Instant e-commerce analysis - revenue, conv. rate, AOV with Grips browser extension

Grips browser extension

Grips
Apr 2026
All countries
Home/Insights/Retailers/adidas.com.au
TRANSACTION INTELLIGENCE - APR 2026 GLOBALLY

Favicon for adidas.com.auadidas.com.au

Start benchmarking for free
Sign in with GoogleSign up with Google
3.5M
Revenue
Apr 26
2.3M
Sessions
Apr 26
1.5-2.0%
Conv. rate
Apr 26
$75-100
AOV
Apr 26
Loading...

Adidas.com.au is a renowned website primarily focused on selling athletic wear, shoes, and accessories. The website offers a wide range of products catering to various sports disciplines, including soccer, running, basketball, and more. It provides customers with a platform to explore and purchase high-quality sports apparel from the celebrated Adidas brand.

Loading...

GRIPS CUSTOMERS & RESEARCH PARTNERS

Sally Beauty logoAssembly logoWalmart logoSimpleTire logoNorthwestern University logoColumbia University logo

adidas.com.au Annual Revenue and Growth

adidas.com.au's annual sales on its online store amounted to $65.5M in 2025, up 5-10% from the previous year. For 2026, revenue is expected to decline by 0-5%. This would mark a reversal from last year's growth.

Annual Revenue (GMV)2025
$65.5M
Annual growth forecast2025/2026
<0%
Benchmark against your competitors for free
Continue with GoogleSign up with Google
eCommerce Revenue
adidas.com.au revenue by year

adidas.com.au's monthly revenueOVER TIME
View real-time data

Over the past three months, adidas.com.au revenue has experienced decline of 50%, compared to the preceding three months.

View real-time data
adidas.com.au revenue decline for last six months
Benchmark against your competitors for free
Continue with GoogleSign up with Google
OVERVIEW
In April 2026, adidas.com.au generated $3,523,415 in online sales, significantly outperforming the FASHION AND APPAREL median of $78,791. With a conversion rate of 1.50-2.00%, it remains below the high benchmark of 3.05%, while the average order value (AOV) ranges from $75-100, closely aligning with the sector's low AOV of $76. The site attracted 2,306,386 sessions, far surpassing the median of 35,276, but still trailing behind shein.com, which boasts 281,585,790 sessions. Overall, adidas.com.au demonstrates solid performance within a competitive market, though it has room for growth in conversion rates and AOV.
Read more

adidas.com.au competitors

In April 2026, adidas.com.au reported revenue of $3,523,415 from 38,100 transactions and 2,306,386 sessions, with an average order value (AOV) between $75-100 and a conversion rate of 1.50-2.00%. In comparison, adidas.com significantly outperformed with $53,529,896 in revenue, driven by 524,956 transactions over 28,804,163 sessions, featuring a higher AOV of $100-125. Competitors like sportsdirect.com also excelled, generating $37,155,280 with 487,285 transactions at a conversion rate of 2.50-3.00%. footlocker.com lagged with $14,467,017, but had a similar AOV. Notably, asos.com topped the charts with $95,385,517, showing a strong market presence despite a lower conversion rate of 1.00-1.50%. In contrast, stockx.com led in revenue at $115,151,342, emphasizing the competitive landscape adidas.com.au faces in the online retail market.

adidas.com screenshot
#1 adidas.com
53.5M
Revenue
28.8M
Sessions
1.5-2.0%
Conv. rate
$100-125
AOV
sportsdirect.com screenshot
#2 sportsdirect.com
37.2M
Revenue
16.4M
Sessions
2.5-3.0%
Conv. rate
$75-100
AOV
footlocker.com screenshot
#3 footlocker.com
14.5M
Revenue
13.9M
Sessions
1.0-1.5%
Conv. rate
$75-100
AOV
endclothing.com screenshot
#4 endclothing.com
32.2M
Revenue
5.5M
Sessions
1.0-1.5%
Conv. rate
$400-500
AOV
asos.com screenshot
#5 asos.com
95.4M
Revenue
59M
Sessions
1.0-1.5%
Conv. rate
$125-150
AOV
adidas.com.au vs top market performers
adidas.com.au
top retailers
conversion rate vs average order value for adidas.com.au and its competitors
Benchmark against your competitors for free
Continue with GoogleSign up with Google

Revenue share by device at adidas.com.au

In April large majority of sales on adidas.com.au, 71% was finalized on desktop devices, with 29% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In April large majority of sales on adidas.com.au, 71% was finalized on desktop devices, with 29% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
Review the entire assortment of this retailer and thousands of others in the Grips app
Sign in with GoogleSign up with Google
brands overtime comparison

Gain even more insights with the Grips app

adidas.com.au channels

Identify top traffic channels that drive growth for adidas.com.auand discover how performance of traffic channels has changed over time.

Sign in with GoogleSign up with Google

adidas.com.au Google Ads spend

Evaluate adidas.com.au's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

Sign in with GoogleSign up with Google

adidas.com.au devices

Review adidas.com.au's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

Sign in with GoogleSign up with Google

adidas.com.au top markets

Explore adidas.com.au's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

Sign in with GoogleSign up with Google

adidas.com.au country & global rank

Assess the ranking of adidas.com.au among other retailers within its primary country and worldwide.

Sign in with GoogleSign up with Google
Understand how your competitors drive sales.
Drive growth and optimize key metrics with our e-commerce intelligence platform
Grips Platform Dashboard