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TRANSACTION INTELLIGENCE - AUG 2025 GLOBALLY

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2.8M
Revenue
Aug 25
946.4K
Sessions
Aug 25
3.0-3.5%
Conv. rate
Aug 25
$75-100
AOV
Aug 25
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Altfragrances.com is an e-commerce platform offering a variety of fragrances for both men and women. The website features a collection of high-quality perfume oils inspired by popular designer scents. Customers can purchase affordable perfume alternatives in a range of captivating scents without compromising on quality.

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altfragrances.com Annual Revenue and Growth

altfragrances.com's annual sales on its online store amounted to $31.1M in 2024, up 20-50% from the previous year. For 2025, revenue is expected to grow by 20-50%. The trend is expected to moderate.

Annual Revenue (GMV)2024
$31.1M
Annual growth forecast2024/2025
20-50%
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eCommerce Revenue
altfragrances.com revenue by year

altfragrances.com's monthly revenueOVER TIME
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Over the past three months, altfragrances.com revenue has experienced growth of 6.4%, compared to the preceding three months.

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altfragrances.com revenue growth for last six months
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OVERVIEW
In August 2025, altfragrances.com in the BEAUTY AND COSMETICS industry generated $2,837,441 in online sales with a conversion rate of 2.50-3.00% and an average order value (AOV) of $75-100. The store had 946,396 sessions, while the top store in the category, themancompany.com, had $109,440,426 in revenue. The highest conversion rate was 4.33%, and the highest AOV was $202, while the lowest conversion rate was 1.0% and the lowest AOV was $46. sephora.com had the most sessions in the category with 44,212,513, compared to a median of 22,297 sessions for BEAUTY AND COSMETICS websites.
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altfragrances.com competitors

In August 2025, altfragrances.com reported a revenue of $2,837,441 with 28,418 transactions and 946,396 sessions. Their average order value (AOV) falls within the range of $75-100, and they maintain a solid conversion rate of 2.50-3.00%. When compared to its competitors, altfragrances.com is outperforming bestmenscolognes.com, which generated only $39,712 in revenue with 207 transactions and 68,585 sessions. bestmenscolognes.com has a higher AOV range of $175-200 but a lower conversion rate of 0.00-0.50%. On the other hand, oakcha.com closely competes with altfragrances.com, reporting a revenue of $2,922,877 from 32,786 transactions and 1,511,813 sessions. Both altfragrances.com and oakcha.com share a similar AOV range of $75-100, but altfragrances.com boasts a slightly higher conversion rate of 2.50-3.00% compared to oakcha.com's 2.00-2.50%.

bestmenscolognes.com screenshot
#1 bestmenscolognes.com
39.7K
Revenue
68.6K
Sessions
0.0-0.5%
Conv. rate
$175-200
AOV
oakcha.com screenshot
#2 oakcha.com
2.9M
Revenue
1.5M
Sessions
2.0-2.5%
Conv. rate
$75-100
AOV
altfragrances.com vs top market performers
altfragrances.com
top retailers
conversion rate vs average order value for altfragrances.com and its competitors
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Revenue share by device at altfragrances.com

In August large majority of sales on altfragrances.com, 73% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 27% of sales coming from desktop devices.

In August large majority of sales on altfragrances.com, 73% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 27% of sales coming from desktop devices.
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altfragrances.com channels

Identify top traffic channels that drive growth for altfragrances.comand discover how performance of traffic channels has changed over time.

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altfragrances.com Google Ads spend

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altfragrances.com devices

Review altfragrances.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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altfragrances.com top markets

Explore altfragrances.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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altfragrances.com country & global rank

Assess the ranking of altfragrances.com among other retailers within its primary country and worldwide.

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