GRIPS CUSTOMERS & RESEARCH PARTNERS
pureformulas.com's revenueOVER TIME
Over the past three months, pureformulas.com revenue has experienced decline of 12%, compared to the preceding three months.
pureformulas.com competitors
In July 2025, pureformulas.com reported a revenue of $1,453,738 with 12,811 transactions and 557,097 sessions. The site's average order value (AOV) ranges between $100-125, and its conversion rate falls between 2.00-2.50%. Compared to its competitors, pureformulas.com lags behind in revenue when compared to iherb.com with $160,868,722 and vitacost.com with $35,032,156. However, pureformulas.com performs better than nhc.com, swansonvitamins.com, and simplynutrition.com in terms of revenue. In transaction volume, pureformulas.com falls short of iherb.com but outperforms the other competitors. In sessions, pureformulas.com ranks lower than iherb.com and vitacost.com but surpasses nhc.com, swansonvitamins.com, and simplynutrition.com. The AOV for pureformulas.com is on par with most competitors, while its conversion rate is slightly lower than iherb.com but higher than nhc.com, vitacost.com, swansonvitamins.com, and simplynutrition.com.
Revenue share by device at pureformulas.com
In July large majority of sales on pureformulas.com, 78% was finalized on desktop devices, with 22% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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pureformulas.com channels
Identify top traffic channels that drive growth for pureformulas.comand discover how performance of traffic channels has changed over time.
pureformulas.com Google Ads spend
Evaluate pureformulas.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.
pureformulas.com devices
Review pureformulas.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.
