May 2024

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TRANSACTION INTELLIGENCE - MAY 2024 GLOBALLY

calphalon.com

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441.2K

Revenue

129.9K

Sessions

1.0-1.5%

Conversion rate

$225-250

Average order value

Online only revenue for calphalon.com, excluding returns, subscriptions and
any app sales. Read more in our knowledge base.

Main country of store: UNITED STATES
Website category: FOOD AND DRINK
D2C

Calphalon.com is an e-commerce website that offers a wide range of kitchen products. Their inventory mainly comprises of high-quality cookware sets, appliances, bakeware, and kitchen gadgets. The site provides an effortless shopping experience and convenient delivery services for customers looking to enhance their cooking and baking experiences with top-notch utensils.

calphalon.com’s revenueOVER TIME
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Over the past three months, calphalon.com revenue has experienced decline of 44%, compared to the preceding three months.

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calphalon.com revenue decline for last six months

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OVERVIEW

calphalon.com's revenue for online sales in the FOOD AND DRINK industry is $441,216, with a conversion rate of 1.00-1.50% and an AOV of $225-250. It had 129,860 sessions in May 2024. The largest store in the category, kroger.com, had revenue of $323,186,802 and the highest sessions at 34,536,186. The median revenue for FOOD AND DRINK is $87,865, conversion rate is 5.04%, AOV is $187, and sessions are 34,127. The lowest conversion rate in the category is 1.48% and the lowest AOV is $53.

calphalon.com competitors

calphalon.com lags behind its competitors in terms of revenue, with only $441,216 compared to madeincookware.com's $4,998,890 and all-clad.com's $2,272,402. The number of transactions on calphalon.com is also significantly lower at 1,928, while circulon.com has 1,280 and anolon.com has 1,167. In terms of sessions, calphalon.com falls short with 129,860 compared to madeincookware.com's 1,334,508 and all-clad.com's 451,953. However, calphalon.com boasts a higher average order value (AOV) range of $225-$250, surpassing circulon.com's $175-$200 and farberwarecookware.com's $100-$125. The conversion rate of calphalon.com ranges from 1.00-1.50, placing it in the mid-range among its competitors such as circulon.com with 2.50-3.00 and anolon.com with 1.50-2.00.

#1 madeincookware.com

Revenue

1.3M

Sessions

1.5-2.0%

Conv. rate

$200-225

AOV

#2 all-clad.com

2.3M

Revenue

452K

Sessions

1.5-2.0%

Conv. rate

$300-325

AOV

#3 anolon.com

306.3K

Revenue

74.7K

Sessions

1.5-2.0%

Conv. rate

$250-275

AOV

#4 circulon.com

240.4K

Revenue

49.9K

Sessions

2.5-3.0%

Conv. rate

$175-200

AOV

#5 farberwarecookware.com

90.9K

Revenue

45.5K

Sessions

1.5-2.0%

Conv. rate

$100-125

AOV

CLOSEST COMPETITORSby revenue

circulon.com

360cookware.com

farberwarecookware.com

t-falusa.com

ecolutionhome.com

TOP MARKET PERFORMERSby revenue

calphalon.com vs top market performers

calphalon.com

top retailers

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calphalon.com brandsby revenue

Calphalon Home

calphalon.com categoriesby revenue

Cookware Sets

Top retailers:macys.com amazon.com hexclad.com

Home & Garden

Top retailers:ebay.com temu.com etsy.com

Countertop & Toaster Ovens

Top retailers:amazon.com amazon.co.uk ebay.com

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Top retailers:keurig.com amazon.com temu.com

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Top retailers:etsy.com macys.com amazon.com

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calphalon.com channels

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calphalon.com Google Ads spend

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calphalon.com devices

Review calphalon.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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calphalon.com top markets

Explore calphalon.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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