Apr 2024

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TRANSACTION INTELLIGENCE - APR 2024 GLOBALLY

everythingbutwater.com

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1.1M

Revenue

244.3K

Sessions

2.0-2.5%

Conversion rate

$200-225

Average order value

Online only revenue for everythingbutwater.com, excluding returns, subscriptions and
any app sales. Read more in our knowledge base.

Main country of store: UNITED STATES
Website category: FASHION AND APPAREL

Everything But Water is the destination for gorgeous designer swimsuits, resortwear, and accessories. Shop now.

everythingbutwater.com’s revenueOVER TIME
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Over the past three months, everythingbutwater.com revenue has experienced growth of 100%, compared to the preceding three months.

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everythingbutwater.com revenue growth for last six months

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OVERVIEW

In April 2024, everythingbutwater.com, in the FASHION AND APPAREL industry, reported online sales revenue of $1,118,082 with a conversion rate of 2.00-2.50% and an average order value (AOV) of $200-225. The store's sessions totaled 244,342, compared to a median of 44,576 in the industry. The top performer in revenue was macys.com with $704,963,763, while the highest AOV was $389 and the lowest was $75. Additionally, a high conversion rate in the industry is 3.07%, with a low of 0.8%. The store with the most sessions was shein.com at 197,564,111.

everythingbutwater.com competitors

When comparing everythingbutwater.com to its competitors, it stands out as a solid performer in the swimwear industry. annecole.com, with revenue of $1,012,424, and swimsuitsforall.com, with revenue of $3,451,772, are in the same revenue range as everythingbutwater.com's revenue of $1,118,082. cupshe.com leads in revenue with $29,460,633, but their high transaction volume of 190,287 and sessions of 5,609,668 also indicate a larger operation. In terms of Average Order Value (AOV), everythingbutwater.com falls in the middle range at $200-225, while frankiesbikinis.com shares the same range but with higher transactions and sessions. Conversion rates across all competitors are fairly similar, with everythingbutwater.com, frankiesbikinis.com, and the other competitors ranging from 2.00-5.50%. Overall, everythingbutwater.com holds its own among competitors in the swimwear market.

#1 miraclesuit.com

1.8M

Revenue

300.8K

Sessions

3.0-3.5%

Conv. rate

$175-200

AOV

#2 swimsuitsforall.com

3.5M

Revenue

Sessions

3.0-3.5%

Conv. rate

$100-125

AOV

#3 frankiesbikinis.com

2.3M

Revenue

536.7K

Sessions

2.0-2.5%

Conv. rate

$200-225

AOV

#4 cupshe.com

29.5M

Revenue

5.6M

Sessions

3.0-3.5%

Conv. rate

$150-175

AOV

#5 annecole.com

Revenue

129.3K

Sessions

5.0-5.5%

Conv. rate

$125-150

AOV

everythingbutwater.com vs top market performers

everythingbutwater.com

top retailers

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everythingbutwater.com brandsby revenue

Sunsets

Top retailers:barenecessities.com walmart.com zappos.com

Marysia

Top retailers:net-a-porter.com matchesfashion.com vestiairecollective.com

Becca By Rebecca Virtue

Top retailers:bostonproper.com 6pm.com amazon.com

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Top retailers:andieswim.com amazon.co.uk tennisexpress.com

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Top retailers:everaftershop.com shopbop.com halsbrook.com

everythingbutwater.com categoriesby revenue

Swimwear

Top retailers:cupshe.com fabletics.com thredup.com

Apparel & Accessories

Top retailers:asos.com temu.com nike.com

Health & Beauty

Top retailers:ebay.com safeway.com macys.com

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Top retailers:lulus.com revolve.com loft.com

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Top retailers:amazon.com ebay.com amazon.co.uk

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everythingbutwater.com channels

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everythingbutwater.com Google Ads spend

Evaluate everythingbutwater.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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everythingbutwater.com devices

Review everythingbutwater.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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everythingbutwater.com top markets

Explore everythingbutwater.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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