Instant e-commerce analysis - revenue, conv. rate, AOV with Grips browser extension

Grips browser extension

Grips
Sep 2025
All countries
Home/Insights/Retailers/zalando.co.uk
TRANSACTION INTELLIGENCE - SEP 2025 GLOBALLY

Favicon for zalando.co.ukzalando.co.uk

Start benchmarking for free
Sign in with GoogleSign up with Google
4.8M
Revenue
Sep 25
2.8M
Sessions
Sep 25
1.5-2.0%
Conv. rate
Sep 25
$100-125
AOV
Sep 25
Loading...

Zalando.co.uk is an online retail platform based in the UK. They offer a wide range of fashion-related products for men, women, and children, including clothing, footwear, accessories, and beauty items. The assortment includes various brands and styles, with options for different tastes and preferences.

Loading...

GRIPS CUSTOMERS & RESEARCH PARTNERS

Sally Beauty logoAssembly logoWalmart logoSimpleTire logoNorthwestern University logoColumbia University logo

zalando.co.uk Annual Revenue and Growth

zalando.co.uk's annual sales on its online store amounted to $68.4M in 2024, down 10-20% from the previous year. For 2025, revenue is expected to grow by 0-5%. This suggests a turnaround from last year's decline.

Annual Revenue (GMV)2024
$68.4M
Annual growth forecast2024/2025
0-5%
Benchmark against your competitors for free
Continue with GoogleSign up with Google
eCommerce Revenue
zalando.co.uk revenue by year

zalando.co.uk's monthly revenueOVER TIME
View real-time data

Over the past three months, zalando.co.uk revenue has experienced decline of 27%, compared to the preceding three months.

View real-time data
zalando.co.uk revenue decline for last six months
Benchmark against your competitors for free
Continue with GoogleSign up with Google
OVERVIEW
In September 2025, zalando.co.uk generated $4,807,405 in online sales, significantly surpassing the lifestyle/fashion and apparel median of $74,931, though still far behind shein.com’s $819,580,923. The site's conversion rate ranged from 1.50-2.00%, below the industry high of 3.2% but above the low of 0.68%. Its average order value (AOV) was $100-125, well below the high of $382, and sessions totaled 2,840,504, starkly contrasting with shein.com’s 297,137,690 and exceeding the lifestyle median of 34,221. Overall, zalando.co.uk shows strong performance within its category, yet opportunities for growth remain evident.
Read more

zalando.co.uk competitors

In September 2025, zalando.co.uk reported a revenue of £4,807,405 with 44,967 transactions and 2,840,504 sessions, resulting in an average order value (AOV) of £100-125 and a conversion rate of 1.50-2.00%. When compared to its competitors, zalando.co.uk falls behind in revenue when compared to asos.com which reported £106,131,166 in revenue with 757,633 transactions and 49,719,352 sessions. However, zalando.co.uk outperforms houseoffraser.co.uk in conversion rate, with House of Fraser reporting a conversion rate of 3.00-3.50% compared to Zalando's 1.50-2.00%. In terms of AOV, lyst.co.uk has the highest AOV of £200-225, followed by zalando.co.uk at £100-125. Overall, while zalando.co.uk may not lead in all metrics, it holds its own among its competitors in the online retail market.

houseoffraser.co.uk screenshot
#1 houseoffraser.co.uk
17.2M
Revenue
5.3M
Sessions
3.0-3.5%
Conv. rate
$75-100
AOV
lyst.co.uk screenshot
#2 lyst.co.uk
6.6M
Revenue
3.9M
Sessions
0.5-1.0%
Conv. rate
$200-225
AOV
jdsports.co.uk screenshot
#3 jdsports.co.uk
42.5M
Revenue
10.3M
Sessions
2.5-3.0%
Conv. rate
$125-150
AOV
asos.com screenshot
#4 asos.com
106.1M
Revenue
49.7M
Sessions
1.5-2.0%
Conv. rate
$125-150
AOV
office.co.uk screenshot
#5 office.co.uk
7.3M
Revenue
4M
Sessions
2.0-2.5%
Conv. rate
$75-100
AOV
zalando.co.uk vs top market performers
zalando.co.uk
top retailers
conversion rate vs average order value for zalando.co.uk and its competitors
Benchmark against your competitors for free
Continue with GoogleSign up with Google

Revenue share by device at zalando.co.uk

In September large majority of sales on zalando.co.uk, 61% was finalized on desktop devices, with 39% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In September large majority of sales on zalando.co.uk, 61% was finalized on desktop devices, with 39% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
Review the entire assortment of this retailer and thousands of others in the Grips app
Sign in with GoogleSign up with Google
brands overtime comparison

Gain even more insights with the Grips app

zalando.co.uk channels

Identify top traffic channels that drive growth for zalando.co.ukand discover how performance of traffic channels has changed over time.

Sign in with GoogleSign up with Google

zalando.co.uk Google Ads spend

Evaluate zalando.co.uk's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

Sign in with GoogleSign up with Google

zalando.co.uk devices

Review zalando.co.uk's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

Sign in with GoogleSign up with Google

zalando.co.uk top markets

Explore zalando.co.uk's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

Sign in with GoogleSign up with Google

zalando.co.uk country & global rank

Assess the ranking of zalando.co.uk among other retailers within its primary country and worldwide.

Sign in with GoogleSign up with Google
Understand how your competitors drive sales.
Drive growth and optimize key metrics with our e-commerce intelligence platform
Grips Platform Dashboard