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Sep 2024
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TRANSACTION INTELLIGENCE - SEP 2024 GLOBALLY

Favicon for pureformulas.compureformulas.com

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2.3M
Revenue
584.3K
Sessions
2.5-3.0%
Conversion rate
$125-150
Average order value
Online only revenue for pureformulas.com, excluding returns, subscriptions and
any app sales. Read more in our knowledge base.

pureformulas.com’s revenueOVER TIME
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Over the past three months, pureformulas.com revenue has experienced decline of 6.6%, compared to the preceding three months.

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pureformulas.com revenue decline for last six months
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OVERVIEW
In September 2024, pureformulas.com in the HEALTH industry had online sales revenue of $2,268,038, with a conversion rate of 2.50-3.00% and an average order value (AOV) of $125-150. This puts them below the highest performers like walgreens.com with revenue of $104,251,926, a conversion rate of 5.46%, and an AOV of $333. Despite this, pureformulas.com had a significant number of sessions at 584,297, falling behind walgreens.com with 58,750,009 sessions. The median sessions in the HEALTH industry were 29,560, indicating pureformulas.com's performance is above average.
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pureformulas.com competitors

pureformulas.com performs well in terms of revenue and transactions, with $2,268,038 in revenue from 16,733 transactions in September 2024. Its sessions totaled 584,297, with an average order value (AOV) of $125-150 and a conversion rate of 2.50-3.00%. In comparison, nhc.com generated $1,729,803 in revenue from 14,192 transactions with 255,885 sessions, boasting a higher conversion rate of 5.50-6.00%. iherb.com is a standout competitor with $174,501,029 in revenue from 1,356,098 transactions and 32,104,680 sessions, sharing the same AOV range as pureformulas.com. vitacost.com had revenue of $42,340,492 from 317,635 transactions and 3,452,614 sessions, leading in conversion rate at 9.00-9.50%. swansonvitamins.com and simplynutrition.com also performed well but had lower revenue compared to pureformulas.com. Overall, pureformulas.com holds its ground among competitors with strong revenue and transaction numbers.

#1 nhc.com
1.7M
Revenue
255.9K
Sessions
5.5-6.0%
Conv. rate
$100-125
AOV
#2 vitacost.com
42.3M
Revenue
3.5M
Sessions
9.0-9.5%
Conv. rate
$125-150
AOV
#3 swansonvitamins.com
18.2M
Revenue
2.4M
Sessions
7.0-7.5%
Conv. rate
$100-125
AOV
#4 iherb.com
174.5M
Revenue
32.1M
Sessions
4.0-4.5%
Conv. rate
$125-150
AOV
#5 simplynutrition.com
26K
Revenue
9.3K
Sessions
3.0-3.5%
Conv. rate
$75-100
AOV
CLOSEST COMPETITORSby revenue
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Favicon for simplynutrition.comsimplynutrition.com
TOP MARKET PERFORMERSby revenue
1
Favicon for iherb.comiherb.com
$174.5M
2
Favicon for vitacost.comvitacost.com
3
Favicon for swansonvitamins.comswansonvitamins.com
4
Favicon for vitaminshoppe.comvitaminshoppe.com
5
Favicon for gardenoflife.comgardenoflife.com
6
Favicon for pureformulas.compureformulas.com
7
Favicon for nhc.comnhc.com
8
Favicon for nowfoods.comnowfoods.com
9
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10
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pureformulas.com vs top market performers
pureformulas.com
top retailers
conversion rate vs average order value for pureformulas.com and its competitors
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pureformulas.com brandsby revenue

1
Logo for pure encapsulationsPure Encapsulations
Top retailers:amazon.comamazon.denhc.com
2
Logo for microbiome labsMicrobiome Labs
Top retailers:nhc.comdralexrinehart.comamazon.com
3
Logo for designs for healthDesigns For Health
Top retailers:amazon.comnhc.comacuatlanta.net
4
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Top retailers:acceleratedhealthproducts.com
5
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Top retailers:walmart.comhealthasitoughttobe.comnaturalathleteclinic.com

pureformulas.com categoriesby revenue

1
Vitamins & Supplements
Top retailers:amazon.comiherb.comvitacost.com
2
Nutrition Drinks & Shakes
Top retailers:amazon.comiherb.comamazon.de
3
Food, Beverages & Tobacco
Top retailers:rewe.demorrisons.comasda.com
4
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Top retailers:temu.comnext.co.uksainsburys.co.uk
5
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Top retailers:cvs.comamazon.comwalgreens.com
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brands overtime comparison

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pureformulas.com channels

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pureformulas.com Google Ads spend

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pureformulas.com devices

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pureformulas.com top markets

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pureformulas.com country & global rank

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