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May 2024
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TRANSACTION INTELLIGENCE - MAY 2024 GLOBALLY

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240.4K
Revenue
49.9K
Sessions
2.5-3.0%
Conversion rate
$175-200
Average order value
Online only revenue for circulon.com, excluding returns, subscriptions and
any app sales. Read more in our knowledge base.

Circulon.com is a website that specializes in offering a wide range of cookware products. The site provides an extensive selection of non-stick frying pans, saucepans, woks, and other kitchen essentials. They also offer bakeware, such as baking sheets and cake pans, catering to the needs of home cooks and culinary enthusiasts.

circulon.com’s revenueOVER TIME
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Over the past three months, circulon.com revenue has experienced decline of 29%, compared to the preceding three months.

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circulon.com revenue decline for last six months
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OVERVIEW
In May 2024, circulon.com in the HOME AND GARDEN industry generated $240,421 in online sales, surpassing the median revenue of $196,711. With a conversion rate of 2.50-3.00% and an AOV of $175-200, circulon.com performs solidly within its category. The site's 49,940 sessions demonstrate healthy traffic levels, though significantly lower than the industry leader harborfreight.com with 48,325,788 sessions. Despite not reaching the highest conversion rate of 3.02% or AOV of $709, circulon.com's consistent performance positions it well in the competitive home and garden e-commerce market.
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circulon.com competitors

In May 2024, circulon.com generated a revenue of $240,421 from 1,280 transactions with 49,940 sessions, boasting an average order value (AOV) of $175-200 and a conversion rate of 2.50-3.00%. Comparing circulon.com to its competitors, potsandpans.com had a revenue of $64,471 from 352 transactions and 42,702 sessions, with a lower conversion rate of 0.50-1.00%. farberwarecookware.com generated $90,924 revenue from 849 transactions and 45,477 sessions, with an AOV of $100-125 and a slightly higher conversion rate. On the other hand, all-clad.com stood out with a significantly higher revenue of $2,272,402 from 7,552 transactions and 451,953 sessions, featuring a higher AOV and a comparable conversion rate to circulon.com. anolon.com and calphalon.com also showed strong performance metrics, with Anolon having a higher revenue but lower sessions compared to circulon.com, while calphalon.com showcased a higher AOV and similar conversion rate.

#1 potsandpans.com
64.5K
Revenue
42.7K
Sessions
0.5-1.0%
Conv. rate
$175-200
AOV
#2 anolon.com
306.3K
Revenue
74.7K
Sessions
1.5-2.0%
Conv. rate
$250-275
AOV
#3 farberwarecookware.com
90.9K
Revenue
45.5K
Sessions
1.5-2.0%
Conv. rate
$100-125
AOV
#4 all-clad.com
2.3M
Revenue
452K
Sessions
1.5-2.0%
Conv. rate
$300-325
AOV
#5 calphalon.com
441.2K
Revenue
129.9K
Sessions
1.0-1.5%
Conv. rate
$225-250
AOV
circulon.com vs top market performers
circulon.com
top retailers
conversion rate vs average order value for circulon.com and its competitors
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circulon.com brandsby revenue

circulon.com categoriesby revenue

1
Cookware Sets
2
Bakeware Sets
3
Home & Garden
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brands overtime comparison

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circulon.com channels

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circulon.com Google Ads spend

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circulon.com devices

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circulon.com top markets

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circulon.com country & global rank

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