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Mar 2024
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TRANSACTION INTELLIGENCE - MAR 2024 GLOBALLY

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37.4M
Revenue
27.7M
Sessions
1.0-1.5%
Conversion rate
$100-125
Average order value
Online only revenue for puma.com, excluding returns, subscriptions and
any app sales. Read more in our knowledge base.

Puma.com is an official online platform for German sports apparel and footwear brand Puma. It offers a wide range of products including athletic shoes, clothing, and accessories for men, women, and children. The website also provides information about the brand, its partnerships, campaigns, and store locators.

puma.com’s revenueOVER TIME
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Over the past three months, puma.com revenue has experienced growth of 0.31%, compared to the preceding three months.

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puma.com revenue growth for last six months
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OVERVIEW
In March 2024, puma.com's revenue for online sales was $37,379,134, with a conversion rate of 1.00-1.50% and an AOV of $100-125. With 27,663,945 sessions, it falls below the highest session count of 198,149,103 from shein.com. In the FASHION AND APPAREL industry, puma.com's performance metrics are above the median revenue of $132,853 but lower than the very high conversion rate of 2.99% and AOV of $391. Despite not reaching the top metrics, puma.com remains competitive within its industry.
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puma.com competitors

When comparing puma.com to its competitors, we can see that nike.com leads in revenue with $379,893,289, followed by zappos.com with $62,233,730. puma.com ranks third with a revenue of $37,379,134. In terms of transactions, nike.com again leads with 2,926,759 transactions, while sportsdirect.com follows with 533,248 transactions, and puma.com has 314,019 transactions. nike.com also has the highest number of sessions at 126,163,126, while zappos.com has 17,817,719 sessions and puma.com has 27,663,945 sessions. In terms of Average Order Value (AOV), zappos.com and nike.com have a higher range of $125-150, while puma.com falls within the $100-125 range. Conversion rates are also higher for most competitors, with sportsdirect.com leading at 3.00-3.50, followed by nike.com and zappos.com at 2.00-2.50, while puma.com has a conversion rate of 1.00-1.50, similar to lifestylestores.com.

#1 sportsdirect.com
40.6M
Revenue
16.3M
Sessions
3.0-3.5%
Conv. rate
$75-100
AOV
#2 nike.com
379.9M
Revenue
126.2M
Sessions
2.0-2.5%
Conv. rate
$125-150
AOV
#3 footlocker.com
30.4M
Revenue
16.3M
Sessions
1.5-2.0%
Conv. rate
$75-100
AOV
#4 zappos.com
62.2M
Revenue
17.8M
Sessions
2.0-2.5%
Conv. rate
$125-150
AOV
#5 lifestylestores.com
925.2K
Revenue
2M
Sessions
1.0-1.5%
Conv. rate
$25-50
AOV
puma.com vs top market performers
puma.com
top retailers
conversion rate vs average order value for puma.com and its competitors
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puma.com brandsby revenue

2
Logo for scandipwa logoScandipwa Logo
3
Logo for puma homePuma Home

puma.com categoriesby revenue

1
Shoes
2
Shirts & Tops
3
Apparel & Accessories
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brands overtime comparison

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puma.com channels

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puma.com Google Ads spend

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puma.com devices

Review puma.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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puma.com top markets

Explore puma.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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puma.com country & global rank

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