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Sep 2025
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TRANSACTION INTELLIGENCE - SEP 2025 GLOBALLY

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17.8M
Revenue
Sep 25
3.1M
Sessions
Sep 25
2.0-2.5%
Conv. rate
Sep 25
$225-250
AOV
Sep 25
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  • Main country of store: UNITED STATES
  • Website category: HOME AND GARDEN

Ruggable.com offers a wide range of washable rugs designed to fit various home decor styles. Their collection includes affordable and durable area rugs and runners, available in different sizes, patterns, and colors. These rugs are constructed with a two-piece system, allowing for easy cleaning and maintenance to suit busy households.

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ruggable.com Annual Revenue and Growth

ruggable.com's annual sales on its online store amounted to $331.5M in 2024, down 0-5% from the previous year. For 2025, revenue is expected to decline by 20-50%. The trend is expected to accelerate.

Annual Revenue (GMV)2024
$331.5M
Annual growth forecast2024/2025
<0%
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eCommerce Revenue
ruggable.com revenue by year

ruggable.com's monthly revenueOVER TIME
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Over the past three months, ruggable.com revenue has experienced growth of 12%, compared to the preceding three months.

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ruggable.com revenue growth for last six months
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OVERVIEW
In September 2025, ruggable.com generated $17,813,966 in online sales within the home_and_garden category, significantly exceeding the median revenue of $113,901. Its conversion rate of 2.00-2.50% is competitive, yet below the category's high of 3.36%. The average order value (AOV) ranges from $225 to $250, well below the top AOV of $677. ruggable.com attracted 3,082,414 sessions, far exceeding the median of 32,433 but trailing behind industry leader homedepot.com, which boasts 148,597,767 sessions, highlighting both the brand's strong market presence and areas for potential growth.
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ruggable.com competitors

In September 2025, ruggable.com outperformed its competitors in terms of revenue, transactions, and sessions. With revenue of $17,813,966, ruggable.com surpassed rugsusa.com, which had revenue of $13,618,529, and rugs-direct.com, with revenue of $6,706,982. In terms of transactions, ruggable.com had 72,891 transactions compared to its competitors, such as rugstudio.com with 823 transactions and wellwoven.com with 1,014 transactions. Additionally, ruggable.com had a significantly higher number of sessions at 3,082,414 compared to rugstudio.com with 57,064 sessions and wellwoven.com with 58,865 sessions. While ruggable.com had a competitive Average Order Value (AOV) range of $225-$250 and a conversion rate of 2.00-2.50, its competitors varied in AOV and conversion rates. Overall, ruggable.com demonstrated strong performance in the rug e-commerce market compared to its competitors in September 2025.

rugsusa.com screenshot
#1 rugsusa.com
13.6M
Revenue
1.9M
Sessions
2.5-3.0%
Conv. rate
$275-300
AOV
rugs-direct.com screenshot
#2 rugs-direct.com
6.7M
Revenue
779.6K
Sessions
2.0-2.5%
Conv. rate
$350-375
AOV
rugstudio.com screenshot
#3 rugstudio.com
190.5K
Revenue
57.1K
Sessions
1.0-1.5%
Conv. rate
$225-250
AOV
wellwoven.com screenshot
#4 wellwoven.com
231.1K
Revenue
58.9K
Sessions
1.5-2.0%
Conv. rate
$225-250
AOV
revivalrugs.com screenshot
#5 revivalrugs.com
3.7M
Revenue
526.4K
Sessions
1.0-1.5%
Conv. rate
$500-600
AOV
ruggable.com vs top market performers
ruggable.com
top retailers
conversion rate vs average order value for ruggable.com and its competitors
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Revenue share by device at ruggable.com

In September large majority of sales on ruggable.com, 68% was finalized on desktop devices, with 32% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In September large majority of sales on ruggable.com, 68% was finalized on desktop devices, with 32% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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ruggable.com channels

Identify top traffic channels that drive growth for ruggable.comand discover how performance of traffic channels has changed over time.

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ruggable.com Google Ads spend

Evaluate ruggable.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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ruggable.com devices

Review ruggable.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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ruggable.com top markets

Explore ruggable.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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ruggable.com country & global rank

Assess the ranking of ruggable.com among other retailers within its primary country and worldwide.

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