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TRANSACTION INTELLIGENCE - MAR 2024 GLOBALLY

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61.8M
Revenue
16.1M
Sessions
2.0-2.5%
Conversion rate
$150-175
Average order value
Online only revenue for freepeople.com, excluding returns, subscriptions and
any app sales. Read more in our knowledge base.

Freepeople.com is an online commercial platform offering a diverse range of clothing, accessories, and lifestyle products. The website caters to a wide audience, selling trendy, bohemian, and eclectic designs suitable for individuals seeking unique and fashionable outfits. It also provides editorial content and serves as a platform for interaction within its community.

freepeople.com’s revenueOVER TIME
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Over the past three months, freepeople.com revenue has experienced decline of 5.5%, compared to the preceding three months.

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freepeople.com revenue decline for last six months
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OVERVIEW
In March 2024, freepeople.com in the FASHION AND APPAREL industry generated online sales revenue of $61,753,994, with a conversion rate of 2.00-2.50% and an average order value (AOV) of $150-175. The website had 16,069,890 sessions during the month. In comparison, the largest online store in the category, macys.com, achieved revenue of $635,693,858 with the highest conversion rate of 2.99% and an AOV of $391. shein.com had the most sessions at 198,149,103, while the median sessions for FASHION AND APPAREL stores stood at 46,271.
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freepeople.com competitors

When comparing freepeople.com to its competitors in the online fashion retail space as of March 2024, some interesting insights emerge. freepeople.com generated a revenue of $61,753,994 from 362,489 transactions and 16,069,890 sessions, with an average order value (AOV) of $150-175 and a conversion rate of 2.00-2.50%. In contrast, revolve.com outperformed with $74,575,596 in revenue from 278,603 transactions and 16,156,105 sessions, boasting a higher AOV of $250-275, albeit with a slightly lower conversion rate of 1.50-2.00%. urbanoutfitters.com had comparable revenue to freepeople.com at $48,866,536, with 294,599 transactions and 13,864,096 sessions, with the same AOV and conversion rate. anthropologie.com stood out with the highest revenue of $94,037,976, 283,984 transactions, and 15,416,973 sessions, with a higher AOV of $325-350 but a similar conversion rate range. Overall, while freepeople.com holds its own in terms of revenue and conversion rate, there are competitors with higher revenues and AOVs worth noting in the market.

#1 revolve.com
74.6M
Revenue
16.2M
Sessions
1.5-2.0%
Conv. rate
$250-275
AOV
#2 shopbop.com
21.5M
Revenue
4.4M
Sessions
1.0-1.5%
Conv. rate
$400-500
AOV
#3 anthropologie.com
94M
Revenue
15.4M
Sessions
1.5-2.0%
Conv. rate
$325-350
AOV
#4 urbanoutfitters.com
48.9M
Revenue
13.9M
Sessions
2.0-2.5%
Conv. rate
$150-175
AOV
#5 lulus.com
37.4M
Revenue
15.6M
Sessions
2.0-2.5%
Conv. rate
$100-125
AOV
freepeople.com vs top market performers
freepeople.com
top retailers
conversion rate vs average order value for freepeople.com and its competitors
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freepeople.com brandsby revenue

1
Logo for free peopleFree People
2
Logo for shop all fp movementShop All Fp Movement
3
Logo for shop all hokaShop All Hoka
Top retailers:runningwarehouse.com

freepeople.com categoriesby revenue

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brands overtime comparison

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freepeople.com channels

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freepeople.com Google Ads spend

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freepeople.com devices

Review freepeople.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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freepeople.com top markets

Explore freepeople.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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freepeople.com country & global rank

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