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Nov 2025
All countries
TRANSACTION INTELLIGENCE - NOV 2025 GLOBALLY

Favicon for avena.deavena.de

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758K
Revenue
Nov 25
130.7K
Sessions
Nov 25
4.0-4.5%
Conv. rate
Nov 25
$125-150
AOV
Nov 25
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Avena.de is a website offering a range of products. They primarily sell shoes and clothing for both men and women, along with various accessories. The site offers a wide selection of items designed to cater to diverse preferences and styles, aiming to fulfill customers needs in terms of fashion and comfort.

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avena.de Annual Revenue and Growth

avena.de's annual sales on its online store amounted to $14M in 2024, up 5-10% from the previous year. For 2025, revenue is expected to decline by 20-50%. This would mark a reversal from last year's growth.

Annual Revenue (GMV)2024
$14M
Annual growth forecast2024/2025
<0%
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eCommerce Revenue
avena.de revenue by year

avena.de's monthly revenueOVER TIME
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Over the past three months, avena.de revenue has experienced growth of 23%, compared to the preceding three months.

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avena.de revenue growth for last six months
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OVERVIEW
In November 2025, avena.de, a lifestyle and fashion apparel online store, achieved impressive revenue of $758,044, significantly surpassing the median of $93,064 for its industry, although still far from the leader, shein.com, with $916,157,774. The site boasted a conversion rate of 4.00-4.50%, well above the industry average of 3.37%. avena.de's average order value (AOV) ranged from $125 to $150, compared to the high of $375 and low of $76 in the sector. Additionally, it attracted 130,700 sessions, markedly higher than the median of 36,492 in its category.
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avena.de competitors

In November 2025, avena.de outperformed its competitors in terms of revenue, with a total of €758,044 compared to the closest competitor, shop-waldlaeufer.de, which had €186,827 in revenue. avena.de also had the highest number of transactions at 5,698, while its competitors ranged from 192 to 929 transactions. The site had a significant lead in sessions with 130,700, compared to its closest competitor, vamos-schuhe.de, which had 10,187 sessions. avena.de had a similar AOV range as vamos-schuhe.de, but a higher conversion rate of 4.00-4.50%, while most competitors ranged from 1.50-2.50%. Overall, avena.de demonstrated strong performance in all key metrics compared to its competitors in the online shoe retail industry in November 2025.

shop-waldlaeufer.de screenshot
#1 shop-waldlaeufer.de
186.8K
Revenue
56.6K
Sessions
1.5-2.0%
Conv. rate
$200-225
AOV
vamos-schuhe.de screenshot
#2 vamos-schuhe.de
31.9K
Revenue
10.2K
Sessions
2.0-2.5%
Conv. rate
$125-150
AOV
schockmann-schuhe.de screenshot
#3 schockmann-schuhe.de
49.7K
Revenue
10K
Sessions
1.5-2.0%
Conv. rate
$250-275
AOV
wellsana.de screenshot
#4 wellsana.de
41.1K
Revenue
12.8K
Sessions
3.5-4.0%
Conv. rate
$75-100
AOV
sioux.de screenshot
#5 sioux.de
308.2K
Revenue
117.1K
Sessions
1.5-2.0%
Conv. rate
$125-150
AOV
avena.de vs top market performers
avena.de
top retailers
conversion rate vs average order value for avena.de and its competitors
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Revenue share by device at avena.de

In November large majority of sales on avena.de, 55% was finalized on desktop devices, with 45% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In November large majority of sales on avena.de, 55% was finalized on desktop devices, with 45% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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avena.de channels

Identify top traffic channels that drive growth for avena.deand discover how performance of traffic channels has changed over time.

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avena.de Google Ads spend

Evaluate avena.de's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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avena.de devices

Review avena.de's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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avena.de top markets

Explore avena.de's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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avena.de country & global rank

Assess the ranking of avena.de among other retailers within its primary country and worldwide.

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