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May 2025
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Home/Insights/Retailers/divainparfums.de
TRANSACTION INTELLIGENCE - MAY 2025 GLOBALLY

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38.4K
Revenue
24.9K
Sessions
2.5-3.0%
Conv. rate
$50-75
AOV
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Divainparfums.de is an online retailer offering a selection of perfumes. Their range includes various popular, luxury, and designer fragrances for both men and women. The website allows customers to browse and purchase a diverse collection of perfumes from different brands, delivering them conveniently to their doorstep.

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divainparfums.de's revenueOVER TIME
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Over the past three months, divainparfums.de revenue has experienced decline of 65%, compared to the preceding three months.

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divainparfums.de revenue decline for last six months
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OVERVIEW
In May 2025, divainparfums.de in the BEAUTY AND COSMETICS industry had online sales revenue of $38,389, below the median of $46,882. The conversion rate ranged from 2.50-3.00%, with a high of 4.51% and a low of 1.17% in the industry. The AOV was $50-75, compared to a high of $213 and a low of $53 in the industry. With 24,911 sessions, divainparfums.de fell below the highest sessions of 38,510,361 on sephora.com, but exceeded the median of 19,997 in the industry.
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divainparfums.de competitors

In May 2025, divainparfums.de stood out from its competitors in various ways. While divainparfums.de generated a revenue of 38,389 with 635 transactions and 24,911 sessions, its average order value (AOV) ranged between 50-75, and it boasted a conversion rate of 2.50-3.00%. In comparison, rockabilly-rules.com lagged behind with revenue of 2,841, 19 transactions, and 1,043 sessions, but a higher AOV of 125-150. larise.com led the pack with a revenue of 143,159, 2,648 transactions, and 54,519 sessions, with a similar AOV range as divainparfums.de, but a higher conversion rate of 4.50-5.00%. parfumproben-online.de closely matched divainparfums.de in revenue and AOV, but had a lower conversion rate. topvintage.de excelled in revenue with 378,836, but had a lower conversion rate and higher AOV compared to divainparfums.de.

larise.com screenshot
#1 larise.com
143.2K
Revenue
54.5K
Sessions
4.5-5.0%
Conv. rate
$50-75
AOV
parfumproben-online.de screenshot
#2 parfumproben-online.de
43.8K
Revenue
36.4K
Sessions
1.5-2.0%
Conv. rate
$50-75
AOV
topvintage.de screenshot
#3 topvintage.de
378.8K
Revenue
224.1K
Sessions
0.5-1.0%
Conv. rate
$175-200
AOV
rockabilly-rules.com screenshot
#4 rockabilly-rules.com
2.8K
Revenue
1K
Sessions
1.5-2.0%
Conv. rate
$125-150
AOV
divainparfums.de vs top market performers
divainparfums.de
top retailers
conversion rate vs average order value for divainparfums.de and its competitors
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Revenue share by device at divainparfums.de

In May large majority of sales on divainparfums.de, 63% was finalized on desktop devices, with 37% of sales coming from mobile devices.

In May large majority of sales on divainparfums.de, 63% was finalized on desktop devices, with 37% of sales coming from mobile devices.
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divainparfums.de channels

Identify top traffic channels that drive growth for divainparfums.deand discover how performance of traffic channels has changed over time.

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divainparfums.de Google Ads spend

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divainparfums.de devices

Review divainparfums.de's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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divainparfums.de top markets

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divainparfums.de country & global rank

Assess the ranking of divainparfums.de among other retailers within its primary country and worldwide.

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