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Sep 2024
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Home/Insights/Retailers/safecastle.com
TRANSACTION INTELLIGENCE - SEP 2024 GLOBALLY

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114.6K
Revenue
23.8K
Sessions
1.5-2.0%
Conversion rate
$275-300
Average order value
Online only revenue for safecastle.com, excluding returns, subscriptions and
any app sales. Read more in our knowledge base.
  • Main country of store: UNITED STATES
  • Website category: HOME AND GARDEN

Safecastle.com is an online platform offering emergency preparedness supplies and survival gear. Their inventory consists of a wide assortment of products such as food storage, water filtration systems, medical kits, camping equipment, and self-defense tools. The website provides resources to aid individuals in preparing for unexpected situations or natural disasters.

safecastle.com’s revenueOVER TIME
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Over the past three months, safecastle.com revenue has experienced growth of 73%, compared to the preceding three months.

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safecastle.com revenue growth for last six months
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OVERVIEW
In September 2024, safecastle.com in the home_and_garden industry had online sales revenue of $114,600, with a conversion rate of 1.50-2.00% and an AOV of $275-300. This falls below the median revenue of $143,955 and the very high AOV of $713 in the category. However, the site's 23,777 sessions are lower than the median of 38,771. The top performer in the category is homedepot.com with revenue of $1,448,485,203 and 152,323,099 sessions. The very low conversion rate of 0.75% and AOV of $93 indicate areas for potential improvement for safecastle.com.
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safecastle.com competitors

In comparing safecastle.com to its competitors in the survival gear and emergency supplies industry, we can see some key differences in performance metrics. safecastle.com generated a revenue of $114,600 with 399 transactions and 23,777 sessions in September 2024, boasting an average order value (AOV) of $275-300 and a conversion rate of 1.50-2.00%. In contrast, seaeagle.com led the pack with a revenue of $1,140,913 from 1,118 transactions and 102,291 sessions, featuring an AOV of $1000-1025 and a conversion rate of 1.00-1.50%. Other competitors like mountainhouse.com, berkeywater.com, thereadystore.com, and splashymcfun.com also showcased varying performance levels in terms of revenue, transactions, sessions, AOV, and conversion rates. safecastle.com may need to focus on increasing its transactions and sessions to compete more effectively in this competitive market.

#1 mountainhouse.com
584K
Revenue
242.6K
Sessions
0.5-1.0%
Conv. rate
$225-250
AOV
#2 seaeagle.com
1.1M
Revenue
102.3K
Sessions
1.0-1.5%
Conv. rate
$1000-1100
AOV
#3 splashymcfun.com
17.8K
Revenue
2.2K
Sessions
1.0-1.5%
Conv. rate
$700-800
AOV
#4 thereadystore.com
220.4K
Revenue
65.7K
Sessions
2.5-3.0%
Conv. rate
$100-125
AOV
#5 berkeywater.com
203.3K
Revenue
18.7K
Sessions
3.0-3.5%
Conv. rate
$300-325
AOV
safecastle.com vs top market performers
safecastle.com
top retailers
conversion rate vs average order value for safecastle.com and its competitors
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Top products on safecastle.comby revenue

#1 Advanced Elements - Advanced Frame Sport Kayak with Pump - ORANGE/BLUE
$845
Price
$44.8K
Revenue
#2 MRE STAR Meals with Heater (12 MRE Meals)
$901.7
Price
$26.1K
Revenue
#3 Military Surplus Freeze Dried Canned Chicken Patties
$256.3
Price
$26.1K
Revenue
#4 Military Surplus Dehydrated Canned Meat (Filet Mignon)
$436.5
Price
Revenue
#5 VEVOR Canvas Wall Tent 10x12ft, Wall Tent with PVC Storm Flap, Large Canvas Wall Tent Waterproof, Camping Canvas Tents With Stove Hole for 6-8 people Outdoor Camping Hiking Party Hunting
$652.6
Price
Revenue
#6 Advanced Elements AirVolution 2 - Inflatable Kayak with Pump - Recreational Tandem Kayak - 14.5 ft - Blue
$1.2K
Price
Revenue
#7 VEVOR Canvas Bell Tent, 4 Seasons Breathable 100% Cotton Canvas Yurt Tent - w/Stove Jack, Luxury Glamping Tent Waterproof Canvas Tents for Family Camping Outdoor Hunting Party
$374.6
Price
Revenue
#8 Advanced Elements AdvancedFrame Inflatable Kayak with Bag and Pump - Red/Gray
$710
Price
Revenue
#9 Military Surplus Freeze Dried Salmon Fillets
$555.3
Price
Revenue
#10 Blue Can Emergency Drinking Water - Pallet of 2,400 Cans (100 Cases)
$6K
Price
Revenue
#1 Advanced Elements - Advanced Frame Sport Kayak with Pump - ORANGE/BLUE
$845
Price
$44.8K
Revenue
#2 MRE STAR Meals with Heater (12 MRE Meals)
$901.7
Price
$26.1K
Revenue
#3 Military Surplus Freeze Dried Canned Chicken Patties
$256.3
Price
$26.1K
Revenue
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safecastle.com brandsby revenue

safecastle.com categoriesby revenue

1
Butter & Margarine
2
Food, Beverages & Tobacco
3
Home & Garden
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brands overtime comparison

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safecastle.com channels

Identify top traffic channels that drive growth for safecastle.comand discover how performance of traffic channels has changed over time.

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safecastle.com Google Ads spend

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safecastle.com devices

Review safecastle.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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safecastle.com top markets

Explore safecastle.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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safecastle.com country & global rank

Assess the ranking of safecastle.com among other retailers within its primary country and worldwide.

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