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May 2024
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TRANSACTION INTELLIGENCE - MAY 2024 GLOBALLY

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53.7K
Revenue
37.3K
Sessions
3.0-3.5%
Conversion rate
$25-50
Average order value
Online only revenue for divainparfums.com, excluding returns, subscriptions and
any app sales. Read more in our knowledge base.

DivainParfums.com is an online platform that offers a wide range of fragrance selections. They specialize in creating inspired alternatives to popular designer perfumes, providing a variety of options for customers to explore. The website aims to offer customers a convenient and accessible way to explore their preferred scents.

divainparfums.com’s revenueOVER TIME
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Over the past three months, divainparfums.com revenue has experienced decline of 16%, compared to the preceding three months.

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divainparfums.com revenue decline for last six months
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OVERVIEW
In May 2024, divainparfums.com in the BEAUTY AND COSMETICS industry had a revenue of $53,655 with a conversion rate of 3.00-3.50% and an average order value of $25-50. The store had 37,337 sessions, falling below the median of 34,605. The top performer in terms of revenue was ulta.com with $91,595,110, while the highest conversion rate was 4.25% and the highest AOV was $179. sephora.com led in sessions with 48,729,894. Overall, divainparfums.com showed solid performance metrics but has room for growth in terms of revenue and conversion rate.
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divainparfums.com competitors

When comparing divainparfums.com to its competitors, it is evident that divainparfums.com lags behind in terms of revenue and transactions. While divainparfums.com generated $53,655 in revenue from 1,219 transactions with 37,337 sessions, the top-performing competitor, altfragrances.com, far surpassed these numbers with $2,206,761 in revenue from 23,727 transactions and 677,356 sessions. Additionally, altfragrances.com also boasted a higher average order value (AOV) of $75-100 compared to divainparfums.com's AOV of $25-50. However, divainparfums.com did match altfragrances.com in terms of conversion rate at 3.00-3.50%. In comparison, other competitors like perfume-empire.com, perfumesamplesanddecants.com, and bloomperfume.co.uk also outperformed divainparfums.com in terms of revenue, transactions, AOV, and/or conversion rate. Overall, divainparfums.com has room for improvement in increasing its revenue and transactions to better compete with its rivals.

#1 bloomperfume.co.uk
515.4K
Revenue
137.3K
Sessions
1.5-2.0%
Conv. rate
$175-200
AOV
#2 perfume-empire.com
145K
Revenue
131.6K
Sessions
1.5-2.0%
Conv. rate
$50-75
AOV
#3 altfragrances.com
2.2M
Revenue
677.4K
Sessions
3.5-4.0%
Conv. rate
$75-100
AOV
#4 perfumesamplesanddecants.com
26K
Revenue
41.8K
Sessions
0.5-1.0%
Conv. rate
$50-75
AOV
divainparfums.com vs top market performers
divainparfums.com
top retailers
conversion rate vs average order value for divainparfums.com and its competitors
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divainparfums.com brandsby revenue

divainparfums.com categoriesby revenue

2
Perfume & Cologne
3
Health & Beauty
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brands overtime comparison

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divainparfums.com channels

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divainparfums.com Google Ads spend

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divainparfums.com devices

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divainparfums.com top markets

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divainparfums.com country & global rank

Assess the ranking of divainparfums.com among other retailers within its primary country and worldwide.

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