billabong.com
Billabong.com offers a range of products catered to surf, skate, and outdoor enthusiasts. They sell apparel, including boardshorts, wetsuits, t-shirts, and accessories like backpacks and hats. Additionally, the website features a variety of surfboards, skateboards, and related gear for sports enthusiasts.
GRIPS CUSTOMERS & RESEARCH PARTNERS
billabong.com Annual Revenue and Growth
billabong.com's annual sales on its online store amounted to $38.3M in 2024, up 10-20% from the previous year. For 2025, revenue is expected to decline by 20-50%. This would mark a reversal from last year's growth.
billabong.com's monthly revenueOVER TIME
Over the past three months, billabong.com revenue has experienced growth of 15%, compared to the preceding three months.
billabong.com competitors
In December 2025, billabong.com generated $2,357,430 in revenue with 13,256 transactions and 537,572 sessions, boasting an average order value (AOV) of $175-$200 and a conversion rate of 2.00-2.50%. In comparison, roxy.com had $1,169,881 in revenue, 10,547 transactions, and 330,983 sessions, with an AOV of $100-$125 and a conversion rate of 3.00-3.50%. quiksilver.com earned $1,060,841 in revenue, 6,968 transactions, and 480,878 sessions, with an AOV of $150-$175 and a conversion rate of 1.00-1.50%. While billabong.com falls behind cupshe.com in revenue ($13,243,161), transactions (84,440), and sessions (3,521,662), it aligns closely in AOV ($150-$175) and conversion rate (2.00-2.50%). everythingbutwater.com, with $533,762 in revenue, 1,803 transactions, and 118,399 sessions, has a higher AOV of $275-$300 but a slightly lower conversion rate of 1.50-2.00%. titlenine.com had $1,942,351 in revenue, 11,446 transactions, and 483,286 sessions, with an AOV of $150-$175 and a conversion rate of 2.00-2.50%.
Revenue share by device at billabong.com
In December large majority of sales on billabong.com, 78% was finalized on desktop devices, with 22% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
Gain even more insights with the Grips app
billabong.com channels
Identify top traffic channels that drive growth for billabong.comand discover how performance of traffic channels has changed over time.
billabong.com Google Ads spend
Evaluate billabong.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.
billabong.com devices
Review billabong.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.
