swansonvitamins.com
Swansonvitamins.com is an e-commerce platform that provides a wide range of vitamins, supplements, and health products. They offer various brands and categories, including herbs, minerals, probiotics, sports nutrition, and beauty products. The website allows customers to browse and make purchases conveniently, while offering customer reviews and helpful information.
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swansonvitamins.com Annual Revenue and Growth
swansonvitamins.com's annual sales on its online store amounted to $167.3M in 2025, down 10-20% from the previous year. For 2026, revenue is expected to decline by 20-50%. The trend is expected to accelerate.
swansonvitamins.com's monthly revenueOVER TIME
Over the past three months, swansonvitamins.com revenue has experienced decline of 44%, compared to the preceding three months.
swansonvitamins.com competitors
In April 2026, swansonvitamins.com generated a revenue of $7,490,212 from 76,265 transactions, resulting in an average order value (AOV) of $75-100 and a conversion rate of 5.50-6.00%. In comparison, vitacost.com outperformed with a revenue of $20,983,687 from 150,624 transactions and a higher AOV of $125-150, achieving a conversion rate of 7.50-8.00%. On the other hand, iherb.com dominated the market with a staggering revenue of $181,440,159 and the most transactions at 1,844,337, although it had a slightly lower AOV of $75-100 and a conversion rate of 4.00-4.50%. pureformulas.com lagged with $1,961,301 in revenue and a conversion rate of only 2.50-3.00%. Overall, while swansonvitamins.com maintains a solid position, it faces stiff competition, particularly from iherb.com and vitacost.com.
Revenue share by device at swansonvitamins.com
In April large majority of sales on swansonvitamins.com, 64% was finalized on desktop devices, with 36% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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swansonvitamins.com channels
Identify top traffic channels that drive growth for swansonvitamins.comand discover how performance of traffic channels has changed over time.
swansonvitamins.com Google Ads spend
Evaluate swansonvitamins.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.
swansonvitamins.com devices
Review swansonvitamins.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.
