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May 2025
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Home/Insights/Retailers/limecrime.com
TRANSACTION INTELLIGENCE - MAY 2025 GLOBALLY

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111.7K
Revenue
71.5K
Sessions
1.5-2.0%
Conv. rate
$75-100
AOV
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Limecrime.com is a website that sells cosmetics and beauty products. Their inventory includes a wide range of makeup items like lipsticks, eyeshadows, and highlighters. The website offers options for customers to browse and purchase various beauty products conveniently from their website.

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limecrime.com's revenueOVER TIME
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Over the past three months, limecrime.com revenue has experienced decline of 30%, compared to the preceding three months.

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limecrime.com revenue decline for last six months
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OVERVIEW
limecrime.com's performance metrics for May 2025 in the BEAUTY AND COSMETICS industry include online sales revenue of $111,661, conversion rate of 1.50-2.00%, AOV of $75-100, and sessions totaling 71,467, compared to ulta.com's revenue of $96,002,620, a conversion rate as high as 4.51%, AOV up to $213, and sessions reaching 38,510,361 from sephora.com, with median values at $46,882, 1.17%, $53, and 19,997 respectively.
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limecrime.com competitors

In May 2025, Lime Crime's revenue of $111,661 from 1,337 transactions and 71,467 sessions shows steady performance. Comparing it to competitors, Manic Panic's revenue of $33,030 from 977 transactions and 147,646 sessions lags behind in terms of revenue and conversion rate. Lunar Tides Hair boasts the highest revenue at $310,174 from 3,513 transactions and 162,239 sessions with a comparable average order value (AOV) and conversion rate. Runway Rogue Beauty follows closely with $378,678 revenue from 4,395 transactions and 98,486 sessions, showcasing a high conversion rate. Arctic Fox Hair Color's revenue of $182,499 from 2,274 transactions and 306,282 sessions falls behind in conversion rate. Huda Beauty leads the pack with an impressive $1,165,820 revenue from 11,991 transactions and 1,146,651 sessions, showcasing a strong performance across all metrics. Lime Crime holds its own against its competitors but has room for growth in conversion rate and sessions.

manicpanic.com screenshot
#1 manicpanic.com
33K
Revenue
147.6K
Sessions
0.5-1.0%
Conv. rate
$25-50
AOV
arcticfoxhaircolor.com screenshot
#2 arcticfoxhaircolor.com
182.5K
Revenue
306.3K
Sessions
0.5-1.0%
Conv. rate
$75-100
AOV
runwayroguebeauty.com screenshot
#3 runwayroguebeauty.com
378.7K
Revenue
98.5K
Sessions
4.0-4.5%
Conv. rate
$75-100
AOV
hudabeauty.com screenshot
#4 hudabeauty.com
1.2M
Revenue
1.1M
Sessions
1.0-1.5%
Conv. rate
$75-100
AOV
lunartideshair.com screenshot
#5 lunartideshair.com
310.2K
Revenue
162.2K
Sessions
2.0-2.5%
Conv. rate
$75-100
AOV
limecrime.com vs top market performers
limecrime.com
top retailers
conversion rate vs average order value for limecrime.com and its competitors
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Revenue share by device at limecrime.com

In May large majority of sales on limecrime.com, 60% was finalized on mobile devices, with 40% of sales coming from desktop devices.

In May large majority of sales on limecrime.com, 60% was finalized on mobile devices, with 40% of sales coming from desktop devices.
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limecrime.com channels

Identify top traffic channels that drive growth for limecrime.comand discover how performance of traffic channels has changed over time.

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limecrime.com Google Ads spend

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limecrime.com devices

Review limecrime.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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limecrime.com top markets

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limecrime.com country & global rank

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