houseoffraser.co.uk
HouseofFraser.co.uk is an e-commerce platform that offers a wide array of products. The website provides clothing, accessories, beauty products, furniture, and housewares. Customers can explore various categories, including mens and womens fashion, beauty, homeware, toys, and electricals. Regular sales and a diverse range of items cater to different consumer preferences.
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houseoffraser.co.uk Annual Revenue and Growth
houseoffraser.co.uk's annual sales on its online store amounted to $259.7M in 2024, up 0-5% from the previous year. For 2025, revenue is expected to decline by 20-50%. This would mark a reversal from last year's growth.
houseoffraser.co.uk's monthly revenueOVER TIME
Over the past three months, houseoffraser.co.uk revenue has experienced growth of 21%, compared to the preceding three months.
houseoffraser.co.uk competitors
In November 2025, houseoffraser.co.uk reported a revenue of $24,436,493 from 262,120 transactions and 6,284,785 sessions, with an average order value (AOV) of $75-100 and a conversion rate of 4.00-4.50%. In comparison, zalando.co.uk had a revenue of $8,121,659 from 73,883 transactions and 3,816,261 sessions, with an AOV of $100-125 and a conversion rate of 1.50-2.00%. asos.com led the pack with a revenue of $159,325,130 from 1,112,833 transactions and 63,562,508 sessions, boasting an AOV of $125-150 and a conversion rate of 1.50-2.00%. next.co.uk followed closely with a revenue of $217,353,824, while sportsdirect.com reported a revenue of $96,201,176 with a high conversion rate of 4.50-5.00%. lyst.co.uk lagged behind with a revenue of $8,094,948 and a low conversion rate of 0.50-1.00%. Overall, houseoffraser.co.uk performed well in terms of revenue, conversion rate, and AOV when compared to its competitors in November 2025.
Revenue share by device at houseoffraser.co.uk
In November large majority of sales on houseoffraser.co.uk, 55% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 45% of sales coming from desktop devices.
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houseoffraser.co.uk channels
Identify top traffic channels that drive growth for houseoffraser.co.ukand discover how performance of traffic channels has changed over time.
houseoffraser.co.uk Google Ads spend
Evaluate houseoffraser.co.uk's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.
houseoffraser.co.uk devices
Review houseoffraser.co.uk's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.
