Mar 2024

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TRANSACTION INTELLIGENCE - MAR 2024 GLOBALLY

ooni.com

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6.5M

Revenue

1.4M

Sessions

1.0-1.5%

Conversion rate

$300-325

Average order value

Online only revenue for ooni.com, excluding returns, subscriptions and
any app sales. Read more in our knowledge base.

Main country of store: UNITED STATES
Website category: HOME AND GARDEN
D2C

Ooni.com is an online platform that offers a range of outdoor pizza ovens alongside various accessories and related resources. The website enables users to explore and purchase these products, browse recipes, access cooking tips, and join a community passionate about making delicious homemade pizza in their own backyards.

ooni.com’s revenueOVER TIME
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Over the past three months, ooni.com revenue has experienced decline of 26%, compared to the preceding three months.

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ooni.com revenue decline for last six months

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OVERVIEW

In March 2024, ooni.com in the HOME AND GARDEN industry generated $6,474,802 in online sales revenue, with a median revenue of $194,550. The conversion rate for ooni.com ranged from 1.00% to 1.50%, while the highest and lowest conversion rates in the category were 2.96% and 0.75% respectively. The Average Order Value (AOV) for ooni.com was between $300 and $325, with the highest AOV in the category at $685 and the lowest at $93. The website had 1,354,115 sessions, while the store with the most sessions was harborfreight.com with 45,517,921, compared to a median of 49,361 in the HOME AND GARDEN industry.

ooni.com competitors

In comparison to its competitors, ooni.com stands out with the highest revenue at $6,474,802 and the largest number of transactions at 20,310. The site also boasts a high number of sessions at 1,354,115, indicating a strong user base. While ooni.com has a moderate Average Order Value (AOV) range of $300-325 and a conversion rate of 1.00-1.50, it is still performing well against competitors. For example, gozney.com has a lower revenue and number of transactions but a higher AOV range of $825-850. fornobravo.com and patioandpizza.com have lower revenues and transactions compared to ooni.com but similar AOV ranges and conversion rates. In contrast, lakeland.co.uk and bakingsteel.com have higher conversion rates but lower revenues and AOV ranges, showing that ooni.com excels in balancing these key metrics within the competitive landscape.

#1 gozney.com

2.6M

Revenue

603K

Sessions

0.5-1.0%

Conv. rate

$800-900

AOV

#2 fornobravo.com

286.6K

Revenue

69.6K

Sessions

1.0-1.5%

Conv. rate

$375-400

AOV

#3 patioandpizza.com

159.7K

Revenue

52.6K

Sessions

0.0-0.5%

Conv. rate

$700-800

AOV

#4 bakingsteel.com

397.7K

Revenue

84.4K

Sessions

2.5-3.0%

Conv. rate

$150-175

AOV

#5 lakeland.co.uk

3.5M

Revenue

1.6M

Sessions

2.5-3.0%

Conv. rate

$75-100

AOV

CLOSEST COMPETITORSby revenue

TOP MARKET PERFORMERSby revenue

ooni.com vs top market performers

ooni.com

top retailers

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ooni.com brandsby revenue

Ooni Usa

Ooni Europe

Ooni Pizza Ovens

Top retailers:rei.com metrokitchen.com

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Top retailers:ruggable.com forloveandlemons.com littlesleepies.com

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ooni.com categoriesby revenue

Pizza Makers & Ovens

Top retailers:costco.com ebay.com walmart.com

End Tables

Top retailers:wayfair.com zara.com westelm.com

Furniture

Top retailers:ebay.com macys.com target.com

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Top retailers:sleepnumber.com americanfreight.com wayfair.com

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Top retailers:ebay.com walmart.com magazineluiza.com.br

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ooni.com channels

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ooni.com Google Ads spend

Evaluate ooni.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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ooni.com devices

Review ooni.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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ooni.com top markets

Explore ooni.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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