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Aug 2024
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TRANSACTION INTELLIGENCE - AUG 2024 GLOBALLY

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118.3K
Revenue
23.2K
Sessions
1.5-2.0%
Conversion rate
$275-300
Average order value
Online only revenue for safecastle.com, excluding returns, subscriptions and
any app sales. Read more in our knowledge base.
  • Main country of store: UNITED STATES
  • Website category: HOME AND GARDEN

Safecastle.com is an online platform offering emergency preparedness supplies and survival gear. Their inventory consists of a wide assortment of products such as food storage, water filtration systems, medical kits, camping equipment, and self-defense tools. The website provides resources to aid individuals in preparing for unexpected situations or natural disasters.

safecastle.com’s revenueOVER TIME
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Over the past three months, safecastle.com revenue has experienced growth of 54%, compared to the preceding three months.

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safecastle.com revenue growth for last six months
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OVERVIEW
safecastle.com, an online home and garden retailer, generated $118,341 in revenue with a conversion rate of 1.50-2.00% and an AOV of $275-300. Compared to the industry median of $148,608 in revenue and a very high AOV of $697, safecastle.com falls slightly below average. However, with 23,240 sessions, they are far behind the top performer in the category, homedepot.com, which amassed 190,535,574 sessions. Despite this, safecastle.com remains competitive in the industry and shows potential for growth in the future.
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safecastle.com competitors

When comparing safecastle.com to its competitors in the same market, it is evident that safecastle.com falls behind in terms of revenue, with a total of $118,341 compared to the leading competitor seaeagle.com with $1,461,937. In terms of transactions, safecastle.com also ranks lower with 417 transactions, while mountainhouse.com leads with 3,001 transactions. Despite having a lower number of sessions at 23,240, safecastle.com maintains a competitive average order value (AOV) range of $275-$300, similar to berkeywater.com at $300-$325. However, safecastle.com's conversion rate of 1.50-2.00% falls in the middle compared to the high conversion rates of thereadystore.com and berkeywater.com at 2.50-3.00%. Overall, safecastle.com can focus on increasing revenue and transactions to better compete with its counterparts.

#1 mountainhouse.com
767.8K
Revenue
297.7K
Sessions
1.0-1.5%
Conv. rate
$250-275
AOV
#2 seaeagle.com
1.5M
Revenue
103.2K
Sessions
1.0-1.5%
Conv. rate
$900-1000
AOV
#3 splashymcfun.com
21.8K
Revenue
3.2K
Sessions
0.5-1.0%
Conv. rate
$700-800
AOV
#4 thereadystore.com
186.7K
Revenue
58K
Sessions
2.5-3.0%
Conv. rate
$100-125
AOV
#5 berkeywater.com
204.4K
Revenue
23.5K
Sessions
2.5-3.0%
Conv. rate
$300-325
AOV
safecastle.com vs top market performers
safecastle.com
top retailers
conversion rate vs average order value for safecastle.com and its competitors
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Top products on safecastle.comby revenue

#1 Advanced Elements - Advanced Frame Sport Kayak with Pump - ORANGE/BLUE
$845
Price
$44.8K
Revenue
#2 Red Feather Canned Butter
$136.7
Price
$24.2K
Revenue
#3 VEVOR Canvas Wall Tent 10x12ft, Wall Tent with PVC Storm Flap, Large Canvas Wall Tent Waterproof, Camping Canvas Tents With Stove Hole for 6-8 people Outdoor Camping Hiking Party Hunting
$652.6
Price
$23.5K
Revenue
#4 Advanced Elements AirVolution 2 - Inflatable Kayak with Pump - Recreational Tandem Kayak - 14.5 ft - Blue
$1.2K
Price
Revenue
#5 VEVOR Canvas Bell Tent, 4 Seasons Breathable 100% Cotton Canvas Yurt Tent - w/Stove Jack, Luxury Glamping Tent Waterproof Canvas Tents for Family Camping Outdoor Hunting Party
$374.6
Price
Revenue
#6 Advanced Elements AdvancedFrame Inflatable Kayak with Bag and Pump - Red/Gray
$710
Price
Revenue
#7 Military Surplus Freeze Dried Salmon Fillets
$583.5
Price
Revenue
#8 Blue Can Emergency Drinking Water - Pallet of 2,400 Cans (100 Cases)
$6K
Price
Revenue
#9 MRE STAR Meals with Heater (12 MRE Meals)
$844.7
Price
Revenue
#10 VEVOR Large Canvas Tent 12x14ft, Wall Tent With Stove Hole for 8-10 people Outdoor Party Hiking Barbecue
$966.3
Price
Revenue
#1 Advanced Elements - Advanced Frame Sport Kayak with Pump - ORANGE/BLUE
$845
Price
$44.8K
Revenue
#2 Red Feather Canned Butter
$136.7
Price
$24.2K
Revenue
#3 VEVOR Canvas Wall Tent 10x12ft, Wall Tent with PVC Storm Flap, Large Canvas Wall Tent Waterproof, Camping Canvas Tents With Stove Hole for 6-8 people Outdoor Camping Hiking Party Hunting
$652.6
Price
$23.5K
Revenue
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safecastle.com brandsby revenue

safecastle.com categoriesby revenue

1
Butter & Margarine
2
Food, Beverages & Tobacco
3
Home & Garden
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brands overtime comparison

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safecastle.com channels

Identify top traffic channels that drive growth for safecastle.comand discover how performance of traffic channels has changed over time.

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safecastle.com Google Ads spend

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safecastle.com devices

Review safecastle.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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safecastle.com top markets

Explore safecastle.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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safecastle.com country & global rank

Assess the ranking of safecastle.com among other retailers within its primary country and worldwide.

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