Sep 2024

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TRANSACTION INTELLIGENCE - SEP 2024 GLOBALLY

hsn.com

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54.4M

Revenue

10.2M

Sessions

3.0-3.5%

Conversion rate

$150-175

Average order value

Online only revenue for hsn.com, excluding returns, subscriptions and
any app sales. Read more in our knowledge base.

Main country of store: UNITED STATES
Website category: MARKETPLACE

HSN.com is an online marketplace offering a wide range of consumer products. It features an extensive inventory of items in categories like home decor, fashion, electronics, beauty, and fitness. Moreover, HSN.com provides a convenient shopping experience, allowing customers to browse, compare prices, and make purchases directly from their website.

hsn.com’s revenueOVER TIME
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Over the past three months, hsn.com revenue has experienced decline of 3.4%, compared to the preceding three months.

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hsn.com revenue decline for last six months

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OVERVIEW

hsn.com in the MARKETPLACE industry had a revenue of $54,449,165, conversion rate of 3.00-3.50%, AOV of $150-175, and 10,167,884 sessions in September 2024. The median revenue for this category is $485,861, highest revenue by amazon.com at $13,324,689,296, highest conversion rate at 4.66%, highest AOV at $293, and highest sessions at 2,653,517,446. The lowest conversion rate was 1.09% and lowest AOV was $55, with median sessions at 153,430.

hsn.com competitors

In comparison to its competitors, hsn.com falls in the mid-range in terms of revenue, with $54,449,165, lagging behind macys.com at $389,616,936 and qvc.com at $119,268,006. However, hsn.com has a higher average order value (AOV) of $150-175 compared to zappos.com at $125-150 and dsw.com at $75-100. The conversion rate of hsn.com is on par with dsw.com and bedbathandbeyond.com at 3.00-3.50%, but slightly lower than qvc.com at 3.50-4.00%. In terms of transactions and sessions, hsn.com ranks lower than most competitors, such as macys.com and qvc.com, indicating a potential area for growth in increasing traffic and transactions. Overall, hsn.com holds its own in the market but may benefit from focusing on increasing revenue and improving its transaction numbers to compete more effectively with the top performers in the industry.

#1 qvc.com

119.3M

Revenue

24.9M

Sessions

3.5-4.0%

Conv. rate

$100-125

AOV

#2 dsw.com

59.6M

Revenue

21.3M

Sessions

3.0-3.5%

Conv. rate

$75-100

AOV

#3 bedbathandbeyond.com

92.3M

Revenue

23M

Sessions

3.0-3.5%

Conv. rate

$100-125

AOV

#4 macys.com

389.6M

Revenue

60.3M

Sessions

2.5-3.0%

Conv. rate

$200-225

AOV

#5 zappos.com

46.7M

Revenue

14.3M

Sessions

2.5-3.0%

Conv. rate

$125-150

AOV

CLOSEST COMPETITORSby revenue

TOP MARKET PERFORMERSby revenue

hsn.com vs top market performers

hsn.com

top retailers

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hsn.com brandsby revenue

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Crafts & Sewing

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hsn.com categoriesby revenue

Audio Players & Recorders

Top retailers:ebay.com bose.com amazon.co.uk

Home & Garden

Top retailers:etsy.com marksandspencer.com ebay.com

Shoes

Top retailers:nike.com dsw.com zappos.com

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Top retailers:currys.co.uk amazon.com jomashop.com

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Top retailers:apple.com magazineluiza.com.br hihonor.com

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hsn.com channels

Identify top traffic channels that drive growth for hsn.comand discover how performance of traffic channels has changed over time.

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hsn.com Google Ads spend

Evaluate hsn.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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hsn.com devices

Review hsn.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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hsn.com top markets

Explore hsn.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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