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Jan 2026
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Home/Insights/Retailers/partypacks.co.uk
TRANSACTION INTELLIGENCE - JAN 2026 GLOBALLY

Favicon for partypacks.co.ukpartypacks.co.uk

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31.4K
Revenue
Jan 26
79.3K
Sessions
Jan 26
2.0-2.5%
Conv. rate
Jan 26
$0-25
AOV
Jan 26
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If party supplies are what you are after Party Packs have it all, from a wide range of decorations to ideas for any themed fancy dress party or event

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partypacks.co.uk Annual Revenue and Growth

partypacks.co.uk's annual sales on its online store amounted to $380.7K in 2025, down 20-50% from the previous year. For 2026, revenue is expected to decline by 10-20%. The trend is expected to moderate.

Annual Revenue (GMV)2025
$380.7K
Annual growth forecast2025/2026
<0%
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eCommerce Revenue
partypacks.co.uk revenue by year

partypacks.co.uk's monthly revenueOVER TIME
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Over the past three months, partypacks.co.uk revenue has experienced decline of 1.2%, compared to the preceding three months.

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partypacks.co.uk revenue decline for last six months
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OVERVIEW
In January 2026, partypacks.co.uk, operating in the CHILDCARE sector, generated $31,385 in online sales, significantly below the industry median of $48,736, with the leading competitor, babylist.com, reaching $90,155,180. The site's conversion rate ranged from 2.00-2.50%, under the high benchmark of 4.38% and above the low of 1.11%. partypacks.co.uk's average order value (AOV) was notably low at $0-25, compared to a high of $253 and a low of $46 within the industry. The site recorded 79,341 sessions, exceeding the median of 23,389 but far less than babylist.com's 17,691,734 sessions.
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partypacks.co.uk competitors

In January 2026, partypacks.co.uk generated a revenue of $31,385 with 1,743 transactions and 79,341 sessions, resulting in a conversion rate of 2.00-2.50%. In comparison, partysavesmile.co.uk had a lower revenue of $20,500 with 496 transactions and 11,075 sessions, but a higher conversion rate of 4.00-4.50%. joke.co.uk had a revenue of $15,451 with 162 transactions and 31,052 sessions, and a lower conversion rate of 0.50-1.00%. On the other hand, partycity.com led the pack with a revenue of $788,678 from 13,667 transactions and 761,705 sessions, and a conversion rate of 1.50-2.00%. funidelia.co.uk performed well with a revenue of $119,076, 1,516 transactions, 50,486 sessions, and a conversion rate of 2.50-3.00%. henpartysuperstore.co.uk lagged behind with a revenue of $1,768, 48 transactions, 2,560 sessions, and a conversion rate of 1.50-2.00%.

partysavesmile.co.uk screenshot
#1 partysavesmile.co.uk
20.5K
Revenue
11.1K
Sessions
4.0-4.5%
Conv. rate
$25-50
AOV
joke.co.uk screenshot
#2 joke.co.uk
15.5K
Revenue
31.1K
Sessions
0.5-1.0%
Conv. rate
$75-100
AOV
partycity.com screenshot
#3 partycity.com
788.7K
Revenue
761.7K
Sessions
1.5-2.0%
Conv. rate
$50-75
AOV
funidelia.co.uk screenshot
#4 funidelia.co.uk
119.1K
Revenue
50.5K
Sessions
3.0-3.5%
Conv. rate
$75-100
AOV
henpartysuperstore.co.uk screenshot
#5 henpartysuperstore.co.uk
1.8K
Revenue
2.6K
Sessions
1.5-2.0%
Conv. rate
$25-50
AOV
partypacks.co.uk vs top market performers
partypacks.co.uk
top retailers
conversion rate vs average order value for partypacks.co.uk and its competitors
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Revenue share by device at partypacks.co.uk

In January large majority of sales on partypacks.co.uk, 96% was finalized on desktop devices, with 4.4% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In January large majority of sales on partypacks.co.uk, 96% was finalized on desktop devices, with 4.4% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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partypacks.co.uk channels

Identify top traffic channels that drive growth for partypacks.co.ukand discover how performance of traffic channels has changed over time.

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partypacks.co.uk Google Ads spend

Evaluate partypacks.co.uk's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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partypacks.co.uk devices

Review partypacks.co.uk's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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partypacks.co.uk top markets

Explore partypacks.co.uk's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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partypacks.co.uk country & global rank

Assess the ranking of partypacks.co.uk among other retailers within its primary country and worldwide.

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