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Sep 2024
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Home/Insights/Retailers/billabong.com
TRANSACTION INTELLIGENCE - SEP 2024 GLOBALLY

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2.1M
Revenue
550.9K
Sessions
2.0-2.5%
Conversion rate
$175-200
Average order value
Online only revenue for billabong.com, excluding returns, subscriptions and
any app sales. Read more in our knowledge base.

Billabong.com offers a range of products catered to surf, skate, and outdoor enthusiasts. They sell apparel, including boardshorts, wetsuits, t-shirts, and accessories like backpacks and hats. Additionally, the website features a variety of surfboards, skateboards, and related gear for sports enthusiasts.

billabong.com’s revenueOVER TIME
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Over the past three months, billabong.com revenue has experienced decline of 32%, compared to the preceding three months.

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billabong.com revenue decline for last six months
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OVERVIEW
In September 2024, billabong.com in the FASHION AND APPAREL industry had online sales revenue of $2,086,478, with a median revenue of $94,472. The conversion rate ranged from 2.00-2.50%, while the highest was 3.32% and the lowest was 0.81%. The average order value (AOV) was between $175-200, with a high of $399 and a low of $79. The website had 550,880 sessions, compared to the highest of 175,831,303 from shein.com, and a median of 36,862 sessions in the FASHION AND APPAREL category.
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billabong.com competitors

When comparing billabong.com to its competitors in the fashion retail industry, it is evident that billabong.com falls in the middle in terms of revenue and transactions. With a revenue of $2,086,478 and 11,878 transactions from 550,880 sessions, billabong.com has an average order value (AOV) of $175-200 and a conversion rate of 2.00-2.50%. In comparison, titlenine.com generates slightly higher revenue at $2,426,501 with 14,493 transactions and a lower session count of 520,149. cupshe.com outperforms both with significantly higher revenue of $7,639,249 from 46,958 transactions and 1,774,811 sessions. In terms of AOV and conversion rate, billabong.com is competitive with roxy.com but lags behind everythingbutwater.com. Overall, billabong.com maintains a solid position within its competitive landscape but has room for improvement to catch up with the top performers in the industry.

#1 roxy.com
1.3M
Revenue
325.7K
Sessions
3.0-3.5%
Conv. rate
$125-150
AOV
#2 quiksilver.com
768.3K
Revenue
344.3K
Sessions
1.5-2.0%
Conv. rate
$125-150
AOV
#3 cupshe.com
7.6M
Revenue
1.8M
Sessions
2.5-3.0%
Conv. rate
$150-175
AOV
#4 everythingbutwater.com
424.3K
Revenue
153.8K
Sessions
1.0-1.5%
Conv. rate
$225-250
AOV
#5 titlenine.com
2.4M
Revenue
520.1K
Sessions
2.5-3.0%
Conv. rate
$150-175
AOV
billabong.com vs top market performers
billabong.com
top retailers
conversion rate vs average order value for billabong.com and its competitors
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billabong.com brandsby revenue

1
Logo for clothingClothing
2
Logo for boardshortsBoardshorts
Top retailers:burton.com

billabong.com categoriesby revenue

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brands overtime comparison

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billabong.com channels

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billabong.com Google Ads spend

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billabong.com devices

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billabong.com top markets

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billabong.com country & global rank

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