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May 2025
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Home/Insights/Retailers/carawayhome.com
TRANSACTION INTELLIGENCE - MAY 2025 GLOBALLY

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3.2M
Revenue
800.7K
Sessions
1.5-2.0%
Conv. rate
$200-225
AOV
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Carawayhome.com offers cookware products enabling customers to prepare meals efficiently. Their collection comprises non-toxic ceramic-coated pots, pans, and accessories. With a focus on sustainability, Caraway provides a range of stylish, durable, and easy-to-clean kitchen essentials. The offerings aim to provide a healthier cooking experience for individuals.

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carawayhome.com's revenueOVER TIME
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Over the past three months, carawayhome.com revenue has experienced decline of 50%, compared to the preceding three months.

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carawayhome.com revenue decline for last six months
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OVERVIEW
In May 2025, carawayhome.com, in the FOOD AND DRINK industry, achieved online sales revenue of $3,186,816 with a conversion rate of 1.50-2.00% and an AOV of $200-225. The site recorded 800,744 sessions, far below kroger.com, the top store with 41,111,924 sessions. The industry median revenue stands at $43,931, while the high and low conversion rates are 5.52% and 1.54% respectively. Additionally, the highest AOV is $188, and the lowest is $49, compared to carawayhome.com's AOV. Despite the lower sessions compared to industry leaders, carawayhome.com shows promise in revenue and AOV metrics.
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carawayhome.com competitors

In May 2025, carawayhome.com generated a revenue of $3,186,816 with 14,612 transactions and 800,744 sessions, boasting an average order value (AOV) of $200-225 and a conversion rate of 1.50-2.00%. When compared to its competitors, carawayhome.com falls slightly behind madeincookware.com, which recorded a higher revenue of $4,267,887 from 21,792 transactions and 1,262,968 sessions with a similar AOV and conversion rate. However, carawayhome.com outperformed greatjonesgoods.com, xtrema.com, misen.com, and calphalon.com in terms of revenue, transactions, sessions, and AOV, but had a lower conversion rate compared to xtrema.com. Overall, carawayhome.com remains competitive within the industry, showing strength in various metrics when compared to key competitors in the cookware market.

xtrema.com screenshot
#1 xtrema.com
395.3K
Revenue
56.1K
Sessions
3.5-4.0%
Conv. rate
$175-200
AOV
madeincookware.com screenshot
#2 madeincookware.com
4.3M
Revenue
1.3M
Sessions
1.5-2.0%
Conv. rate
$175-200
AOV
misen.com screenshot
#3 misen.com
425K
Revenue
232.3K
Sessions
1.0-1.5%
Conv. rate
$150-175
AOV
greatjonesgoods.com screenshot
#4 greatjonesgoods.com
308K
Revenue
72.6K
Sessions
2.0-2.5%
Conv. rate
$200-225
AOV
calphalon.com screenshot
#5 calphalon.com
315.6K
Revenue
152.2K
Sessions
1.0-1.5%
Conv. rate
$175-200
AOV
carawayhome.com vs top market performers
carawayhome.com
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conversion rate vs average order value for carawayhome.com and its competitors
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Revenue share by device at carawayhome.com

In May large majority of sales on carawayhome.com, 63% was finalized on desktop devices, with 37% of sales coming from mobile devices.

In May large majority of sales on carawayhome.com, 63% was finalized on desktop devices, with 37% of sales coming from mobile devices.
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brands overtime comparison

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carawayhome.com channels

Identify top traffic channels that drive growth for carawayhome.comand discover how performance of traffic channels has changed over time.

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carawayhome.com Google Ads spend

Evaluate carawayhome.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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carawayhome.com devices

Review carawayhome.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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carawayhome.com top markets

Explore carawayhome.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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carawayhome.com country & global rank

Assess the ranking of carawayhome.com among other retailers within its primary country and worldwide.

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