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Sep 2025
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Home/Insights/Retailers/peterhahn.de
TRANSACTION INTELLIGENCE - SEP 2025 GLOBALLY

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4.8M
Revenue
Sep 25
645.5K
Sessions
Sep 25
4.0-4.5%
Conv. rate
Sep 25
$175-200
AOV
Sep 25
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peterhahn.de is an e-commerce platform that offers a wide range of clothing, accessories, and home goods. Products available for purchase include womens and mens apparel, footwear, and accessories from various luxury and high-end brands. The website also provides a selection of home textiles, furniture, and decorative items for customers to browse and shop.

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peterhahn.de Annual Revenue and Growth

peterhahn.de's annual sales on its online store amounted to $74.9M in 2024, down 20-50% from the previous year. For 2025, revenue is expected to decline by 20-50%. The trend is expected to accelerate.

Annual Revenue (GMV)2024
$74.9M
Annual growth forecast2024/2025
<0%
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eCommerce Revenue
peterhahn.de revenue by year

peterhahn.de's monthly revenueOVER TIME
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Over the past three months, peterhahn.de revenue has experienced decline of 11%, compared to the preceding three months.

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peterhahn.de revenue decline for last six months
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OVERVIEW
In September 2025, peterhahn.de, a lifestyle and fashion apparel online store, generated $4,849,871 in revenue, significantly surpassing the median of $74,931 for its industry, although still distant from the $819,580,923 of leader shein.com. With a conversion rate between 4.00-4.50%, it exceeds the industry average of 3.2%, while its average order value (AOV) ranges from $175 to $200, compared to a high of $382 in the sector. Additionally, it recorded 645,484 sessions, far above the median of 34,221, reflecting strong user engagement despite being well below shein.com's 297,137,690 sessions.
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peterhahn.de competitors

In September 2025, peterhahn.de reported a revenue of 4,849,871 euros from 27,016 transactions and 645,484 sessions, with an average order value (AOV) ranging between 175-200 euros and a conversion rate of 4.00-4.50%. Compared to its competitors, witt-weiden.de outperformed peterhahn.de in terms of revenue with 5,470,414 euros, 53,475 transactions, and 1,831,299 sessions, but had a lower AOV of 100-125 euros and a conversion rate of 2.50-3.00%. bonprix.de recorded the highest revenue of 45,527,641 euros from 401,426 transactions and 13,075,407 sessions, with an AOV of 100-125 euros and a conversion rate of 3.00-3.50%. heine.de and peek-cloppenburg.de also had higher revenues compared to peterhahn.de, with varying metrics in transactions, sessions, AOV, and conversion rates.

witt-weiden.de screenshot
#1 witt-weiden.de
5.5M
Revenue
1.8M
Sessions
2.5-3.0%
Conv. rate
$100-125
AOV
bonprix.de screenshot
#2 bonprix.de
45.5M
Revenue
13.1M
Sessions
3.0-3.5%
Conv. rate
$100-125
AOV
heine.de screenshot
#3 heine.de
6.9M
Revenue
1.3M
Sessions
3.5-4.0%
Conv. rate
$125-150
AOV
peek-cloppenburg.de screenshot
#4 peek-cloppenburg.de
11.8M
Revenue
3.7M
Sessions
2.5-3.0%
Conv. rate
$100-125
AOV
breuninger.com screenshot
#5 breuninger.com
24.4M
Revenue
7.6M
Sessions
1.5-2.0%
Conv. rate
$175-200
AOV
peterhahn.de vs top market performers
peterhahn.de
top retailers
conversion rate vs average order value for peterhahn.de and its competitors
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Revenue share by device at peterhahn.de

In September large majority of sales on peterhahn.de, 63% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 37% of sales coming from desktop devices.

In September large majority of sales on peterhahn.de, 63% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 37% of sales coming from desktop devices.
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brands overtime comparison

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peterhahn.de channels

Identify top traffic channels that drive growth for peterhahn.deand discover how performance of traffic channels has changed over time.

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peterhahn.de Google Ads spend

Evaluate peterhahn.de's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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peterhahn.de devices

Review peterhahn.de's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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peterhahn.de top markets

Explore peterhahn.de's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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peterhahn.de country & global rank

Assess the ranking of peterhahn.de among other retailers within its primary country and worldwide.

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