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Sep 2024
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TRANSACTION INTELLIGENCE - SEP 2024 GLOBALLY

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4.4M
Revenue
2.1M
Sessions
2.0-2.5%
Conversion rate
$75-100
Average order value
Online only revenue for adidas.com.au, excluding returns, subscriptions and
any app sales. Read more in our knowledge base.

Adidas.com.au is a renowned website primarily focused on selling athletic wear, shoes, and accessories. The website offers a wide range of products catering to various sports disciplines, including soccer, running, basketball, and more. It provides customers with a platform to explore and purchase high-quality sports apparel from the celebrated Adidas brand.

adidas.com.au’s revenueOVER TIME
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Over the past three months, adidas.com.au revenue has experienced decline of 16%, compared to the preceding three months.

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adidas.com.au revenue decline for last six months
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OVERVIEW
In September 2024, adidas.com.au in the FASHION AND APPAREL industry generated online sales revenue of $4,449,383 with a conversion rate of 2.00-2.50% and an average order value (AOV) of $75-100. The store had 2,084,537 sessions, while the top performer in the category was shein.com with $621,844,493 in revenue, a conversion rate of 3.32%, and an AOV of $399, along with 175,831,303 sessions. The median revenue in the industry was $94,472, the median AOV was $79, and the median sessions were 36,862.
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adidas.com.au competitors

In comparison to its competitors, adidas.com.au falls in the middle range in terms of revenue and transactions. asos.com leads the pack with the highest revenue of $112,323,374 and the highest number of transactions at 789,570. However, adidas.com.au has a higher conversion rate of 2.00-2.50% compared to some competitors like footlocker.com and adidas.com. sportsdirect.com stands out with the highest conversion rate of 3.00-3.50%. When looking at average order value (AOV), adidas.com.au is on par with sportsdirect.com at $75-100. stockx.com has the highest AOV at $325-350. In terms of sessions, asos.com has the highest at 52,643,487 while adidas.com.au follows with 2,084,537. Overall, adidas.com.au holds its own among its competitors in the online retail space.

#1 adidas.com
46.3M
Revenue
26.9M
Sessions
1.5-2.0%
Conv. rate
$100-125
AOV
#2 sportsdirect.com
52.2M
Revenue
19M
Sessions
3.0-3.5%
Conv. rate
$75-100
AOV
#3 footlocker.com
26.4M
Revenue
13.2M
Sessions
1.5-2.0%
Conv. rate
$100-125
AOV
#4 endclothing.com
24.8M
Revenue
5.2M
Sessions
1.0-1.5%
Conv. rate
$400-500
AOV
#5 asos.com
112.3M
Revenue
52.6M
Sessions
1.0-1.5%
Conv. rate
$125-150
AOV
adidas.com.au vs top market performers
adidas.com.au
top retailers
conversion rate vs average order value for adidas.com.au and its competitors
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adidas.com.au brandsby revenue

adidas.com.au categoriesby revenue

1
Shoes
2
Apparel & Accessories
3
Shirts & Tops
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brands overtime comparison

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adidas.com.au channels

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adidas.com.au Google Ads spend

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adidas.com.au devices

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adidas.com.au top markets

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adidas.com.au country & global rank

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