northerntool.com
Northerntool.com is an e-commerce platform offering a diverse range of products. This website sells tools, equipment, and accessories for home improvement, automotive, heavy-duty machinery, construction, gardening, and more. It offers a hassle-free shopping experience and convenient delivery options for customers seeking reliable and durable products.
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northerntool.com Annual Revenue and Growth
northerntool.com's annual sales on its online store amounted to $58.3M in 2024, up 10-20% from the previous year. For 2025, revenue is expected to decline by 5-10%. This would mark a reversal from last year's growth.
northerntool.com's monthly revenueOVER TIME
Over the past three months, northerntool.com revenue has experienced growth of 26%, compared to the preceding three months.
northerntool.com competitors
In December 2025, northerntool.com generated a revenue of $5,622,016 from 26,210 transactions and 5,633,783 sessions, with an average order value (AOV) ranging from $200 to $225 and a conversion rate between 0.00% and 0.50%. When comparing northerntool.com to its competitors, harborfreight.com leads with a revenue of $174,146,976 from 685,048 transactions and 44,684,251 sessions. Farm and Fleet follows with a revenue of $34,236,583 from 95,352 transactions and 3,731,076 sessions, boasting an AOV of $350 to $375 and a conversion rate between 2.50% and 3.00%. grainger.com also outperforms northerntool.com in revenue, with $69,700,893 from 142,798 transactions and 7,868,057 sessions, along with an AOV of $475 to $500 and a conversion rate of 1.50% to 2.00%. Lastly, redtoolstore.com generated $1,907,734 in revenue from 4,668 transactions and 409,880 sessions, with an AOV ranging from $400 to $425 and a conversion rate between 1.00% and 1.50%. Overall, northerntool.com lags behind its competitors in terms of revenue, transactions, sessions, AOV, and conversion rate.
Revenue share by device at northerntool.com
In December large majority of sales on northerntool.com, 83% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 17% of sales coming from desktop devices.
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northerntool.com channels
Identify top traffic channels that drive growth for northerntool.comand discover how performance of traffic channels has changed over time.
northerntool.com Google Ads spend
Evaluate northerntool.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.
northerntool.com devices
Review northerntool.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.
