rachaelray.com
RachaelRay.com is a website offering a wide range of content related to cooking, home, and lifestyle. It provides recipes, cooking tips, meal planning guides, and advice on entertaining guests. Additionally, the website features articles on home improvement, organization, parenting, beauty, and wellness, providing a well-rounded resource for various lifestyle topics.
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rachaelray.com Annual Revenue and Growth
rachaelray.com's annual sales on its online store amounted to $3.2M in 2024, down 0-5% from the previous year. For 2025, revenue is expected to decline by 20-50%. The trend is expected to accelerate.
rachaelray.com's monthly revenueOVER TIME
Over the past three months, rachaelray.com revenue has experienced decline of 1.9%, compared to the preceding three months.
rachaelray.com competitors
In October 2025, rachaelray.com generated $221,394 in revenue with 2,411 transactions and 93,054 sessions, boasting an average order value (AOV) of $75-100 and a conversion rate of 2.50-3.00%. In comparison, its competitors show varying levels of performance. potsandpans.com recorded $53,420 in revenue with 210 transactions and 29,031 sessions, showcasing a higher AOV of $250-275 but a lower conversion rate of 0.50-1.00%. circulon.com and calphalon.com performed better than rachaelray.com in terms of revenue, transactions, and sessions, with AOV ranging from $175 to $225 and conversion rates between 1.00-1.50%. all-clad.com stood out among the competitors with significantly higher revenue of $2,002,394, 7,147 transactions, and 706,003 sessions, while maintaining a high AOV of $275-300 and a conversion rate of 1.00-1.50%.
Revenue share by device at rachaelray.com
In October large majority of sales on rachaelray.com, 69% was finalized on desktop devices, with 31% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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rachaelray.com channels
Identify top traffic channels that drive growth for rachaelray.comand discover how performance of traffic channels has changed over time.
rachaelray.com Google Ads spend
Evaluate rachaelray.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.
rachaelray.com devices
Review rachaelray.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.
