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Jul 2026
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Home/Insights/Retailers/notino.co.uk
TRANSACTION INTELLIGENCE - JUL 2026 GLOBALLY

Favicon for notino.co.uknotino.co.uk

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6.6M
Revenue
Jul 26
1.8M
Sessions
Jul 26
4.0-4.5%
Conv. rate
Jul 26
$75-100
AOV
Jul 26
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Notino.co.uk is an online retailer that offers a wide range of beauty, cosmetics, and fragrance products. Their inventory includes popular brands across various categories like skincare, haircare, makeup, and personal care. Prices, discounts, and promotions may be available, catering to a diverse customer base.

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notino.co.uk Annual Revenue and Growth

notino.co.uk's annual sales on its online store amounted to $65M in 2025, down 20-50% from the previous year. For 2026, revenue is expected to grow by 10-20%. This suggests a turnaround from last year's decline.

Annual Revenue (GMV)2025
$65M
Annual growth forecast2025/2026
10-20%
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eCommerce Revenue
notino.co.uk revenue by year

notino.co.uk's monthly revenueOVER TIME
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Over the past three months, notino.co.uk revenue has experienced growth of 14%, compared to the preceding three months.

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notino.co.uk revenue growth for last six months
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OVERVIEW
notino.co.uk's conversion rate stands at 4.00-4.50%, within the typical range of 1.1% to 4.37% for beauty and cosmetics stores. In July 2026, the site generated $6.6 million in revenue from online sales, significantly exceeding the typical beauty and cosmetics store's $39,200 monthly revenue. With an average order value (AOV) between $75 and $100, it also fits within the category's typical range of $52 to $207. notino.co.uk attracted 1.8 million sessions, far surpassing the typical beauty and cosmetics store's 17,100 sessions.
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notino.co.uk competitors

The most significant gap is in revenue, where notino.co.uk earns $6.6 million, trailing lookfantastic.com by $7.1 million. In July 2026, notino.co.uk ranks second among its competitors, benefiting from a solid conversion rate of 4.00-4.50%, compared to the lower 3.50-4.00% at theperfumeshop.com and 3.00-3.50% at thefragranceshop.co.uk. However, it falls behind in transactions, with 79,500 compared to lookfantastic.com’s 189,000, creating a gap of 110,000 transactions. Notably, notino.co.uk has 1.8 million sessions, trailing lookfantastic.com by 4 million. Despite strong performance metrics, notino.co.uk must enhance its reach to compete more effectively against lookfantastic.com and others in the market.

theperfumeshop.com screenshot
#1 theperfumeshop.com
4.7M
Revenue
1.7M
Sessions
3.5-4.0%
Conv. rate
$75-100
AOV
thefragranceshop.co.uk screenshot
#2 thefragranceshop.co.uk
3.2M
Revenue
1.3M
Sessions
3.0-3.5%
Conv. rate
$75-100
AOV
fragrancedirect.co.uk screenshot
#3 fragrancedirect.co.uk
124.4K
Revenue
59.7K
Sessions
2.0-2.5%
Conv. rate
$75-100
AOV
lookfantastic.com screenshot
#4 lookfantastic.com
13.7M
Revenue
5.8M
Sessions
3.0-3.5%
Conv. rate
$50-75
AOV
allbeauty.com screenshot
#5 allbeauty.com
1.6M
Revenue
594K
Sessions
3.0-3.5%
Conv. rate
$75-100
AOV
notino.co.uk vs top market performers
notino.co.uk
top retailers
conversion rate vs average order value for notino.co.uk and its competitors
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Industries notino.co.uk operates in

notino.co.uk is tracked across 1 e-commerce industry. Explore market size, leading retailers and benchmarks for each.

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brands overtime comparison

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notino.co.uk channels

Identify top traffic channels that drive growth for notino.co.ukand discover how performance of traffic channels has changed over time.

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notino.co.uk Google Ads spend

Evaluate notino.co.uk's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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notino.co.uk devices

Review notino.co.uk's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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notino.co.uk top markets

Explore notino.co.uk's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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notino.co.uk country & global rank

Assess the ranking of notino.co.uk among other retailers within its primary country and worldwide.

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