urbandecay.com
The website urbandecay.com specializes in selling a wide range of beauty products. Their inventory includes makeup items such as eyeshadow palettes, lipsticks, and foundations. Additionally, they offer skincare products, tools, and accessories. Urban Decay aims to cater to customers looking for bold and edgy cosmetics.
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urbandecay.com Annual Revenue and Growth
urbandecay.com's annual sales on its online store amounted to $4.2M in 2025, down 20-50% from the previous year. For 2026, revenue is expected to grow by 10-20%. This suggests a turnaround from last year's decline.
urbandecay.com's monthly revenueOVER TIME
Over the past three months, urbandecay.com revenue has experienced growth of 72%, compared to the preceding three months.
urbandecay.com competitors
When comparing urbandecay.com to its competitors in January 2026, several key metrics stand out. urbandecay.com generated a revenue of $351,174 from 5,951 transactions and 332,998 sessions, with an average order value (AOV) ranging from $50-75 and a conversion rate of 1.50-2.00%. In contrast, urbandecay.ca had a much lower revenue of $8,020 with 175 transactions and 23,638 sessions, lower AOV of $25-50, and conversion rate of 0.50-1.00%. urbandecay.co.uk performed better with revenue of $57,040, 1,990 transactions, 50,832 sessions, AOV of $25-50, and conversion rate of 3.50-4.00%. nyxcosmetics.com and toofaced.com were top performers in revenue with $834,312 and $691,623 respectively, both with similar AOV and conversion rates as urbandecay.com. glambot.com fell in the middle with revenue of $59,602, 1,675 transactions, 96,168 sessions, AOV of $25-50, and conversion rate matching that of urbandecay.com.
Revenue share by device at urbandecay.com
In January large majority of sales on urbandecay.com, 73% was finalized on desktop devices, with 27% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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urbandecay.com channels
Identify top traffic channels that drive growth for urbandecay.comand discover how performance of traffic channels has changed over time.
urbandecay.com Google Ads spend
Evaluate urbandecay.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.
urbandecay.com devices
Review urbandecay.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.
