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TRANSACTION INTELLIGENCE - MAR 2024 GLOBALLY

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11M
Revenue
3.5M
Sessions
3.5-4.0%
Conversion rate
$75-100
Average order value
Online only revenue for vitaminshoppe.com, excluding returns, subscriptions and
any app sales. Read more in our knowledge base.

Vitaminshoppe.com is an online platform that sells a wide variety of health and wellness products, including vitamins, supplements, herbal remedies, sports nutrition, and beauty care items. Visitors can find a range of brands and products to support and enhance their overall well-being and lifestyle choices on the site.

vitaminshoppe.com’s revenueOVER TIME
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Over the past three months, vitaminshoppe.com revenue has experienced growth of 24%, compared to the preceding three months.

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vitaminshoppe.com revenue growth for last six months
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OVERVIEW
In March 2024, vitaminshoppe.com in the HEALTH industry generated $10,997,451 in online sales revenue, with a conversion rate of 3.50-4.00% and an average order value (AOV) of $75-100. The site recorded 3,484,619 sessions, compared to the highest at 9,919,226 by myprotein.com. The median revenue for the industry was $105,154, while the highest AOV was $208 and the lowest was $56. vitaminshoppe.com performed well in terms of revenue and conversion rate but had fewer sessions compared to the industry's top performer.
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vitaminshoppe.com competitors

When comparing vitaminshoppe.com to its competitors in the online vitamin and supplement industry, some interesting insights can be gathered. While vitaminshoppe.com has a revenue of $10,997,451 from 126,019 transactions and 3,484,619 sessions with an average order value (AOV) of $75-$100 and a conversion rate of 3.50-4.00%, some competitors stand out. pureformulas.com generates $2,850,068 in revenue from 22,651 transactions and 599,939 sessions with a higher AOV of $125-$150. iherb.com leads the pack with a revenue of $122,064,034 from 1,574,986 transactions and 34,198,243 sessions, boasting a conversion rate of 4.50-5.00%. vitacost.com also stands out with a revenue of $43,486,267 and a high conversion rate of 9.50-10.00%. Despite strong competition, vitaminshoppe.com holds its ground with a steady performance across key metrics.

#1 gnc.com
16.1M
Revenue
3.8M
Sessions
5.5-6.0%
Conv. rate
$75-100
AOV
#2 iherb.com
122.1M
Revenue
34.2M
Sessions
4.5-5.0%
Conv. rate
$75-100
AOV
#3 vitacost.com
43.5M
Revenue
3.3M
Sessions
9.5-10.0%
Conv. rate
$125-150
AOV
#4 swansonvitamins.com
14.5M
Revenue
2.8M
Sessions
5.5-6.0%
Conv. rate
$75-100
AOV
#5 pureformulas.com
2.9M
Revenue
599.9K
Sessions
3.5-4.0%
Conv. rate
$125-150
AOV
vitaminshoppe.com vs top market performers
vitaminshoppe.com
top retailers
conversion rate vs average order value for vitaminshoppe.com and its competitors
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vitaminshoppe.com brandsby revenue

vitaminshoppe.com categoriesby revenue

1
Vitamins & Supplements
2
Nutrition Drinks & Shakes
3
Sports & Energy Drinks
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brands overtime comparison

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vitaminshoppe.com channels

Identify top traffic channels that drive growth for vitaminshoppe.comand discover how performance of traffic channels has changed over time.

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vitaminshoppe.com Google Ads spend

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vitaminshoppe.com devices

Review vitaminshoppe.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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vitaminshoppe.com top markets

Explore vitaminshoppe.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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vitaminshoppe.com country & global rank

Assess the ranking of vitaminshoppe.com among other retailers within its primary country and worldwide.

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