ray-ban.com
Ray-Ban.com is an official online store for Ray-Ban eyewear. The website enables customers to explore and purchase a wide range of sunglasses and eyeglasses for men and women. It offers a variety of iconic styles, fashionable trends, lens options, frame materials, and lens technologies to suit different preferences and visual needs.
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ray-ban.com Annual Revenue and Growth
ray-ban.com's annual sales on its online store amounted to $308.1M in 2025, up 0-5% from the previous year. For 2026, revenue is expected to grow by 5-10%. The trend is expected to accelerate.
ray-ban.com's monthly revenueOVER TIME
Over the past three months, ray-ban.com revenue has experienced decline of 25%, compared to the preceding three months.
ray-ban.com competitors
In March 2026, Ray-Ban's revenue of $23,949,510 from 10,362,872 sessions resulted in a conversion rate of 1.00-1.50%. Compared to its competitors, Sunglass Hut generated $9,943,431 from 2,873,860 sessions with a similar conversion rate of 1.00-1.50%. Glasses USA outperformed Ray-Ban in revenue, bringing in $22,765,491 from 4,659,244 sessions, with a higher conversion rate of 3.00-3.50%. Frames Direct had lower revenue of $3,679,464 from 718,060 sessions, but a higher conversion rate of 3.00-3.50%. Sport RX had the lowest revenue of $1,641,566 from 401,584 sessions, with a conversion rate of 1.00-1.50%. Smart Buy Glasses fell in the middle with revenue of $1,791,822 from 638,512 sessions, and a conversion rate of 1.00-1.50%. Ray-Ban maintained a competitive AOV range of $150-175 among its competitors.
Revenue share by device at ray-ban.com
In March large majority of sales on ray-ban.com, 60% was finalized on desktop devices, with 40% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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ray-ban.com channels
Identify top traffic channels that drive growth for ray-ban.comand discover how performance of traffic channels has changed over time.
ray-ban.com Google Ads spend
Evaluate ray-ban.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.
ray-ban.com devices
Review ray-ban.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.
