ray-ban.com
Ray-Ban.com is an official online store for Ray-Ban eyewear. The website enables customers to explore and purchase a wide range of sunglasses and eyeglasses for men and women. It offers a variety of iconic styles, fashionable trends, lens options, frame materials, and lens technologies to suit different preferences and visual needs.
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ray-ban.com Annual Revenue and Growth
ray-ban.com's annual sales on its online store amounted to $295.8M in 2024, up 20-50% from the previous year. For 2025, revenue is expected to grow by 5-10%. The trend is expected to moderate.
ray-ban.com's monthly revenueOVER TIME
Over the past three months, ray-ban.com revenue has experienced decline of 7.3%, compared to the preceding three months.
ray-ban.com competitors
In September 2025, ray-ban.com outperformed some of its competitors in terms of revenue, with $23,979,942 in revenue compared to sunglasses.com with $5,985,333 and framesdirect.com with $2,493,018. However, glassesusa.com had slightly higher revenue at $23,989,304. ray-ban.com also had a high number of transactions at 141,009, falling behind glassesusa.com with 162,532 transactions. When it comes to sessions, ray-ban.com had the highest with 11,334,575, surpassing all its competitors. The average order value (AOV) for ray-ban.com was in the mid-range at $150-175, similar to framesdirect.com and sunglasses.com, while glassesusa.com had a slightly higher AOV at $125-150. In terms of conversion rate, ray-ban.com fell in the middle range at 1.00-1.50, while glassesusa.com had a high conversion rate at 4.50-5.00.
Revenue share by device at ray-ban.com
In September large majority of sales on ray-ban.com, 60% was finalized on desktop devices, with 40% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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ray-ban.com channels
Identify top traffic channels that drive growth for ray-ban.comand discover how performance of traffic channels has changed over time.
ray-ban.com Google Ads spend
Evaluate ray-ban.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.
ray-ban.com devices
Review ray-ban.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.
