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Sep 2024
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Home/Insights/Retailers/adidas.co.nz
TRANSACTION INTELLIGENCE - SEP 2024 GLOBALLY

Favicon for adidas.co.nzadidas.co.nz

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655.2K
Revenue
470.9K
Sessions
1.0-1.5%
Conversion rate
$75-100
Average order value
Online only revenue for adidas.co.nz, excluding returns, subscriptions and
any app sales. Read more in our knowledge base.

adidas.co.nz is an online retail platform offering a wide range of products, primarily focused on apparel, footwear, and accessories. The website showcases various collections from the renowned sportswear brand Adidas, catering to different sports, styles, and customer preferences. The platform provides a convenient shopping experience for individuals residing in New Zealand.

adidas.co.nz’s revenueOVER TIME
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Over the past three months, adidas.co.nz revenue has experienced decline of 2.4%, compared to the preceding three months.

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adidas.co.nz revenue decline for last six months
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OVERVIEW
In September 2024, adidas.co.nz in the FASHION AND APPAREL industry had a revenue of $655,216 with a median revenue of $94,472, a conversion rate of 1.00-1.50%, and an AOV of $75-100. It recorded 470,944 sessions, compared to shein.com with 175,831,303 sessions and a median of 36,862 sessions. The largest online store in the category was shein.com with a revenue of $621,844,493, a conversion rate of 3.32%, and an AOV of $399. The lowest conversion rate was 0.81% and the lowest AOV was $79.
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adidas.co.nz competitors

When comparing adidas.co.nz to its competitors in the sports apparel industry, adidas.co.nz falls behind in terms of revenue, transactions, and sessions. adidas.co.nz generated $655,216 in revenue from 6,709 transactions and 470,944 sessions, with an average order value (AOV) of $75-100 and a conversion rate of 1.00-1.50%. In contrast, adidas.com led the pack with $46,348,580 in revenue, 431,821 transactions, and 26,854,998 sessions, boasting a higher AOV of $100-125 and a conversion rate of 1.50-2.00%. Similarly, nike.com outperformed adidas.co.nz with $290,547,677 in revenue, 2,340,194 transactions, and 117,019,384 sessions, along with a higher AOV and conversion rate. While adidas.co.nz remains competitive with brands like sportsdirect.com, footlocker.com, and rebelsport.co.nz in certain metrics, there is room for growth in increasing revenue and attracting more transactions and sessions.

#1 adidas.com
46.3M
Revenue
26.9M
Sessions
1.5-2.0%
Conv. rate
$100-125
AOV
#2 sportsdirect.com
52.2M
Revenue
19M
Sessions
3.0-3.5%
Conv. rate
$75-100
AOV
#3 rebelsport.co.nz
2.5M
Revenue
1.6M
Sessions
1.5-2.0%
Conv. rate
$75-100
AOV
#4 footlocker.com
26.4M
Revenue
13.2M
Sessions
1.5-2.0%
Conv. rate
$100-125
AOV
#5 nike.com
290.5M
Revenue
117M
Sessions
1.5-2.0%
Conv. rate
$100-125
AOV
CLOSEST COMPETITORSby revenue
Favicon for zappos.comzappos.com
Favicon for adidas.comadidas.com
Favicon for puma.compuma.com
Favicon for footlocker.comfootlocker.com
Favicon for endclothing.comendclothing.com
Favicon for adidas.co.ukadidas.co.uk
Favicon for adidas.com.auadidas.com.au
Favicon for highsnobiety.comhighsnobiety.com
Favicon for rebelsport.co.nzrebelsport.co.nz
Favicon for unisportstore.comunisportstore.com
Favicon for adidas.co.nzadidas.co.nz
$655.2K
TOP MARKET PERFORMERSby revenue
1
Favicon for nike.comnike.com
$290.5M
2
Favicon for stockx.comstockx.com
3
Favicon for asos.comasos.com
4
Favicon for dickssportinggoods.comdickssportinggoods.com
5
Favicon for farfetch.comfarfetch.com
6
Favicon for sportsdirect.comsportsdirect.com
7
Favicon for zappos.comzappos.com
8
Favicon for adidas.comadidas.com
9
Favicon for puma.compuma.com
10
Favicon for footlocker.comfootlocker.com
adidas.co.nz vs top market performers
adidas.co.nz
top retailers
conversion rate vs average order value for adidas.co.nz and its competitors
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adidas.co.nz brandsby revenue

1
Logo for men • rugbyMen • Rugby
Top retailers:adidas.com.myadidas.co.ukadidas.com.au
2
Logo for men • runningMen • Running
Top retailers:adidas.caadidas.co.ukreebok.com
3
Logo for women • originalsWomen • Originals
Top retailers:adidas.co.ukadidas.caadidas.com.au
4
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Top retailers:adidas.comadidas.com.auadidas.ca

adidas.co.nz categoriesby revenue

1
Shoes
Top retailers:nike.comdsw.comzappos.com
2
Shirts & Tops
Top retailers:hm.comuniqlo.comamazon.com
3
Apparel & Accessories
Top retailers:asos.comeurocarparts.comtemu.com
4
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Top retailers:zara.comgap.comjcrew.com
5
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Top retailers:levi.comgap.comlululemon.com
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adidas.co.nz channels

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adidas.co.nz Google Ads spend

Evaluate adidas.co.nz's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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adidas.co.nz devices

Review adidas.co.nz's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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adidas.co.nz top markets

Explore adidas.co.nz's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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adidas.co.nz country & global rank

Assess the ranking of adidas.co.nz among other retailers within its primary country and worldwide.

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