swansonvitamins.com
Swansonvitamins.com is an e-commerce platform that provides a wide range of vitamins, supplements, and health products. They offer various brands and categories, including herbs, minerals, probiotics, sports nutrition, and beauty products. The website allows customers to browse and make purchases conveniently, while offering customer reviews and helpful information.
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swansonvitamins.com Annual Revenue and Growth
swansonvitamins.com's annual sales on its online store amounted to $167.3M in 2025, down 10-20% from the previous year. For 2026, revenue is expected to decline by 20-50%. The trend is expected to accelerate.
swansonvitamins.com's monthly revenueOVER TIME
Over the past three months, swansonvitamins.com revenue has experienced decline of 6.3%, compared to the preceding three months.
swansonvitamins.com competitors
The most significant gap for swansonvitamins.com compared to its competitors is revenue, trailing iherb.com by a staggering $163.6 million. As of July 2026, swansonvitamins.com reported $11.2 million in revenue, placing it third among six competitors, while iherb.com dominated with $174.8 million. In terms of transactions, swansonvitamins.com ranks second with 111,000, just behind iherb.com, which leads with 1.6 million. Additionally, swansonvitamins.com achieved 1.5 million sessions, again trailing iherb.com by 42.3 million. Its average order value (AOV) of $100-125 is comparable to vitacost.com’s $125-150 but falls short in overall performance metrics. Conversion rates for swansonvitamins.com range from 7.00-7.50%, which, while solid, remains lower than vitacost.com’s 8.50-9.00%.
Revenue share by device at swansonvitamins.com
In July large majority of sales on swansonvitamins.com, 64% was finalized on desktop devices, with 36% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
Industries swansonvitamins.com operates in
swansonvitamins.com is tracked across 10 e-commerce industries. Explore market size, leading retailers and benchmarks for each.
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swansonvitamins.com channels
Identify top traffic channels that drive growth for swansonvitamins.comand discover how performance of traffic channels has changed over time.
swansonvitamins.com Google Ads spend
Evaluate swansonvitamins.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.
swansonvitamins.com devices
Review swansonvitamins.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.
