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Jul 2026
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Home/Insights/Retailers/baby-walz.de
TRANSACTION INTELLIGENCE - JUL 2026 GLOBALLY

Favicon for baby-walz.debaby-walz.de

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2.8M
Revenue
Jul 26
1M
Sessions
Jul 26
1.5-2.0%
Conv. rate
Jul 26
$125-150
AOV
Jul 26
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Baby-walz.de is a website that offers a wide range of baby products and essentials, catering to parents needs. They sell items such as clothing, accessories, toys, and furniture for babies and toddlers. Their online platform provides a convenient shopping experience with comprehensive options for new and expecting parents.

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baby-walz.de Annual Revenue and Growth

baby-walz.de's annual sales on its online store amounted to $40.3M in 2025, down 10-20% from the previous year. For 2026, revenue is expected to grow by 5-10%. This suggests a turnaround from last year's decline.

Annual Revenue (GMV)2025
$40.3M
Annual growth forecast2025/2026
5-10%
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eCommerce Revenue
baby-walz.de revenue by year

baby-walz.de's monthly revenueOVER TIME
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Over the past three months, baby-walz.de revenue has experienced decline of 0.62%, compared to the preceding three months.

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baby-walz.de revenue decline for last six months
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OVERVIEW
baby-walz.de attracted 1 million sessions in July 2026, significantly outpacing a typical childcare store's 16,000 sessions. The site's online sales revenue reached $2.8 million, far exceeding the typical childcare store's $38,900 monthly revenue. With a conversion rate between 1.50-2.00%, baby-walz.de falls within the typical range of 1.01% to 4.41%. Its average order value (AOV) of $125-150 is also within the typical range of $53 to $283 for the childcare category.
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baby-walz.de competitors

The competitive set includes baby-walz.de, babymarkt.de, mytoys.de, babyartikel.de, tausendkind.de, and vertbaudet.de. In July 2026, baby-walz.de generated $2.8 million in revenue, leading the group, while vertbaudet.de followed with $2.3 million, trailing by $500,000. In terms of transactions, vertbaudet.de was highest at 20,700, leaving baby-walz.de in second place with 19,100 transactions, which is 1,600 transactions fewer. baby-walz.de dominated with 1 million sessions, outperforming vertbaudet.de by 333,000 sessions. The average order value for baby-walz.de falls between $125-150, comparable to mytoys.de but differing from the higher ranges seen in babymarkt.de and tausendkind.de. Conversion rates for baby-walz.de range from 1.50-2.00%.

babymarkt.de screenshot
#1 babymarkt.de
1.7K
Revenue
348
Sessions
1.0-1.5%
Conv. rate
$325-350
AOV
mytoys.de screenshot
#2 mytoys.de
2.4K
Revenue
394.2
Sessions
4.5-5.0%
Conv. rate
$125-150
AOV
babyartikel.de screenshot
#3 babyartikel.de
2.1M
Revenue
568.7K
Sessions
2.0-2.5%
Conv. rate
$175-200
AOV
tausendkind.de screenshot
#4 tausendkind.de
2.7K
Revenue
298
Sessions
4.0-4.5%
Conv. rate
$200-225
AOV
vertbaudet.de screenshot
#5 vertbaudet.de
2.3M
Revenue
666.7K
Sessions
3.0-3.5%
Conv. rate
$100-125
AOV
baby-walz.de vs top market performers
baby-walz.de
top retailers
conversion rate vs average order value for baby-walz.de and its competitors
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Revenue share by device at baby-walz.de

In July large majority of sales on baby-walz.de, 53% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 47% of sales coming from desktop devices.

In July large majority of sales on baby-walz.de, 53% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 47% of sales coming from desktop devices.
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brands overtime comparison

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baby-walz.de channels

Identify top traffic channels that drive growth for baby-walz.deand discover how performance of traffic channels has changed over time.

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baby-walz.de Google Ads spend

Evaluate baby-walz.de's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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baby-walz.de devices

Review baby-walz.de's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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baby-walz.de top markets

Explore baby-walz.de's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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baby-walz.de country & global rank

Assess the ranking of baby-walz.de among other retailers within its primary country and worldwide.

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