $30,973 with 727 transactions and 16,223 sessions, boasting an average order value (AOV) of $25-50 and a conversion rate of 4.00-4.50%. Compared to its competitors, elfcosmetics.com leads the pack with a revenue of $2,635,533 from 70,635 transactions and 2,434,391 sessions, with a slightly lower conversion rate of 2.50-3.00%. wetnwildbeauty.com follows with $132,726 in revenue from 2,932 transactions and 343,145 sessions, showcasing a lower conversion rate of 0.50-1.00%. cosmetixclub.com comes in with $395,631 in revenue from 788 transactions and 18,587 sessions, along with a higher AOV of $500-525 and a similar conversion rate of 4.00-4.50% as beautyjoint.com. Lastly, nyxcosmetics.com generated $824,198 in revenue from 18,255 transactions and 1,101,859 sessions, with a conversion rate of 1.50-2.00%. beautyjoint.com holds its ground amongst its competitors with a decent revenue, transactions, sessions, and conversion rate.

elfcosmetics.com screenshot
#1 elfcosmetics.com
2.6M
Revenue
2.4M
Sessions
2.5-3.0%
Conv. rate
$25-50
AOV
wetnwildbeauty.com screenshot
#2 wetnwildbeauty.com
132.7K
Revenue
343.1K
Sessions
0.5-1.0%
Conv. rate
$25-50
AOV
cosmetixclub.com screenshot
#3 cosmetixclub.com
395.6K
Revenue
18.6K
Sessions
4.0-4.5%
Conv. rate
$500-600
AOV
nyxcosmetics.com screenshot
#4 nyxcosmetics.com
824.2K
Revenue
1.1M
Sessions
1.5-2.0%
Conv. rate
$25-50
AOV
blissible.com screenshot
#5 blissible.com
15K
Revenue
9.8K
Sessions
2.5-3.0%
Conv. rate
$50-75
AOV
beautyjoint.com vs top market performers
beautyjoint.com
top retailers
conversion rate vs average order value for beautyjoint.com and its competitors
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Revenue share by device at beautyjoint.com

In September large majority of sales on beautyjoint.com, 61% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 39% of sales coming from desktop devices.

In September large majority of sales on beautyjoint.com, 61% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 39% of sales coming from desktop devices.
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brands overtime comparison

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beautyjoint.com channels

Identify top traffic channels that drive growth for beautyjoint.comand discover how performance of traffic channels has changed over time.

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beautyjoint.com Google Ads spend

Evaluate beautyjoint.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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beautyjoint.com devices

Review beautyjoint.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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beautyjoint.com top markets

Explore beautyjoint.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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beautyjoint.com country & global rank

Assess the ranking of beautyjoint.com among other retailers within its primary country and worldwide.

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