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Oct 2025
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Home/Insights/Retailers/nyxcosmetics.ca
TRANSACTION INTELLIGENCE - OCT 2025 GLOBALLY

Favicon for nyxcosmetics.canyxcosmetics.ca

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60.8K
Revenue
Oct 25
85.3K
Sessions
Oct 25
1.5-2.0%
Conv. rate
Oct 25
$25-50
AOV
Oct 25
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The website nyxcosmetics.ca offers an extensive range of cosmetic products for sale. Their inventory encompasses makeup items like foundations, lipsticks, eyeshadows, and cosmetics tools. Additionally, they offer skincare products such as cleansers, masks, and moisturizers. The website also provides product information and details on shipping and returns.

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nyxcosmetics.ca Annual Revenue and Growth

nyxcosmetics.ca's annual sales on its online store amounted to $708.5K in 2024, down 10-20% from the previous year. For 2025, revenue is expected to grow by 0-5%. This suggests a turnaround from last year's decline.

Annual Revenue (GMV)2024
$708.5K
Annual growth forecast2024/2025
0-5%
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eCommerce Revenue
nyxcosmetics.ca revenue by year

nyxcosmetics.ca's monthly revenueOVER TIME
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Over the past three months, nyxcosmetics.ca revenue has experienced decline of 1.7%, compared to the preceding three months.

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nyxcosmetics.ca revenue decline for last six months
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OVERVIEW
In October 2025, nyxcosmetics.ca generated online sales of $60,757, surpassing the BEAUTY AND COSMETICS median of $41,294, with a conversion rate between 1.50-2.00%, below the high benchmark of 4.65%. The site's average order value (AOV) ranged from $25 to $50, considerably lower than the high of $202 in the industry. With 85,258 sessions, nyxcosmetics.ca outperformed the median of 18,156 but significantly lagged behind market leader sephora.com, which recorded an astonishing 49,510,502 sessions. Overall, while nyxcosmetics.ca shows promising revenue, its conversion rate and AOV suggest areas for improvement.
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nyxcosmetics.ca competitors

In October 2025, nyxcosmetics.ca had a revenue of $60,757 with 1,469 transactions and 85,258 sessions, boasting an average order value (AOV) of $25-50 and a conversion rate of 1.50-2.00%. In comparison, its competitors had varying levels of performance. nyxcosmetics.com outperformed nyxcosmetics.ca significantly with a revenue of $1,030,103, 23,265 transactions, and 1,248,472 sessions, while maintaining similar AOV and conversion rates. morphe.com also surpassed nyxcosmetics.ca with a revenue of $1,286,653, 15,550 transactions, and 550,119 sessions, featuring a higher AOV and conversion rate. However, urban decay.ca and elfcosmetics.com fell short of nyxcosmetics.ca in terms of revenue, transactions, and sessions, with lower AOV and conversion rates. makeupforever.com performed similarly to nyxcosmetics.ca in terms of revenue, transactions, and sessions, but with a higher AOV and conversion rate.

nyxcosmetics.com screenshot
#1 nyxcosmetics.com
1M
Revenue
1.2M
Sessions
1.5-2.0%
Conv. rate
$25-50
AOV
urbandecay.ca screenshot
#2 urbandecay.ca
7.3K
Revenue
23.5K
Sessions
0.5-1.0%
Conv. rate
$25-50
AOV
morphe.com screenshot
#3 morphe.com
1.3M
Revenue
550.1K
Sessions
2.5-3.0%
Conv. rate
$75-100
AOV
elfcosmetics.com screenshot
#4 elfcosmetics.com
4.1M
Revenue
3M
Sessions
3.0-3.5%
Conv. rate
$25-50
AOV
makeupforever.com screenshot
#5 makeupforever.com
1.6M
Revenue
525.1K
Sessions
2.0-2.5%
Conv. rate
$125-150
AOV
nyxcosmetics.ca vs top market performers
nyxcosmetics.ca
top retailers
conversion rate vs average order value for nyxcosmetics.ca and its competitors
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Revenue share by device at nyxcosmetics.ca

In October large majority of sales on nyxcosmetics.ca, 73% was finalized on desktop devices, with 27% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In October large majority of sales on nyxcosmetics.ca, 73% was finalized on desktop devices, with 27% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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nyxcosmetics.ca channels

Identify top traffic channels that drive growth for nyxcosmetics.caand discover how performance of traffic channels has changed over time.

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nyxcosmetics.ca Google Ads spend

Evaluate nyxcosmetics.ca's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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nyxcosmetics.ca devices

Review nyxcosmetics.ca's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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nyxcosmetics.ca top markets

Explore nyxcosmetics.ca's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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nyxcosmetics.ca country & global rank

Assess the ranking of nyxcosmetics.ca among other retailers within its primary country and worldwide.

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