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Home/Insights/Retailers/lorealparisusa.com
TRANSACTION INTELLIGENCE - MAR 2026 GLOBALLY

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1.6M
Revenue
Mar 26
1.8M
Sessions
Mar 26
0.5-1.0%
Conv. rate
Mar 26
$125-150
AOV
Mar 26
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lorealparisusa.com Annual Revenue and Growth

lorealparisusa.com's annual sales on its online store amounted to $14.5M in 2025, down 10-20% from the previous year. For 2026, revenue is expected to grow by 50%+. This suggests a turnaround from last year's decline.

Annual Revenue (GMV)2025
$14.5M
Annual growth forecast2025/2026
50%+
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eCommerce Revenue
lorealparisusa.com revenue by year

lorealparisusa.com's monthly revenueOVER TIME
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Over the past three months, lorealparisusa.com revenue has experienced growth of 5.4%, compared to the preceding three months.

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lorealparisusa.com revenue growth for last six months
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OVERVIEW
In March 2026, lorealparisusa.com achieved online sales revenue of $1,647,724, significantly surpassing the BEAUTY AND COSMETICS median of $47,335, but trailing behind ulta.com's $100,589,534. The site reported a conversion rate between 0.50-1.00%, notably below the industry high of 4.7% and just above the low of 1.2%. The average order value (AOV) ranged from $125-150, which is lower than the industry high of $190 and higher than the low of $45. With 1,805,024 sessions, lorealparisusa.com outperformed the median of 20,520, but remained far behind sephora.com’s leading 60,417,169 sessions.
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lorealparisusa.com competitors

In March 2026, lorealparisusa.com had a revenue of $1,647,724 with 12,958 transactions and 1,805,024 sessions. Its average order value (AOV) ranged from $125 to $150, and the conversion rate was between 0.50% to 1.00%. Comparatively, Madison Reed had a revenue of $861,776 with 16,086 transactions and 490,213 sessions, boasting a higher conversion rate of 3.00% to 3.50%. Garnier USA had a revenue of $306,095 with 5,824 transactions and 660,048 sessions, similar to lorealparisusa.com in AOV and conversion rate. Sally Beauty outperformed lorealparisusa.com with a revenue of $6,527,945, 124,847 transactions, and 6,307,939 sessions, along with a higher conversion rate of 1.50% to 2.00%. Lastly, Charlotte Tilbury excelled with a revenue of $9,283,399, 103,260 transactions, and 2,986,095 sessions, along with a high AOV of $75 to $100 and a conversion rate of 3.00% to 3.50%.

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AOV
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306.1K
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sallybeauty.com screenshot
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6.5M
Revenue
6.3M
Sessions
1.5-2.0%
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AOV
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675.6K
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AOV
lorealparisusa.com vs top market performers
lorealparisusa.com
top retailers
conversion rate vs average order value for lorealparisusa.com and its competitors
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Revenue share by device at lorealparisusa.com

In March large majority of sales on lorealparisusa.com, 51% was finalized on desktop devices, with 49% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In March large majority of sales on lorealparisusa.com, 51% was finalized on desktop devices, with 49% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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lorealparisusa.com channels

Identify top traffic channels that drive growth for lorealparisusa.comand discover how performance of traffic channels has changed over time.

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lorealparisusa.com Google Ads spend

Evaluate lorealparisusa.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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lorealparisusa.com devices

Review lorealparisusa.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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lorealparisusa.com top markets

Explore lorealparisusa.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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lorealparisusa.com country & global rank

Assess the ranking of lorealparisusa.com among other retailers within its primary country and worldwide.

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