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Sep 2024
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Home/Insights/Retailers/rachaelray.com
TRANSACTION INTELLIGENCE - SEP 2024 GLOBALLY

Favicon for rachaelray.comrachaelray.com

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328.8K
Revenue
127.3K
Sessions
2.0-2.5%
Conversion rate
$100-125
Average order value
Online only revenue for rachaelray.com, excluding returns, subscriptions and
any app sales. Read more in our knowledge base.
  • Main country of store: UNITED STATES
  • Website category: ARTS AND ENTERTAINMENT

RachaelRay.com is a website offering a wide range of content related to cooking, home, and lifestyle. It provides recipes, cooking tips, meal planning guides, and advice on entertaining guests. Additionally, the website features articles on home improvement, organization, parenting, beauty, and wellness, providing a well-rounded resource for various lifestyle topics.

rachaelray.com’s revenueOVER TIME
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Over the past three months, rachaelray.com revenue has experienced growth of 36%, compared to the preceding three months.

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rachaelray.com revenue growth for last six months
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OVERVIEW
In September 2024, rachaelray.com in the ARTS AND ENTERTAINMENT industry had a revenue of $328,836, a conversion rate of 2.00-2.50%, and an AOV of $100-125. With 127,318 sessions, it performed below the highest store, redbubble.com with 17,146,570 sessions, but above the median of 7,540 sessions. rachaelray.com's revenue exceeded the median of $55,615, but fell short of the top performer, redbubble.com with $14,384,638. The conversion rate was within the range of 1.86-4.84%, and the AOV was lower than the highest at $478 but higher than the lowest at $55.
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rachaelray.com competitors

When comparing rachaelray.com to its competitors, it is evident that rachaelray.com lags behind in terms of revenue, transactions, and sessions. rachaelray.com has a revenue of $328,836 with 3,029 transactions and 127,318 sessions. In contrast, potsandpans.com has a revenue of $31,658 with 158 transactions and 19,450 sessions, circulon.com boasts a revenue of $237,216 with 1,168 transactions and 102,117 sessions, all-clad.com leads with a revenue of $1,983,778, 6,366 transactions, and 523,556 sessions, while calphalon.com follows closely with a revenue of $583,363, 2,759 transactions, and 188,425 sessions. Additionally, rachaelray.com's Average Order Value (AOV) falls within the range of $100-125 with a conversion rate of 2.00-2.50, which is relatively lower compared to its competitors who have higher AOVs and conversion rates in the range of $200-325 and 0.50-1.50, respectively. Overall, rachaelray.com has room for improvement to compete effectively within the online cooking and kitchenware market.

#1 potsandpans.com
31.7K
Revenue
19.5K
Sessions
0.5-1.0%
Conv. rate
$200-225
AOV
#2 circulon.com
237.2K
Revenue
102.1K
Sessions
1.0-1.5%
Conv. rate
$200-225
AOV
#3 calphalon.com
583.4K
Revenue
188.4K
Sessions
1.0-1.5%
Conv. rate
$200-225
AOV
#4 all-clad.com
2M
Revenue
523.6K
Sessions
1.0-1.5%
Conv. rate
$300-325
AOV
CLOSEST COMPETITORSby revenue
Favicon for all-clad.comall-clad.com
Favicon for calphalon.comcalphalon.com
Favicon for rachaelray.comrachaelray.com
$328.8K
Favicon for circulon.comcirculon.com
Favicon for potsandpans.compotsandpans.com
TOP MARKET PERFORMERSby revenue
1
Favicon for all-clad.comall-clad.com
$2M
2
Favicon for calphalon.comcalphalon.com
3
Favicon for rachaelray.comrachaelray.com
4
Favicon for circulon.comcirculon.com
5
Favicon for potsandpans.compotsandpans.com
rachaelray.com vs top market performers
rachaelray.com
top retailers
conversion rate vs average order value for rachaelray.com and its competitors
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rachaelray.com brandsby revenue

1
Logo for cucinaCucina
Top retailers:avon.comaldi-sued.deebay.co.uk
2
Logo for melamineMelamine
3
Logo for create deliciousCreate Delicious
4
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5
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Top retailers:ebay.co.ukebay.deus-appliance.com

rachaelray.com categoriesby revenue

1
Cookware Sets
Top retailers:macys.comamazon.comamazon.co.uk
2
Tableware
Top retailers:macys.comamazon.comamazon.de
3
Home & Garden
Top retailers:etsy.commarksandspencer.comebay.com
4
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Top retailers:amazon.comamazon.co.ukamazon.de
5
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Top retailers:amazon.comwilliams-sonoma.comamazon.de
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brands overtime comparison

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rachaelray.com channels

Identify top traffic channels that drive growth for rachaelray.comand discover how performance of traffic channels has changed over time.

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rachaelray.com Google Ads spend

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rachaelray.com devices

Review rachaelray.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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rachaelray.com top markets

Explore rachaelray.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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rachaelray.com country & global rank

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