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Aug 2024
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Home/Insights/Retailers/joke.co.uk
TRANSACTION INTELLIGENCE - AUG 2024 GLOBALLY

Favicon for joke.co.ukjoke.co.uk

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16.2K
Revenue
69.1K
Sessions
0.0-0.5%
Conversion rate
$50-75
Average order value
Online only revenue for joke.co.uk, excluding returns, subscriptions and
any app sales. Read more in our knowledge base.

Buy now from the UK's Number 1 fancy dress & party shop! Over 25k+ mens, womens, kids, & pet costumes. Low Prices. 24 Hour Delivery.

joke.co.uk’s revenueOVER TIME
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Over the past three months, joke.co.uk revenue has experienced decline of 34%, compared to the preceding three months.

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joke.co.uk revenue decline for last six months
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OVERVIEW
In August 2024, joke.co.uk, an online retailer in the FASHION AND APPAREL industry, generated $16,151 in revenue, with a conversion rate of 0.00-0.50% and an average order value (AOV) of $50-75. The highest revenue in the industry came from shein.com at $584,303,064, with a conversion rate of 3.18% and an AOV of $384. joke.co.uk had 69,117 sessions, while the top store had 204,505,204 sessions, and the median was 36,286. The low and high conversion rates in the industry were 0.78% and 3.18%, respectively, and the AOV ranged from $77 to $384.
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joke.co.uk competitors

When comparing joke.co.uk to its competitors in the costume and party industry, it is evident that joke.co.uk lags behind in terms of revenue, transactions, and sessions. In August 2024, joke.co.uk generated a revenue of £16,151 from 261 transactions and 69,117 sessions with an average order value (AOV) of £50-75 and a conversion rate of 0.00-0.50%. In contrast, competitors like spirithalloween.com outperformed joke.co.uk significantly with a revenue of £4,958,407 from 61,021 transactions and 6,280,480 sessions, boasting an AOV of £75-100 and a conversion rate of 0.50-1.00%. Other competitors like halloweencostumes.com and partypacks.co.uk also surpassed joke.co.uk in various metrics, highlighting areas where joke.co.uk could potentially improve to remain competitive in the market.

#1 funidelia.co.uk
94.9K
Revenue
36.8K
Sessions
3.5-4.0%
Conv. rate
$50-75
AOV
#2 spirithalloween.com
5M
Revenue
6.3M
Sessions
0.5-1.0%
Conv. rate
$75-100
AOV
#3 partypacks.co.uk
36.7K
Revenue
86.8K
Sessions
1.5-2.0%
Conv. rate
$0-25
AOV
#4 halloweencostumes.com
2.2M
Revenue
2.2M
Sessions
1.0-1.5%
Conv. rate
$50-75
AOV
#5 horror-shop.com
219K
Revenue
236.9K
Sessions
0.5-1.0%
Conv. rate
$125-150
AOV
CLOSEST COMPETITORSby revenue
Favicon for halloweencostumes.comhalloweencostumes.com
Favicon for horror-shop.comhorror-shop.com
Favicon for funidelia.co.ukfunidelia.co.uk
Favicon for partypacks.co.ukpartypacks.co.uk
Favicon for joke.co.ukjoke.co.uk
$16.2K
TOP MARKET PERFORMERSby revenue
1
Favicon for spirithalloween.comspirithalloween.com
$5M
2
Favicon for halloweencostumes.comhalloweencostumes.com
3
Favicon for horror-shop.comhorror-shop.com
4
Favicon for funidelia.co.ukfunidelia.co.uk
5
Favicon for partypacks.co.ukpartypacks.co.uk
6
Favicon for joke.co.ukjoke.co.uk
joke.co.uk vs top market performers
joke.co.uk
top retailers
conversion rate vs average order value for joke.co.uk and its competitors
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joke.co.uk brandsby revenue

1
Logo for orion costumesOrion Costumes
Top retailers:ebay.deebay.com
2
Logo for smiffysSmiffys
Top retailers:amazon.co.ukebay.comebay.de
3
Logo for rubiesRubies
Top retailers:ebay.deebay.co.ukebay.com
4
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Top retailers:amazon.comamazon.co.uklowes.com
5
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Top retailers:amazon.comebay.co.ukuniversal-textiles.com

joke.co.uk categoriesby revenue

1
Costumes
Top retailers:amazon.comebay.comotto.de
2
Apparel & Accessories
Top retailers:asos.comeurocarparts.comtemu.com
3
Home & Garden
Top retailers:etsy.commarksandspencer.comebay.com
4
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Top retailers:chewy.comamazon.competco.com
5
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Top retailers:cupshe.comfabletics.comswimsuitsforall.com
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brands overtime comparison

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joke.co.uk channels

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joke.co.uk Google Ads spend

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joke.co.uk devices

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joke.co.uk top markets

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joke.co.uk country & global rank

Assess the ranking of joke.co.uk among other retailers within its primary country and worldwide.

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