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May 2024
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TRANSACTION INTELLIGENCE - MAY 2024 GLOBALLY

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59.8K
Revenue
123.9K
Sessions
1.5-2.0%
Conversion rate
$25-50
Average order value
Online only revenue for manicpanic.com, excluding returns, subscriptions and
any app sales. Read more in our knowledge base.

Manicpanic.com is a website that offers a range of hair care and color products. They sell vibrant and bold hair dye shades, hair bleaching kits, styling gels, shampoos, conditioners, and accessories. Their products are known for their high-quality ingredients and their commitment to cruelty-free and vegan manufacturing practices.

manicpanic.com’s revenueOVER TIME
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Over the past three months, manicpanic.com revenue has experienced decline of 4.5%, compared to the preceding three months.

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manicpanic.com revenue decline for last six months
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OVERVIEW
In May 2024, manicpanic.com in the BEAUTY AND COSMETICS industry had online sales revenue of $59,835, below the median of $80,017. Their conversion rate was 1.50-2.00%, AOV ranged from $25-50, and they had 123,886 sessions. Compared to ulta.com with $91,595,110 in revenue, a high conversion rate of 4.25%, AOV of $179, and 48,729,894 sessions from sephora.com, manicpanic.com falls behind in performance metrics but maintains a competitive presence in the market.
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manicpanic.com competitors

manicpanic.com lags behind its competitors in terms of revenue, with only $59,835 compared to the highest performer, madison-reed.com, which boasts $1,586,836. In terms of transactions, manicpanic.com falls short with only 1,954 transactions compared to madison-reed.com's 22,417. However, manicpanic.com has a competitive conversion rate of 1.50-2.00%, putting it on par with lunartideshair.com and medusasmakeup.com. The average order value (AOV) for manicpanic.com ranges between $25-50, while limecrime.com and madison-reed.com have higher AOVs ranging from $50-100. Despite having a lower revenue and transaction count, manicpanic.com holds its own in terms of conversion rate and AOV compared to its competitors. There is room for growth and improvement to close the gap in revenue and transactions.

#1 lunartideshair.com
237.1K
Revenue
132.4K
Sessions
2.0-2.5%
Conv. rate
$75-100
AOV
#2 limecrime.com
340.7K
Revenue
237.8K
Sessions
2.5-3.0%
Conv. rate
$50-75
AOV
#3 medusasmakeup.com
43.8K
Revenue
35.4K
Sessions
2.5-3.0%
Conv. rate
$25-50
AOV
#4 madison-reed.com
1.6M
Revenue
789.4K
Sessions
2.5-3.0%
Conv. rate
$50-75
AOV
#5 garnierusa.com
291.7K
Revenue
783K
Sessions
0.0-0.5%
Conv. rate
$75-100
AOV
manicpanic.com vs top market performers
manicpanic.com
top retailers
conversion rate vs average order value for manicpanic.com and its competitors
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manicpanic.com brandsby revenue

1
Logo for tish & snooky's manic panicTish & Snooky's Manic Panic

manicpanic.com categoriesby revenue

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brands overtime comparison

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manicpanic.com channels

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manicpanic.com Google Ads spend

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manicpanic.com devices

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manicpanic.com top markets

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manicpanic.com country & global rank

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