houseoffraser.co.uk
HouseofFraser.co.uk is an e-commerce platform that offers a wide array of products. The website provides clothing, accessories, beauty products, furniture, and housewares. Customers can explore various categories, including mens and womens fashion, beauty, homeware, toys, and electricals. Regular sales and a diverse range of items cater to different consumer preferences.
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houseoffraser.co.uk Annual Revenue and Growth
houseoffraser.co.uk's annual sales on its online store amounted to $259.7M in 2024, up 0-5% from the previous year. For 2025, revenue is expected to decline by 20-50%. This would mark a reversal from last year's growth.
houseoffraser.co.uk's monthly revenueOVER TIME
Over the past three months, houseoffraser.co.uk revenue has experienced growth of 35%, compared to the preceding three months.
houseoffraser.co.uk competitors
In December 2025, houseoffraser.co.uk reported a revenue of $25,339,603 with 275,389 transactions and 8,433,054 sessions, boasting an average order value (AOV) of $75-100 and a conversion rate of 3.00-3.50%. Compared to its competitors, houseoffraser.co.uk falls behind in revenue when compared to giants like asos.com with $142,254,322 and next.co.uk with $223,299,618. However, houseoffraser.co.uk outperforms in conversion rate when compared to zalando.co.uk and lyst.co.uk. Despite having a lower revenue, houseoffraser.co.uk holds its own against sportsdirect.com with a similar AOV and conversion rate. The data indicates that while houseoffraser.co.uk may not be the highest earner, it maintains a strong conversion rate in line with some of its top competitors.
Revenue share by device at houseoffraser.co.uk
In December large majority of sales on houseoffraser.co.uk, 55% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 45% of sales coming from desktop devices.
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houseoffraser.co.uk channels
Identify top traffic channels that drive growth for houseoffraser.co.ukand discover how performance of traffic channels has changed over time.
houseoffraser.co.uk Google Ads spend
Evaluate houseoffraser.co.uk's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.
houseoffraser.co.uk devices
Review houseoffraser.co.uk's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.
