bodybuilding.com
Bodybuilding.com is an online platform providing a wide range of resources and products related to fitness and bodybuilding. It offers a variety of nutrition supplements, workout programs, exercise equipment, and informative articles. Users can access training advice, track progress, and engage in a community-centric environment focused on health and wellness.
GRIPS CUSTOMERS & RESEARCH PARTNERS
bodybuilding.com Annual Revenue and Growth
bodybuilding.com's annual sales on its online store amounted to $25.8M in 2025, down 50%+ from the previous year. For 2026, revenue is expected to decline by 50%+. The trend is expected to accelerate.
bodybuilding.com's monthly revenueOVER TIME
Over the past three months, bodybuilding.com revenue has experienced growth of 11%, compared to the preceding three months.
bodybuilding.com competitors
In March 2026, bodybuilding.com generated a revenue of $1,132,706 from 18,670 transactions and 648,141 sessions, with an average order value (AOV) ranging from $50 to $75 and a conversion rate of 2.50% to 3.00%. Compared to its competitors, muscleandstrength.com led the pack with a revenue of $8,047,464 from 103,426 transactions and 4,065,143 sessions, offering a similar AOV of $75 to $100 and the same conversion rate as bodybuilding.com. On the other hand, legionathletics.com had a revenue of $757,346 with 9,690 transactions and 714,908 sessions, with a higher AOV of $75 to $100 but a lower conversion rate of 1.00% to 1.50%. Additionally, myprotein.com outperformed all others with a revenue of $10,914,038, 141,253 transactions, 4,442,060 sessions, an AOV of $75 to $100, and the highest conversion rate at 3.00% to 3.50%.
Revenue share by device at bodybuilding.com
In March large majority of sales on bodybuilding.com, 50% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 50% of sales coming from desktop devices.
Gain even more insights with the Grips app
bodybuilding.com channels
Identify top traffic channels that drive growth for bodybuilding.comand discover how performance of traffic channels has changed over time.
bodybuilding.com Google Ads spend
Evaluate bodybuilding.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.
bodybuilding.com devices
Review bodybuilding.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.
