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Jul 2025
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Home/Insights/Retailers/zalando.co.uk
TRANSACTION INTELLIGENCE - JUL 2025 GLOBALLY

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5.1M
Revenue
2.8M
Sessions
1.0-1.5%
Conv. rate
$100-125
AOV
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Zalando.co.uk is an online retail platform based in the UK. They offer a wide range of fashion-related products for men, women, and children, including clothing, footwear, accessories, and beauty items. The assortment includes various brands and styles, with options for different tastes and preferences.

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zalando.co.uk's revenueOVER TIME
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Over the past three months, zalando.co.uk revenue has experienced growth of 10%, compared to the preceding three months.

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zalando.co.uk revenue growth for last six months
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OVERVIEW
In July 2025, zalando.co.uk in the FASHION AND APPAREL industry generated online sales revenue of $5,064,652, with a conversion rate of 1.00-1.50% and an average order value (AOV) of $100-125. The store had 2,757,900 sessions, significantly lower than the top performer shein.com with 294,721,604 sessions. The median revenue in the industry was $82,875, while the highest AOV was $402 and the lowest was $82. Additionally, a very high conversion rate in the industry was 2.96%, and a very low conversion rate was 0.62%.
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zalando.co.uk competitors

In July 2025, zalando.co.uk reported a revenue of £5,064,652 with 40,810 transactions and 2,757,900 sessions, resulting in an average order value (AOV) of £100-125 and a conversion rate of 1.00-1.50%. Comparing zalando.co.uk to its competitors, houseoffraser.co.uk stands out with a revenue of £16,185,023, 172,537 transactions, and 5,262,346 sessions, boasting a higher conversion rate of 3.00-3.50%. lyst.co.uk demonstrates a high AOV of £225-250, while jdsports.co.uk leads in revenue with £47,364,972 and 303,976 transactions. asos.com outperforms in revenue with £88,730,078 and a large number of transactions and sessions. office.co.uk falls behind with a revenue of £4,968,191 but maintains a similar conversion rate to zalando.co.uk. Overall, zalando.co.uk holds its ground in the competitive market, especially in terms of conversion rate and AOV.

houseoffraser.co.uk screenshot
#1 houseoffraser.co.uk
16.2M
Revenue
5.3M
Sessions
3.0-3.5%
Conv. rate
$75-100
AOV
lyst.co.uk screenshot
#2 lyst.co.uk
6.5M
Revenue
4M
Sessions
0.5-1.0%
Conv. rate
$225-250
AOV
jdsports.co.uk screenshot
#3 jdsports.co.uk
47.4M
Revenue
12.4M
Sessions
2.0-2.5%
Conv. rate
$150-175
AOV
asos.com screenshot
#4 asos.com
88.7M
Revenue
58.8M
Sessions
1.0-1.5%
Conv. rate
$150-175
AOV
office.co.uk screenshot
#5 office.co.uk
5M
Revenue
4M
Sessions
1.0-1.5%
Conv. rate
$75-100
AOV
zalando.co.uk vs top market performers
zalando.co.uk
top retailers
conversion rate vs average order value for zalando.co.uk and its competitors
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Revenue share by device at zalando.co.uk

In July large majority of sales on zalando.co.uk, 60% was finalized on desktop devices, with 40% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In July large majority of sales on zalando.co.uk, 60% was finalized on desktop devices, with 40% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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brands overtime comparison

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zalando.co.uk channels

Identify top traffic channels that drive growth for zalando.co.ukand discover how performance of traffic channels has changed over time.

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zalando.co.uk Google Ads spend

Evaluate zalando.co.uk's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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zalando.co.uk devices

Review zalando.co.uk's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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zalando.co.uk top markets

Explore zalando.co.uk's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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zalando.co.uk country & global rank

Assess the ranking of zalando.co.uk among other retailers within its primary country and worldwide.

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