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Oct 2025
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Home/Insights/Retailers/carawayhome.com
TRANSACTION INTELLIGENCE - OCT 2025 GLOBALLY

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3.3M
Revenue
Oct 25
976.6K
Sessions
Oct 25
1.0-1.5%
Conv. rate
Oct 25
$225-250
AOV
Oct 25
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Carawayhome.com offers cookware products enabling customers to prepare meals efficiently. Their collection comprises non-toxic ceramic-coated pots, pans, and accessories. With a focus on sustainability, Caraway provides a range of stylish, durable, and easy-to-clean kitchen essentials. The offerings aim to provide a healthier cooking experience for individuals.

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carawayhome.com Annual Revenue and Growth

carawayhome.com's annual sales on its online store amounted to $54.5M in 2024, down 10-20% from the previous year. For 2025, revenue is expected to decline by 0-5%. The trend is expected to moderate.

Annual Revenue (GMV)2024
$54.5M
Annual growth forecast2024/2025
<0%
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eCommerce Revenue
carawayhome.com revenue by year

carawayhome.com's monthly revenueOVER TIME
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Over the past three months, carawayhome.com revenue has experienced growth of 11%, compared to the preceding three months.

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carawayhome.com revenue growth for last six months
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OVERVIEW
In October 2025, carawayhome.com generated $3,268,063 in online sales, significantly surpassing the median of $43,384 in the food and drink/groceries industry. The site's conversion rate ranged between 1.00-1.50%, below the high of 5.49%, while its average order value (AOV) was $225-250, above the high of $181. With 976,638 sessions, carawayhome.com performed notably better than the industry median of 15,100 but far behind the leading site, kroger.com, which achieved 41,924,642 sessions. Overall, carawayhome.com exhibits solid revenue and AOV, though there is potential for improvement in conversion rates and traffic.
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carawayhome.com competitors

In October 2025, carawayhome.com outperformed most of its competitors in terms of revenue, with a total of $3,268,063. madeincookware.com was the closest competitor with $4,804,626 in revenue. However, carawayhome.com had a higher conversion rate of 1.00-1.50% compared to madeincookware.com, which also had the same conversion rate. In terms of average order value (AOV), carawayhome.com fell in the range of $225-250, placing it on the higher end of the spectrum among its competitors. xtremahome.com had the lowest revenue at $455,827, but it had a significantly higher conversion rate of 5.00-5.50%. Overall, carawayhome.com showcased strong performance in revenue, conversion rate, and AOV compared to its competitors in the kitchenware and cookware industry in October 2025.

xtrema.com screenshot
#1 xtrema.com
455.8K
Revenue
47.6K
Sessions
5.0-5.5%
Conv. rate
$150-175
AOV
madeincookware.com screenshot
#2 madeincookware.com
4.8M
Revenue
1.8M
Sessions
1.0-1.5%
Conv. rate
$175-200
AOV
misen.com screenshot
#3 misen.com
983.9K
Revenue
692K
Sessions
0.5-1.0%
Conv. rate
$125-150
AOV
greatjonesgoods.com screenshot
#4 greatjonesgoods.com
285.2K
Revenue
106.2K
Sessions
1.0-1.5%
Conv. rate
$175-200
AOV
calphalon.com screenshot
#5 calphalon.com
350.1K
Revenue
138.1K
Sessions
1.0-1.5%
Conv. rate
$175-200
AOV
carawayhome.com vs top market performers
carawayhome.com
top retailers
conversion rate vs average order value for carawayhome.com and its competitors
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Revenue share by device at carawayhome.com

In October large majority of sales on carawayhome.com, 63% was finalized on desktop devices, with 37% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In October large majority of sales on carawayhome.com, 63% was finalized on desktop devices, with 37% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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carawayhome.com channels

Identify top traffic channels that drive growth for carawayhome.comand discover how performance of traffic channels has changed over time.

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carawayhome.com Google Ads spend

Evaluate carawayhome.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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carawayhome.com devices

Review carawayhome.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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carawayhome.com top markets

Explore carawayhome.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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carawayhome.com country & global rank

Assess the ranking of carawayhome.com among other retailers within its primary country and worldwide.

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