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May 2024
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Home/Insights/Retailers/bloomperfume.co.uk
TRANSACTION INTELLIGENCE - MAY 2024 GLOBALLY

Favicon for bloomperfume.co.ukbloomperfume.co.uk

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515.4K
Revenue
137.3K
Sessions
1.5-2.0%
Conversion rate
$175-200
Average order value
Online only revenue for bloomperfume.co.uk, excluding returns, subscriptions and
any app sales. Read more in our knowledge base.

Bloom is a famous London perfumery stocking the best in independent, exclusive and niche perfume, brands from all over the world. Worldwide shipping.

bloomperfume.co.uk’s revenueOVER TIME
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Over the past three months, bloomperfume.co.uk revenue has experienced decline of 36%, compared to the preceding three months.

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bloomperfume.co.uk revenue decline for last six months
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OVERVIEW
In May 2024, bloomperfume.co.uk, a BEAUTY AND COSMETICS industry player, generated $515,370 in online sales with a conversion rate of 1.50-2.00% and an average order value of $175-200. The store had 137,314 sessions, while the top performer in the industry, ulta.com, had $91,595,110 in revenue and sephora.com had 48,729,894 sessions. The industry median for revenue is $80,017, conversion rate is 4.25%, AOV is $179, and sessions are 34,605. bloomperfume.co.uk's metrics position it above the industry median, reflecting strong performance in the market.
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bloomperfume.co.uk competitors

In comparison to its competitors, bloomperfume.co.uk lags behind in terms of revenue, transactions, and sessions. fragrancedirect.co.uk leads in revenue with £1,745,785, followed by The Perfume Shop at £5,685,576 and The Fragrance Shop at £5,866,172. bloomperfume.co.uk's revenue of £515,370 is significantly lower. In terms of transactions and sessions, bloomperfume.co.uk also falls short compared to notino.co.uk, which has 90,039 transactions and 2,328,634 sessions. bloomperfume.co.uk only has 2,609 transactions and 137,314 sessions. However, bloomperfume.co.uk does have a higher average order value (AOV) ranging from £175-£200, which is higher than the majority of its competitors. The conversion rate of bloomperfume.co.uk at 1.50-2.00% is also competitive, falling in the middle range among its competitors.

#1 thefragranceshop.co.uk
5.9M
Revenue
2.5M
Sessions
3.0-3.5%
Conv. rate
$75-100
AOV
#2 perfumesociety.org
89.3K
Revenue
124.5K
Sessions
0.5-1.0%
Conv. rate
$100-125
AOV
#3 fragrancedirect.co.uk
1.7M
Revenue
559.4K
Sessions
4.0-4.5%
Conv. rate
$75-100
AOV
#4 theperfumeshop.com
5.7M
Revenue
3.3M
Sessions
2.5-3.0%
Conv. rate
$50-75
AOV
#5 notino.co.uk
7M
Revenue
2.3M
Sessions
3.5-4.0%
Conv. rate
$75-100
AOV
CLOSEST COMPETITORSby revenue
Favicon for fragrancedirect.co.ukfragrancedirect.co.uk
Favicon for bloomperfume.co.ukbloomperfume.co.uk
$515.4K
Favicon for perfumesociety.orgperfumesociety.org
TOP MARKET PERFORMERSby revenue
1
Favicon for chanel.comchanel.com
$10.5M
2
Favicon for allbeauty.comallbeauty.com
3
Favicon for notino.co.uknotino.co.uk
4
Favicon for thefragranceshop.co.ukthefragranceshop.co.uk
5
Favicon for theperfumeshop.comtheperfumeshop.com
6
Favicon for luckyscent.comluckyscent.com
7
Favicon for fragrancedirect.co.ukfragrancedirect.co.uk
8
Favicon for bloomperfume.co.ukbloomperfume.co.uk
9
Favicon for perfumesociety.orgperfumesociety.org
bloomperfume.co.uk vs top market performers
bloomperfume.co.uk
top retailers
conversion rate vs average order value for bloomperfume.co.uk and its competitors
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bloomperfume.co.uk brandsby revenue

1
Logo for etat libre d'orangeEtat Libre D'orange
Top retailers:scentsplit.comolfactif.comfragrancex.com
2
Logo for carnerCarner
3
Logo for ormonde jayneOrmonde Jayne
Top retailers:scentbird.comamazon.comfragrancenet.com
4
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Top retailers:amazon.comfragrancex.comscentsplit.com
5
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Top retailers:perfumology.com

bloomperfume.co.uk categoriesby revenue

1
Home & Garden
Top retailers:ebay.comtemu.cometsy.com
2
Perfume & Cologne
Top retailers:macys.comfragrancex.comamazon.com
3
Apparel & Accessories
Top retailers:asos.comtemu.comnike.com
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brands overtime comparison

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bloomperfume.co.uk channels

Identify top traffic channels that drive growth for bloomperfume.co.ukand discover how performance of traffic channels has changed over time.

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bloomperfume.co.uk Google Ads spend

Evaluate bloomperfume.co.uk's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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bloomperfume.co.uk devices

Review bloomperfume.co.uk's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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bloomperfume.co.uk top markets

Explore bloomperfume.co.uk's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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bloomperfume.co.uk country & global rank

Assess the ranking of bloomperfume.co.uk among other retailers within its primary country and worldwide.

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