houseoffraser.co.uk
HouseofFraser.co.uk is an e-commerce platform that offers a wide array of products. The website provides clothing, accessories, beauty products, furniture, and housewares. Customers can explore various categories, including mens and womens fashion, beauty, homeware, toys, and electricals. Regular sales and a diverse range of items cater to different consumer preferences.
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houseoffraser.co.uk Annual Revenue and Growth
houseoffraser.co.uk's annual sales on its online store amounted to $259.7M in 2024, up 0-5% from the previous year. For 2025, revenue is expected to decline by 20-50%. This would mark a reversal from last year's growth.
houseoffraser.co.uk's monthly revenueOVER TIME
Over the past three months, houseoffraser.co.uk revenue has experienced growth of 4.5%, compared to the preceding three months.
houseoffraser.co.uk competitors
In August 2025, houseoffraser.co.uk generated a revenue of £16,472,896 from 175,584 transactions with 5,372,339 sessions, boasting an average order value (AOV) of £75-100 and a conversion rate of 3.00-3.50%. When compared to its competitors, houseoffraser.co.uk falls behind in terms of revenue and transactions. For instance, next.co.uk leads the pack with a revenue of £153,266,054 from 806,247 transactions and a higher AOV of £175-200. Similarly, asos.com outperforms houseoffraser.co.uk with a revenue of £110,785,627 from 771,922 transactions and a higher conversion rate of 1.00-1.50%. While houseoffraser.co.uk has a competitive conversion rate, it may need to focus on increasing revenue and transactions to catch up with the likes of next.co.uk and asos.com in the online retail market.
Revenue share by device at houseoffraser.co.uk
In August large majority of sales on houseoffraser.co.uk, 55% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 45% of sales coming from desktop devices.
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houseoffraser.co.uk channels
Identify top traffic channels that drive growth for houseoffraser.co.ukand discover how performance of traffic channels has changed over time.
houseoffraser.co.uk Google Ads spend
Evaluate houseoffraser.co.uk's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.
houseoffraser.co.uk devices
Review houseoffraser.co.uk's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.
