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TRANSACTION INTELLIGENCE - JUN 2024 GLOBALLY

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14.3M
Revenue
6.8M
Sessions
2.0-2.5%
Conversion rate
$75-100
Average order value
Online only revenue for adidas.co.uk, excluding returns, subscriptions and
any app sales. Read more in our knowledge base.

Adidas.co.uk is an online platform that offers a wide range of athletic footwear, apparel, and accessories. Their diverse product catalogue encompasses various sports such as running, basketball, football, and training. The website provides an easy-to-navigate interface for users to explore and purchase Adidas products conveniently.

adidas.co.uk’s revenueOVER TIME
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Over the past three months, adidas.co.uk revenue has experienced decline of 2.7%, compared to the preceding three months.

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adidas.co.uk revenue decline for last six months
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OVERVIEW
adidas.co.uk's online sales revenue in the FASHION AND APPAREL industry was $14,325,345 in June 2024, with a conversion rate of 2.00-2.50% and an average order value (AOV) of $75-100. The website had 6,810,638 sessions during the month. Compared to the median revenue of $107,447 and median sessions of 44,273 in the industry, adidas.co.uk performed well. However, the largest online store in the category was macys.com with a revenue of $569,334,314. The highest conversion rate was 2.85%, while the highest AOV was $386 and the lowest was $74.
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adidas.co.uk competitors

When comparing adidas.co.uk to its competitors, adidas.co.uk falls in the middle range in terms of revenue at £14,325,345, with 165,248 transactions and 6,810,638 sessions. Its average order value (AOV) is between £75-£100, with a conversion rate of 2.00-2.50%. In comparison, adidas.com leads in revenue at £65,284,823 with 471,835 transactions and 30,945,383 sessions, boasting a higher AOV of £125-£150 but a slightly lower conversion rate of 1.50-2.00%. sportsdirect.com follows with £44,232,122 in revenue, 556,566 transactions, and 18,011,176 sessions, offering a similar AOV of £75-£100 but a higher conversion rate of 3.00-3.50%. JD Sports and Decathlon both outperform adidas.co.uk in revenue and conversion rate, while Footasylum lags behind with lower revenue and conversion rate despite a higher AOV. Overall, adidas.co.uk holds its own within its competitive landscape.

#1 jdsports.co.uk
50.9M
Revenue
12.1M
Sessions
3.5-4.0%
Conv. rate
$100-125
AOV
#2 adidas.com
65.3M
Revenue
30.9M
Sessions
1.5-2.0%
Conv. rate
$125-150
AOV
#3 sportsdirect.com
44.2M
Revenue
18M
Sessions
3.0-3.5%
Conv. rate
$75-100
AOV
#4 decathlon.co.uk
20.2M
Revenue
9.6M
Sessions
2.0-2.5%
Conv. rate
$75-100
AOV
#5 footasylum.com
5.8M
Revenue
2.5M
Sessions
1.5-2.0%
Conv. rate
$125-150
AOV
adidas.co.uk vs top market performers
adidas.co.uk
top retailers
conversion rate vs average order value for adidas.co.uk and its competitors
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adidas.co.uk brandsby revenue

adidas.co.uk categoriesby revenue

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brands overtime comparison

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adidas.co.uk channels

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adidas.co.uk Google Ads spend

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adidas.co.uk devices

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adidas.co.uk top markets

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adidas.co.uk country & global rank

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