bostonproper.com
Bostonproper.com is an online retailer offering a wide range of clothing and fashion accessories for women. Their selection includes dresses, tops, pants, skirts, swimwear, and activewear. Additionally, the website provides sizing information, style tips, and easy navigation through various categories for an optimal shopping experience.
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bostonproper.com Annual Revenue and Growth
bostonproper.com's annual sales on its online store amounted to $43.9M in 2024, up 10-20% from the previous year. For 2025, revenue is expected to decline by 20-50%. This would mark a reversal from last year's growth.
bostonproper.com's monthly revenueOVER TIME
Over the past three months, bostonproper.com revenue has experienced growth of 8.7%, compared to the preceding three months.
bostonproper.com competitors
In December 2025, bostonproper.com reported a revenue of $2,803,856 with 22,125 transactions and 1,315,342 sessions, resulting in an average order value (AOV) of $125-150 and a conversion rate of 1.50-2.00%. Compared to its competitors, bostonproper.com lags behind in revenue when compared to Garnet Hill at $11,597,793 and Coldwater Creek at $5,953,381. However, it surpasses Cape Cod Fashionista in revenue, which only generated $3,869. In terms of transactions and sessions, bostonproper.com falls behind Coldwater Creek but outperforms Sundance Catalog and Cape Cod Fashionista. The AOV of bostonproper.com falls within a similar range as Coldwater Creek and Cape Cod Fashionista, but is significantly lower than that of Garnet Hill. The conversion rate of bostonproper.com is on par with most competitors, except for Sundance Catalog which has a higher conversion rate.
Revenue share by device at bostonproper.com
In December large majority of sales on bostonproper.com, 55% was finalized on desktop devices, with 45% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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bostonproper.com channels
Identify top traffic channels that drive growth for bostonproper.comand discover how performance of traffic channels has changed over time.
bostonproper.com Google Ads spend
Evaluate bostonproper.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.
bostonproper.com devices
Review bostonproper.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.
