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Home/Insights/Retailers/magazineluiza.com.br
TRANSACTION INTELLIGENCE - JUN 2026 GLOBALLY

Favicon for magazineluiza.com.brmagazineluiza.com.br

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377.5M
Revenue
Jun 26
38.8M
Sessions
Jun 26
4.0-4.5%
Conv. rate
Jun 26
$225-250
AOV
Jun 26
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  • Main country of store: BRAZIL
  • Website category: MARKETPLACE

Magazineluiza.com.br is an online retail platform based in Brazil. It offers a wide range of products, including electronics, home appliances, furniture, cellphones, and various household items. The website targets Brazilian consumers, providing a convenient shopping experience with extensive inventory and multiple delivery options.

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magazineluiza.com.br Annual Revenue and Growth

magazineluiza.com.br's annual sales on its online store amounted to $4.1B in 2025, down 10-20% from the previous year. For 2026, revenue is expected to grow by 0-5%. This suggests a turnaround from last year's decline.

Annual Revenue (GMV)2025
$4.1B
Annual growth forecast2025/2026
0-5%
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eCommerce Revenue
magazineluiza.com.br revenue by year

magazineluiza.com.br's monthly revenueOVER TIME
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Over the past three months, magazineluiza.com.br revenue has experienced decline of 1.6%, compared to the preceding three months.

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magazineluiza.com.br revenue decline for last six months
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OVERVIEW
In June 2026, magazineluiza.com.br generated an impressive revenue of $377,510,986, significantly exceeding the marketplace median of $288,369, with a solid conversion rate ranging from 4.00% to 4.50%, slightly below the category high of 4.46%. The Average Order Value (AOV) fell between $225 and $250, compared to the high of $291, while the site attracted a remarkable 38,764,702 sessions, far above the marketplace median of 119,257 but dwarfed by amazon.com's staggering 2,710,440,039 sessions, highlighting magazineluiza's robust performance in the competitive e-commerce landscape.
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magazineluiza.com.br competitors

In June 2026, magazineluiza.com.br reported a revenue of $377,510,986 from 1,615,766 transactions and 38,764,702 sessions, yielding an Average Order Value (AOV) of $225-250 and a conversion rate of 4.00-4.50%. In contrast, ebay.com significantly outperformed with a revenue of $2,498,257,923 from 29,415,799 transactions over 653,988,490 sessions, achieving an AOV of $75-100, with a similar conversion rate of 4.00-4.50%. Meanwhile, apple.com generated $2,833,398,172 in revenue from 7,768,459 transactions and 546,201,266 sessions, boasting a much higher AOV of $350-375, but a lower conversion rate of 1.00-1.50%. Overall, while magazineluiza.com.br demonstrates competitive conversion rates, its revenue and transaction volume are considerably lower than its major competitors, reflecting the broader market dynamics.

ebay.com screenshot
#1 ebay.com
2.5B
Revenue
654M
Sessions
4.0-4.5%
Conv. rate
$75-100
AOV
apple.com screenshot
#2 apple.com
2.8B
Revenue
546.2M
Sessions
1.0-1.5%
Conv. rate
$350-375
AOV
TOP MARKET PERFORMERSby revenue
magazineluiza.com.br vs top market performers
magazineluiza.com.br
top retailers
conversion rate vs average order value for magazineluiza.com.br and its competitors
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Revenue share by device at magazineluiza.com.br

In June large majority of sales on magazineluiza.com.br, 58% was finalized on desktop devices, with 42% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In June large majority of sales on magazineluiza.com.br, 58% was finalized on desktop devices, with 42% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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brands overtime comparison

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magazineluiza.com.br channels

Identify top traffic channels that drive growth for magazineluiza.com.brand discover how performance of traffic channels has changed over time.

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magazineluiza.com.br Google Ads spend

Evaluate magazineluiza.com.br's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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magazineluiza.com.br devices

Review magazineluiza.com.br's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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magazineluiza.com.br top markets

Explore magazineluiza.com.br's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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magazineluiza.com.br country & global rank

Assess the ranking of magazineluiza.com.br among other retailers within its primary country and worldwide.

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