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TRANSACTION INTELLIGENCE - MAR 2026 GLOBALLY

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16.9M
Revenue
Mar 26
8.7M
Sessions
Mar 26
2.5-3.0%
Conv. rate
Mar 26
$75-100
AOV
Mar 26
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Adidas.co.uk is an online platform that offers a wide range of athletic footwear, apparel, and accessories. Their diverse product catalogue encompasses various sports such as running, basketball, football, and training. The website provides an easy-to-navigate interface for users to explore and purchase Adidas products conveniently.

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adidas.co.uk Annual Revenue and Growth

adidas.co.uk's annual sales on its online store amounted to $200.4M in 2025, up 0-5% from the previous year. For 2026, revenue is expected to grow by 10-20%. The trend is expected to accelerate.

Annual Revenue (GMV)2025
$200.4M
Annual growth forecast2025/2026
10-20%
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eCommerce Revenue
adidas.co.uk revenue by year

adidas.co.uk's monthly revenueOVER TIME
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Over the past three months, adidas.co.uk revenue has experienced decline of 17%, compared to the preceding three months.

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adidas.co.uk revenue decline for last six months
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OVERVIEW
In March 2026, adidas.co.uk generated $16,925,483 in online sales within the FASHION AND APPAREL industry, significantly below the median revenue of $83,040 and far from the leading shein.com at $945,812,338; with a conversion rate of 2.50-3.00%, adidas is slightly below the high benchmark of 3.14%, while its average order value (AOV) ranged from $75 to $100, closely aligning with the lower end of the spectrum; the site attracted 8,672,883 sessions, considerably higher than the industry median of 36,457 but dwarfed by shein.com's staggering 298,145,068 sessions.
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adidas.co.uk competitors

In March 2026, adidas.co.uk generated a revenue of $16,925,483 from 221,198 transactions and 8,672,883 sessions, with an average order value (AOV) ranging from $75 to $100 and a conversion rate of 2.50-3.00%. Compared to its competitors, adidas.co.uk falls behind jdsports.co.uk in revenue at $50,508,977 but has a similar number of transactions and sessions. adidas.co.uk's AOV is lower than that of jdsports.co.uk, but its conversion rate falls within the same range. adidas.com leads in revenue with $58,746,794 from 581,220 transactions and 28,506,625 sessions, showcasing higher AOV and lower conversion rate. sportsdirect.com also outperforms adidas.co.uk in revenue with $40,201,766 from 519,205 transactions and 17,304,522 sessions, but their AOV and conversion rate are comparable. decathlon.co.uk and footasylum.com trail behind in revenue, transactions, and sessions compared to adidas.co.uk.

jdsports.co.uk screenshot
#1 jdsports.co.uk
50.5M
Revenue
9.8M
Sessions
3.0-3.5%
Conv. rate
$150-175
AOV
adidas.com screenshot
#2 adidas.com
58.7M
Revenue
28.5M
Sessions
2.0-2.5%
Conv. rate
$100-125
AOV
sportsdirect.com screenshot
#3 sportsdirect.com
40.2M
Revenue
17.3M
Sessions
3.0-3.5%
Conv. rate
$75-100
AOV
decathlon.co.uk screenshot
#4 decathlon.co.uk
17.7M
Revenue
6.6M
Sessions
2.0-2.5%
Conv. rate
$100-125
AOV
footasylum.com screenshot
#5 footasylum.com
6.3M
Revenue
3.4M
Sessions
1.5-2.0%
Conv. rate
$100-125
AOV
adidas.co.uk vs top market performers
adidas.co.uk
top retailers
conversion rate vs average order value for adidas.co.uk and its competitors
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Revenue share by device at adidas.co.uk

In March large majority of sales on adidas.co.uk, 50% was finalized on desktop devices, with 50% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In March large majority of sales on adidas.co.uk, 50% was finalized on desktop devices, with 50% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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adidas.co.uk channels

Identify top traffic channels that drive growth for adidas.co.ukand discover how performance of traffic channels has changed over time.

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adidas.co.uk Google Ads spend

Evaluate adidas.co.uk's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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adidas.co.uk devices

Review adidas.co.uk's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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adidas.co.uk top markets

Explore adidas.co.uk's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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adidas.co.uk country & global rank

Assess the ranking of adidas.co.uk among other retailers within its primary country and worldwide.

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