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Sep 2025
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Home/Insights/Retailers/betternatured.com
TRANSACTION INTELLIGENCE - SEP 2025 GLOBALLY

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5.4K
Revenue
Sep 25
2K
Sessions
Sep 25
3.0-3.5%
Conv. rate
Sep 25
$75-100
AOV
Sep 25
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BetterNatured.com is a website that offers various products for purchase. Their range comprises a variety of hair care, body care, and styling items. Sold items include shampoos, conditioners, hair masks, and styling products. The website provides detailed product information and facilitates online shopping for customers.

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betternatured.com Annual Revenue and Growth

betternatured.com's annual sales on its online store amounted to $388K in 2024, up 50%+ from the previous year. For 2025, revenue is expected to decline by 50%+. This would mark a reversal from last year's growth.

Annual Revenue (GMV)2024
$388K
Annual growth forecast2024/2025
<0%
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eCommerce Revenue
betternatured.com revenue by year

betternatured.com's monthly revenueOVER TIME
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Over the past three months, betternatured.com revenue has experienced decline of N/A, compared to the preceding three months.

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betternatured.com revenue decline for last six months
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OVERVIEW
In September 2025, betternatured.com generated $5,442 in online sales, significantly below the BEAUTY AND COSMETICS median of $40,540, while achieving a conversion rate of 3.00-3.50%, just shy of the high benchmark of 4.54%. With an average order value (AOV) of $75-100, it remains below the industry's high of $203. The site attracted 2,018 sessions, a stark contrast to the median of 18,928, highlighting its challenges in scaling against larger competitors like ulta.com and sephora.com, which command substantial market presence with revenues and sessions in the millions.
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betternatured.com competitors

In September 2025, betternatured.com generated a revenue of $5,442 with 67 transactions and 2,018 sessions, resulting in an average order value (AOV) of $75-100 and a conversion rate of 3.00-3.50%. Compared to its competitors, betternatured.com falls behind in revenue, transactions, and sessions. For example, esalon.com had a significantly higher revenue of $2,001,297 with 14,018 transactions and 450,750 sessions, boasting an AOV of $125-150 and a similar conversion rate. madison-reed.com also outperformed betternatured.com with a revenue of $593,665, 10,870 transactions, and 391,643 sessions, albeit with a slightly lower conversion rate. While betternatured.com may have a competitive AOV and conversion rate, it lags behind its competitors in terms of overall performance metrics.

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betternatured.com vs top market performers
betternatured.com
top retailers
conversion rate vs average order value for betternatured.com and its competitors
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betternatured.com channels

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betternatured.com Google Ads spend

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betternatured.com devices

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betternatured.com top markets

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betternatured.com country & global rank

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