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TRANSACTION INTELLIGENCE - MAR 2024 GLOBALLY

Favicon for pureformulas.compureformulas.com

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2.9M
Revenue
599.9K
Sessions
3.5-4.0%
Conversion rate
$125-150
Average order value
Online only revenue for pureformulas.com, excluding returns, subscriptions and
any app sales. Read more in our knowledge base.

pureformulas.com’s revenueOVER TIME
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Over the past three months, pureformulas.com revenue has experienced decline of 3.2%, compared to the preceding three months.

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pureformulas.com revenue decline for last six months
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OVERVIEW
In March 2024, pureformulas.com in the HEALTH industry generated $2,850,068 in online sales with a conversion rate of 3.50-4.00% and an AOV of $125-150, compared to a median revenue of $157,496 and a median sessions of 44,663. The largest store in the category, walgreens.com, had $84,515,560 in revenue and 49,167,076 sessions, with a very high conversion rate of 4.6% and a very high AOV of $349. The very low conversion rate and AOV in the industry are 1.36% and $53, respectively, making pureformulas.com's performance metrics above average within the HEALTH sector.
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pureformulas.com competitors

pureformulas.com falls within the mid-range in terms of revenue compared to its competitors. While it has lower revenue than iherb.com, it outperforms nhc.com and simplynutrition.com. pureformulas.com has a higher AOV compared to iherb.com and similar to vitacost.com. In terms of transactions and sessions, pureformulas.com ranks lower than iherb.com and vitacost.com but higher than nhc.com, swansonvitamins.com, and simplynutrition.com. Its conversion rate is lower than vitacost.com but similar to iherb.com and simplynutrition.com. Overall, pureformulas.com offers competitive AOV and conversion rates, positioning itself as a viable option for customers looking for quality supplements and wellness products. However, it may need to focus on increasing its transactions and sessions to compete more effectively with top performers like iherb.com and vitacost.com.

#1 nhc.com
2.2M
Revenue
347.8K
Sessions
5.0-5.5%
Conv. rate
$100-125
AOV
#2 vitacost.com
43.5M
Revenue
3.3M
Sessions
9.5-10.0%
Conv. rate
$125-150
AOV
#3 swansonvitamins.com
14.5M
Revenue
2.8M
Sessions
5.5-6.0%
Conv. rate
$75-100
AOV
#4 iherb.com
122.1M
Revenue
34.2M
Sessions
4.5-5.0%
Conv. rate
$75-100
AOV
#5 simplynutrition.com
6.4K
Revenue
1.7K
Sessions
3.5-4.0%
Conv. rate
$100-125
AOV
CLOSEST COMPETITORSby revenue
Favicon for iherb.comiherb.com
Favicon for vitacost.comvitacost.com
Favicon for swansonvitamins.comswansonvitamins.com
Favicon for vitaminshoppe.comvitaminshoppe.com
Favicon for pureformulas.compureformulas.com
$2.9M
Favicon for nhc.comnhc.com
Favicon for gardenoflife.comgardenoflife.com
Favicon for nowfoods.comnowfoods.com
Favicon for smallflower.comsmallflower.com
Favicon for dralexrinehart.comdralexrinehart.com
TOP MARKET PERFORMERSby revenue
1
Favicon for iherb.comiherb.com
$122.1M
2
Favicon for vitacost.comvitacost.com
3
Favicon for swansonvitamins.comswansonvitamins.com
4
Favicon for vitaminshoppe.comvitaminshoppe.com
5
Favicon for pureformulas.compureformulas.com
6
Favicon for nhc.comnhc.com
7
Favicon for gardenoflife.comgardenoflife.com
8
Favicon for nowfoods.comnowfoods.com
9
Favicon for smallflower.comsmallflower.com
10
Favicon for dralexrinehart.comdralexrinehart.com
pureformulas.com vs top market performers
pureformulas.com
top retailers
conversion rate vs average order value for pureformulas.com and its competitors
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pureformulas.com brandsby revenue

1
Logo for pure encapsulationsPure Encapsulations
Top retailers:amazon.dewalmart.comnhc.com
2
Logo for microbiome labsMicrobiome Labs
Top retailers:nhc.comdralexrinehart.comamritanutrition.co.uk
3
Logo for designs for healthDesigns For Health
Top retailers:nhc.comacuatlanta.netdralexrinehart.com
4
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Top retailers:perfectsupplements.comebay.deamritanutrition.co.uk
5
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Top retailers:nhc.comdralexrinehart.comfarmacopia.net

pureformulas.com categoriesby revenue

1
Vitamins & Supplements
Top retailers:amazon.deiherb.comvitacost.com
2
Food, Beverages & Tobacco
Top retailers:rewe.deebay.comasda.com
3
Nutrition Drinks & Shakes
Top retailers:amazon.deamazon.comiherb.com
4
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Top retailers:ebay.comtemu.commacys.com
5
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Top retailers:amazon.decvs.comwalgreens.com
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brands overtime comparison

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pureformulas.com channels

Identify top traffic channels that drive growth for pureformulas.comand discover how performance of traffic channels has changed over time.

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pureformulas.com Google Ads spend

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pureformulas.com devices

Review pureformulas.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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pureformulas.com top markets

Explore pureformulas.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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pureformulas.com country & global rank

Assess the ranking of pureformulas.com among other retailers within its primary country and worldwide.

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