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TRANSACTION INTELLIGENCE - AUG 2026 GLOBALLY

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1.2M
Revenue
Aug 26
578.9K
Sessions
Aug 26
2.5-3.0%
Conv. rate
Aug 26
$50-75
AOV
Aug 26
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Bodybuilding.com is an online platform providing a wide range of resources and products related to fitness and bodybuilding. It offers a variety of nutrition supplements, workout programs, exercise equipment, and informative articles. Users can access training advice, track progress, and engage in a community-centric environment focused on health and wellness.

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bodybuilding.com Annual Revenue and Growth

bodybuilding.com's annual sales on its online store amounted to $25.8M in 2025, down 50%+ from the previous year. For 2026, revenue is expected to decline by 50%+. The trend is expected to moderate.

Annual Revenue (GMV)2025
$25.8M
Annual growth forecast2025/2026
<0%
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eCommerce Revenue
bodybuilding.com revenue by year

bodybuilding.com's monthly revenueOVER TIME
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Over the past three months, bodybuilding.com revenue has experienced growth of 9.9%, compared to the preceding three months.

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bodybuilding.com revenue growth for last six months
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OVERVIEW
Compared to a typical store in the nutrition diets and fitness category, bodybuilding.com shows impressive performance metrics for August 2026. With online sales revenue of $1.2 million, it significantly outperforms the typical store's $51,800. Its conversion rate of 2.50-3.00% is comfortably within the typical range of 0.8% to 3.9%. The average order value (AOV) of $50-75, however, falls below the typical range of $62 to $233. Additionally, bodybuilding.com recorded 579,000 sessions, vastly exceeding the typical store's 26,000 sessions.
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bodybuilding.com competitors

In August 2026, bodybuilding.com’s revenue of $1.2 million trails myprotein.com’s impressive $10.1 million, showcasing a significant disparity. While bodybuilding.com processes 16,300 transactions from 579,000 sessions, myprotein.com handles 112,000 transactions across 4.5 million sessions, clearly outpacing its competitor. muscleandstrength.com also leads with $8.8 million in revenue and 88,800 transactions. bodybuilding.com’s average order value ranges from $50-75, comparable to generationiron.com, which shares the same AOV but has fewer transactions and revenue at $327,000. Notably, bodybuilding.com’s conversion rate of 2.50-3.00% is competitive against muscleandstrength.com’s 2.00-2.50% and myprotein.com’s 2.50-3.00%. Overall, bodybuilding.com ranks third in revenue and transactions among its peers.

muscleandstrength.com screenshot
#1 muscleandstrength.com
8.8M
Revenue
3.8M
Sessions
2.0-2.5%
Conv. rate
$75-100
AOV
legionathletics.com screenshot
#2 legionathletics.com
1.2M
Revenue
801K
Sessions
1.0-1.5%
Conv. rate
$125-150
AOV
steelsupplements.com screenshot
#3 steelsupplements.com
153.2K
Revenue
241.6K
Sessions
0.5-1.0%
Conv. rate
$125-150
AOV
myprotein.com screenshot
#4 myprotein.com
10.1M
Revenue
4.5M
Sessions
2.5-3.0%
Conv. rate
$75-100
AOV
generationiron.com screenshot
#5 generationiron.com
327K
Revenue
766.9K
Sessions
0.5-1.0%
Conv. rate
$50-75
AOV
bodybuilding.com vs top market performers
bodybuilding.com
top retailers
conversion rate vs average order value for bodybuilding.com and its competitors
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Revenue share by device at bodybuilding.com

In August large majority of sales on bodybuilding.com, 50% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 50% of sales coming from desktop devices.

In August large majority of sales on bodybuilding.com, 50% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 50% of sales coming from desktop devices.

Industries bodybuilding.com operates in

bodybuilding.com is tracked across 1 e-commerce industry. Explore market size, leading retailers and benchmarks for each.

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brands overtime comparison

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bodybuilding.com channels

Identify top traffic channels that drive growth for bodybuilding.comand discover how performance of traffic channels has changed over time.

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bodybuilding.com Google Ads spend

Evaluate bodybuilding.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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bodybuilding.com devices

Review bodybuilding.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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bodybuilding.com top markets

Explore bodybuilding.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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bodybuilding.com country & global rank

Assess the ranking of bodybuilding.com among other retailers within its primary country and worldwide.

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