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Sep 2026
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Home/Insights/Retailers/notino.co.uk
TRANSACTION INTELLIGENCE - SEP 2026 GLOBALLY

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7.2M
Revenue
Sep 26
2.1M
Sessions
Sep 26
3.5-4.0%
Conv. rate
Sep 26
$75-100
AOV
Sep 26
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Notino.co.uk is an online retailer that offers a wide range of beauty, cosmetics, and fragrance products. Their inventory includes popular brands across various categories like skincare, haircare, makeup, and personal care. Prices, discounts, and promotions may be available, catering to a diverse customer base.

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notino.co.uk Annual Revenue and Growth

notino.co.uk's annual sales on its online store amounted to $65M in 2025, down 20-50% from the previous year. For 2026, revenue is expected to grow by 10-20%. This suggests a turnaround from last year's decline.

Annual Revenue (GMV)2025
$65M
Annual growth forecast2025/2026
10-20%
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eCommerce Revenue
notino.co.uk revenue by year

notino.co.uk's monthly revenueOVER TIME
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Over the past three months, notino.co.uk revenue has experienced growth of 42%, compared to the preceding three months.

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notino.co.uk revenue growth for last six months
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OVERVIEW
notino.co.uk's conversion rate for September 2026 is impressive at 3.50-4.00%, well within the typical beauty and cosmetics store range of 1.06% to 4.56%. The site generated $7.2 million in revenue, significantly higher than a typical beauty and cosmetics store's $35,500 monthly revenue. With an AOV of $75-100, notino.co.uk also aligns with the typical range of $50 to $214. Traffic was robust, with 2.1 million sessions, far exceeding a typical beauty and cosmetics store's 14,500 sessions.
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notino.co.uk competitors

notino.co.uk leads thefragranceshop.co.uk in revenue with $7.2 million compared to $4.3 million, showcasing a stronger market presence. In September 2026, notino.co.uk recorded 83,700 transactions from 2.1 million sessions, while thefragranceshop.co.uk achieved 46,300 transactions from 1.7 million sessions, indicating that notino.co.uk outperformed in both transactions and sessions. Conversely, lookfantastic.com surpasses notino.co.uk with $10.4 million in revenue, 183,000 transactions, and 6 million sessions. notino.co.uk maintains an AOV range of $75-100, aligning with competitors like thefragranceshop.co.uk, but trails the higher AOVs seen at clivechristian.com, which achieves $275-300. With a conversion rate of 3.50-4.00%, notino.co.uk remains competitive against its peers.

theperfumeshop.com screenshot
#1 theperfumeshop.com
5.1M
Revenue
2.1M
Sessions
4.0-4.5%
Conv. rate
$50-75
AOV
thefragranceshop.co.uk screenshot
#2 thefragranceshop.co.uk
4.3M
Revenue
1.7M
Sessions
2.5-3.0%
Conv. rate
$75-100
AOV
fragrancedirect.co.uk screenshot
#3 fragrancedirect.co.uk
44.2K
Revenue
22.4K
Sessions
2.0-2.5%
Conv. rate
$75-100
AOV
lookfantastic.com screenshot
#4 lookfantastic.com
10.4M
Revenue
6M
Sessions
3.0-3.5%
Conv. rate
$50-75
AOV
allbeauty.com screenshot
#5 allbeauty.com
1.4M
Revenue
553.2K
Sessions
2.5-3.0%
Conv. rate
$75-100
AOV
notino.co.uk vs top market performers
notino.co.uk
top retailers
conversion rate vs average order value for notino.co.uk and its competitors
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Industries notino.co.uk operates in

notino.co.uk is tracked across 1 e-commerce industry. Explore market size, leading retailers and benchmarks for each.

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brands overtime comparison

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notino.co.uk channels

Identify top traffic channels that drive growth for notino.co.ukand discover how performance of traffic channels has changed over time.

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notino.co.uk Google Ads spend

Evaluate notino.co.uk's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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notino.co.uk devices

Review notino.co.uk's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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notino.co.uk top markets

Explore notino.co.uk's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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notino.co.uk country & global rank

Assess the ranking of notino.co.uk among other retailers within its primary country and worldwide.

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