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Apr 2026
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Home/Insights/Retailers/bloomperfume.co.uk
TRANSACTION INTELLIGENCE - APR 2026 GLOBALLY

Favicon for bloomperfume.co.ukbloomperfume.co.uk

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200.6K
Revenue
Apr 26
61.2K
Sessions
Apr 26
2.0-2.5%
Conv. rate
Apr 26
$150-175
AOV
Apr 26
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Bloom is a famous London perfumery stocking the best in independent, exclusive and niche perfume, brands from all over the world. Worldwide shipping.

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bloomperfume.co.uk Annual Revenue and Growth

bloomperfume.co.uk's annual sales on its online store amounted to $2.9M in 2025, down 20-50% from the previous year. For 2026, revenue is expected to decline by 20-50%. The trend is expected to moderate.

Annual Revenue (GMV)2025
$2.9M
Annual growth forecast2025/2026
<0%
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eCommerce Revenue
bloomperfume.co.uk revenue by year

bloomperfume.co.uk's monthly revenueOVER TIME
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Over the past three months, bloomperfume.co.uk revenue has experienced decline of 52%, compared to the preceding three months.

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bloomperfume.co.uk revenue decline for last six months
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OVERVIEW
In April 2026, bloomperfume.co.uk generated $200,597 in online sales, significantly surpassing the BEAUTY AND COSMETICS median of $40,161, although still far from Sephora's $117,760,640. The site achieved a conversion rate between 2.00-2.50%, below the high industry standard of 4.38%, with an average order value (AOV) of $150-175, also lower than the ideal $195. With 61,189 sessions, bloomperfume.co.uk outperformed the median of 20,819 but fell short of Sephora's overwhelming 84,653,344 sessions, indicating strong performance relative to its market but opportunities for growth remain evident.
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bloomperfume.co.uk competitors

In April 2026, bloomperfume.co.uk reported a revenue of $200,597 from 1,269 transactions across 61,189 sessions, yielding an average order value (AOV) between $150-175 and a conversion rate of 2.00-2.50%. Comparatively, its competitors exhibit significantly higher revenues: notino.co.uk leads with $3,827,723, followed by thefragranceshop.co.uk at $2,658,179 and theperfumeshop.com with $2,621,921. While bloomperfume.co.uk's AOV is notably higher, its overall performance falls short, with thefragranceshop.co.uk achieving a conversion rate of 2.50-3.00% and more than 1.4 million sessions. perfumesociety.org has lower revenue at $152,775 but a higher conversion rate (1.00-1.50%). Overall, bloomperfume.co.uk ranks lower in total revenue and transaction volume but excels in AOV, indicating a more premium customer segment.

thefragranceshop.co.uk screenshot
#1 thefragranceshop.co.uk
2.7M
Revenue
1.4M
Sessions
2.5-3.0%
Conv. rate
$50-75
AOV
perfumesociety.org screenshot
#2 perfumesociety.org
152.8K
Revenue
145.4K
Sessions
1.0-1.5%
Conv. rate
$100-125
AOV
fragrancedirect.co.uk screenshot
#3 fragrancedirect.co.uk
269.6K
Revenue
116.2K
Sessions
2.5-3.0%
Conv. rate
$75-100
AOV
theperfumeshop.com screenshot
#4 theperfumeshop.com
2.6M
Revenue
1.9M
Sessions
2.0-2.5%
Conv. rate
$50-75
AOV
notino.co.uk screenshot
#5 notino.co.uk
3.8M
Revenue
1.8M
Sessions
2.5-3.0%
Conv. rate
$50-75
AOV
bloomperfume.co.uk vs top market performers
bloomperfume.co.uk
top retailers
conversion rate vs average order value for bloomperfume.co.uk and its competitors
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Revenue share by device at bloomperfume.co.uk

In April large majority of sales on bloomperfume.co.uk, 60% was finalized on desktop devices, with 40% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In April large majority of sales on bloomperfume.co.uk, 60% was finalized on desktop devices, with 40% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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bloomperfume.co.uk channels

Identify top traffic channels that drive growth for bloomperfume.co.ukand discover how performance of traffic channels has changed over time.

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bloomperfume.co.uk Google Ads spend

Evaluate bloomperfume.co.uk's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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bloomperfume.co.uk devices

Review bloomperfume.co.uk's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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bloomperfume.co.uk top markets

Explore bloomperfume.co.uk's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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bloomperfume.co.uk country & global rank

Assess the ranking of bloomperfume.co.uk among other retailers within its primary country and worldwide.

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