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May 2024
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TRANSACTION INTELLIGENCE - MAY 2024 GLOBALLY

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5.5M
Revenue
1.8M
Sessions
2.5-3.0%
Conversion rate
$100-125
Average order value
Online only revenue for adidas.com.au, excluding returns, subscriptions and
any app sales. Read more in our knowledge base.

Adidas.com.au is a renowned website primarily focused on selling athletic wear, shoes, and accessories. The website offers a wide range of products catering to various sports disciplines, including soccer, running, basketball, and more. It provides customers with a platform to explore and purchase high-quality sports apparel from the celebrated Adidas brand.

adidas.com.au’s revenueOVER TIME
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Over the past three months, adidas.com.au revenue has experienced growth of 50%, compared to the preceding three months.

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adidas.com.au revenue growth for last six months
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OVERVIEW
In May 2024, adidas.com.au in the FASHION AND APPAREL industry generated $5,497,375 in online sales with a conversion rate of 2.50-3.00% and an average order value (AOV) of $100-125. The highest conversion rate was 3.06% and the highest AOV was $386, while the lowest conversion rate was 0.77% and the lowest AOV was $75. The website had 1,839,430 sessions, with shein.com having the highest sessions at 197,636,423 and a median of 44,812 sessions in the FASHION AND APPAREL industry.
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adidas.com.au competitors

When comparing adidas.com.au to its competitors in the fashion and sports industry, we can see that adidas.com.au falls behind in terms of revenue, transactions, and sessions. asos.com leads the pack with a staggering revenue of $119,928,068 and over 59 million sessions, followed by adidas.com with $67,922,480 in revenue and 27 million sessions. adidas.com.au's revenue of $5,497,375 and 1.8 million sessions pales in comparison. However, adidas.com.au excels in conversion rate, boasting a range of 2.50-3.00%, which is higher than most of its competitors. sportsdirect.com has a higher conversion rate but lags behind in revenue. footlocker.com and adidas.com have similar revenue numbers but adidas.com.au outperforms in conversion rate. stockx.com, while leading in average order value, falls behind in conversion rate compared to adidas.com.au. Overall, adidas.com.au's strengths lie in conversion rate, while it can work on increasing its revenue and sessions to compete more effectively with its rivals.

#1 adidas.com
67.9M
Revenue
27.7M
Sessions
1.5-2.0%
Conv. rate
$125-150
AOV
#2 sportsdirect.com
48.7M
Revenue
17.4M
Sessions
3.5-4.0%
Conv. rate
$75-100
AOV
#3 footlocker.com
25.1M
Revenue
14.1M
Sessions
1.5-2.0%
Conv. rate
$75-100
AOV
#4 asos.com
119.9M
Revenue
59.2M
Sessions
1.5-2.0%
Conv. rate
$125-150
AOV
#5 stockx.com
85.4M
Revenue
27.9M
Sessions
0.5-1.0%
Conv. rate
$325-350
AOV
adidas.com.au vs top market performers
adidas.com.au
top retailers
conversion rate vs average order value for adidas.com.au and its competitors
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adidas.com.au brandsby revenue

adidas.com.au categoriesby revenue

1
Shoes
2
Apparel & Accessories
3
Shirts & Tops
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brands overtime comparison

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adidas.com.au channels

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adidas.com.au Google Ads spend

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adidas.com.au devices

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adidas.com.au top markets

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adidas.com.au country & global rank

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