urbandecay.com
The website urbandecay.com specializes in selling a wide range of beauty products. Their inventory includes makeup items such as eyeshadow palettes, lipsticks, and foundations. Additionally, they offer skincare products, tools, and accessories. Urban Decay aims to cater to customers looking for bold and edgy cosmetics.
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urbandecay.com Annual Revenue and Growth
urbandecay.com's annual sales on its online store amounted to $4.2M in 2025, down 20-50% from the previous year. For 2026, revenue is expected to grow by 5-10%. This suggests a turnaround from last year's decline.
urbandecay.com's monthly revenueOVER TIME
Over the past three months, urbandecay.com revenue has experienced decline of 15%, compared to the preceding three months.
urbandecay.com competitors
In May 2026, urbandecay.com reported revenues of $469,407 with 7,630 transactions and 363,871 sessions, achieving a conversion rate of 2.00-2.50%. In comparison, competitors like nyxcosmetics.com generated a remarkable $1,625,517 from 29,495 transactions and 1,235,198 sessions, also boasting a similar conversion rate of 2.00-2.50%. toofaced.com outperformed with $583,610 in revenue but had fewer transactions at 5,161 across 236,334 sessions, maintaining the same conversion rate range. glambot.com showed moderate performance, earning $48,284 with a higher conversion rate of 2.50-3.00%, although its transaction count was lower at 766. Meanwhile, urbandecay.ca and urbandecay.co.uk lagged significantly in revenue, with $2,939 and $25,612, respectively, but urbandecay.co.uk achieved a stronger conversion rate of 4.00-4.50%. Overall, urbandecay.com is competitive but faces strong challenges from nyxcosmetics.com and toofaced.com.
Revenue share by device at urbandecay.com
In May large majority of sales on urbandecay.com, 73% was finalized on desktop devices, with 27% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
Industries urbandecay.com operates in
urbandecay.com is tracked across 9 e-commerce industries. Explore market size, leading retailers and benchmarks for each.
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urbandecay.com channels
Identify top traffic channels that drive growth for urbandecay.comand discover how performance of traffic channels has changed over time.
urbandecay.com Google Ads spend
Evaluate urbandecay.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.
urbandecay.com devices
Review urbandecay.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.
