Instant e-commerce analysis - revenue, conv. rate, AOV with Grips browser extension

Grips browser extension

May 2025

All countries

Home/Insights/Retailers/baby-walz.de

TRANSACTION INTELLIGENCE - MAY 2025 GLOBALLY

baby-walz.de

Start benchmarking for free

2.8M

Revenue

983.5K

Sessions

2.0-2.5%

Conv. rate

$125-150

AOV

Main country of store: GERMANY
Website category: CHILDCARE

Baby-walz.de is a website that offers a wide range of baby products and essentials, catering to parents needs. They sell items such as clothing, accessories, toys, and furniture for babies and toddlers. Their online platform provides a convenient shopping experience with comprehensive options for new and expecting parents.

GRIPS CUSTOMERS & RESEARCH PARTNERS

baby-walz.de's revenueOVER TIME
View real-time data

Over the past three months, baby-walz.de revenue has experienced decline of 13%, compared to the preceding three months.

View real-time data

baby-walz.de revenue decline for last six months

Benchmark against your competitors for free

Continue with Google

OVERVIEW

In May 2025, baby-walz.de in the CHILDCARE industry had a revenue of $2,840,015, conversion rate of 2.00-2.50%, AOV of $125-150, and 983,496 sessions. Compared to the industry median revenue of $51,120, baby-walz.de performs well but lags behind babylist.com, the industry leader with $81,210,274 in revenue. The conversion rate and AOV are within industry standards, with room for improvement. Despite having a high number of sessions, baby-walz.de falls below the industry median of 19,914 sessions.

baby-walz.de competitors

In May 2025, baby-walz.de generated €2,840,015 in revenue from 21,691 transactions and 983,496 sessions, with an Average Order Value (AOV) ranging between €125-150 and a conversion rate of 2.00-2.50%. Compared to its competitors, baby-walz.de's performance stands out in terms of conversion rate and revenue. tausendkind.de, with €2,729 revenue from 12 transactions and 298 sessions, has a higher AOV of €200-225 but a lower conversion rate of 4.00-4.50%. babyartikel.de, mytoys.de, and babymarkt.de have varying revenue, transactions, sessions, AOV, and conversion rates, with mytoys.de showing the closest performance metrics to baby-walz.de. However, vertbaudet.de outperforms all competitors with €2,316,230 revenue from 22,855 transactions and 624,484 sessions, despite having a lower AOV of €100-125. baby-walz.de excels in conversion rate and revenue when compared to its competitors in the baby products market.

#1 babymarkt.de

291.8K

Revenue

120.9K

Sessions

1.0-1.5%

Conv. rate

$150-175

AOV

#2 mytoys.de

11.7K

Revenue

1.7K

Sessions

4.5-5.0%

Conv. rate

$125-150

AOV

#3 babyartikel.de

Revenue

674.6K

Sessions

1.5-2.0%

Conv. rate

$175-200

AOV

#4 tausendkind.de

2.7K

Revenue

298

Sessions

4.0-4.5%

Conv. rate

$200-225

AOV

#5 vertbaudet.de

2.3M

Revenue

624.5K

Sessions

3.5-4.0%

Conv. rate

$100-125

AOV

CLOSEST COMPETITORSby revenue

TOP MARKET PERFORMERSby revenue

baby-walz.de vs top market performers

baby-walz.de

top retailers

Benchmark against your competitors for free

Continue with Google

Revenue share by device at baby-walz.de

In May large majority of sales on baby-walz.de, 51% was finalized on desktop devices, with 49% of sales coming from mobile devices.

Review the entire assortment of this retailer and thousands of others in the Grips app

Gain even more insights with the Grips app

baby-walz.de channels

Identify top traffic channels that drive growth for baby-walz.deand discover how performance of traffic channels has changed over time.

baby-walz.de Google Ads spend

Evaluate baby-walz.de's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

baby-walz.de devices

Review baby-walz.de's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

baby-walz.de top markets

Explore baby-walz.de's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.