urbandecay.com
The website urbandecay.com specializes in selling a wide range of beauty products. Their inventory includes makeup items such as eyeshadow palettes, lipsticks, and foundations. Additionally, they offer skincare products, tools, and accessories. Urban Decay aims to cater to customers looking for bold and edgy cosmetics.
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urbandecay.com's revenueOVER TIME
Over the past three months, urbandecay.com revenue has experienced decline of 14%, compared to the preceding three months.
urbandecay.com competitors
In May 2025, urbandecay.com generated $322,993 in revenue from 5,097 transactions with 277,321 sessions. The average order value (AOV) ranged from $50 to $75, and the conversion rate was between 1.50% and 2.00%. Compared to its competitors, Too Faced (toofaced.com) had higher revenue at $550,291 but a similar number of transactions and sessions. Their AOV was between $100 and $125, with the same conversion rate. NYX Cosmetics (nyxcosmetics.com) outperformed both in revenue with $1,159,139, driven by 20,748 transactions from over a million sessions. Their AOV matched urbandecay.com at $50 to $75, and conversion rates were the same. Glambot (glambot.com) lagged behind with $25,748 in revenue from 418 transactions and 21,536 sessions. Both urbandecay.ca and urbandecay.co.uk had lower revenue, transactions, and sessions, with varying AOV and conversion rates compared to urbandecay.com.
Revenue share by device at urbandecay.com
In May large majority of sales on urbandecay.com, 59% was finalized on desktop devices, with 41% of sales coming from mobile devices.
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urbandecay.com channels
Identify top traffic channels that drive growth for urbandecay.comand discover how performance of traffic channels has changed over time.
urbandecay.com Google Ads spend
Evaluate urbandecay.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.
urbandecay.com devices
Review urbandecay.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.
