rachaelray.com
RachaelRay.com is a website offering a wide range of content related to cooking, home, and lifestyle. It provides recipes, cooking tips, meal planning guides, and advice on entertaining guests. Additionally, the website features articles on home improvement, organization, parenting, beauty, and wellness, providing a well-rounded resource for various lifestyle topics.
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rachaelray.com Annual Revenue and Growth
rachaelray.com's annual sales on its online store amounted to $2.4M in 2025, down 20-50% from the previous year. For 2026, revenue is expected to grow by 5-10%. This suggests a turnaround from last year's decline.
rachaelray.com's monthly revenueOVER TIME
Over the past three months, rachaelray.com revenue has experienced growth of 17%, compared to the preceding three months.
rachaelray.com competitors
rachaelray.com leads its competitors with a solid conversion rate of 1.50-2.00%, surpassing all-clad.com, calphalon.com, potsandpans.com, and circulon.com, each of which has a conversion rate of 0.50-1.00%. In terms of revenue, rachaelray.com ranks second among its peers with $247,000, only behind all-clad.com, which earns $1.5 million. While rachaelray.com achieves 2,395 transactions from 121,000 sessions, it trails all-clad.com, which boasts 5,235 transactions from 595,000 sessions. In September 2026, rachaelray.com also stands out with an average order value (AOV) of $100-125, although this is lower than the AOV of its competitors, such as all-clad.com at $275-300. Overall, rachaelray.com demonstrates competitive performance, particularly in conversion efficiency compared to its rivals.
Revenue share by device at rachaelray.com
In September large majority of sales on rachaelray.com, 69% was finalized on desktop devices, with 31% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
Industries rachaelray.com operates in
rachaelray.com is tracked across 1 e-commerce industry. Explore market size, leading retailers and benchmarks for each.
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rachaelray.com channels
Identify top traffic channels that drive growth for rachaelray.comand discover how performance of traffic channels has changed over time.
rachaelray.com Google Ads spend
Evaluate rachaelray.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.
rachaelray.com devices
Review rachaelray.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.
