swansonvitamins.com
Swansonvitamins.com is an e-commerce platform that provides a wide range of vitamins, supplements, and health products. They offer various brands and categories, including herbs, minerals, probiotics, sports nutrition, and beauty products. The website allows customers to browse and make purchases conveniently, while offering customer reviews and helpful information.
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swansonvitamins.com Annual Revenue and Growth
swansonvitamins.com's annual sales on its online store amounted to $187.6M in 2024, up 5-10% from the previous year. For 2025, revenue is expected to decline by 10-20%. This would mark a reversal from last year's growth.
swansonvitamins.com's monthly revenueOVER TIME
Over the past three months, swansonvitamins.com revenue has experienced growth of 21%, compared to the preceding three months.
swansonvitamins.com competitors
In October 2025, swansonvitamins.com generated a revenue of $14,696,987 from 143,348 transactions with 1,485,741 sessions. The average order value (AOV) ranged from $100-125, and the conversion rate was between 9.50-10.00%. In comparison, vitacost.com outperformed Swanson Vitamins with a revenue of $36,149,970 from 317,572 transactions and 3,373,969 sessions. pureformulas.com lagged behind with a revenue of $1,519,527 from 13,705 transactions and 513,534 sessions, showing a lower conversion rate. iherb.com was a major competitor, recording a revenue of $145,500,623 from 1,418,221 transactions and 38,532,289 sessions, with a conversion rate of 3.50-4.00%. vitaminshoppe.com and nowfoods.com also had lower revenues and transactions compared to Swanson Vitamins, indicating a less competitive position in the market.
Revenue share by device at swansonvitamins.com
In October large majority of sales on swansonvitamins.com, 64% was finalized on desktop devices, with 36% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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swansonvitamins.com channels
Identify top traffic channels that drive growth for swansonvitamins.comand discover how performance of traffic channels has changed over time.
swansonvitamins.com Google Ads spend
Evaluate swansonvitamins.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.
swansonvitamins.com devices
Review swansonvitamins.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.
