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Sep 2024
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TRANSACTION INTELLIGENCE - SEP 2024 GLOBALLY

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18.2M
Revenue
2.4M
Sessions
7.0-7.5%
Conversion rate
$100-125
Average order value
Online only revenue for swansonvitamins.com, excluding returns, subscriptions and
any app sales. Read more in our knowledge base.

Swansonvitamins.com is an e-commerce platform that provides a wide range of vitamins, supplements, and health products. They offer various brands and categories, including herbs, minerals, probiotics, sports nutrition, and beauty products. The website allows customers to browse and make purchases conveniently, while offering customer reviews and helpful information.

swansonvitamins.com’s revenueOVER TIME
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Over the past three months, swansonvitamins.com revenue has experienced growth of 22%, compared to the preceding three months.

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swansonvitamins.com revenue growth for last six months
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OVERVIEW
In September 2024, swansonvitamins.com in the HEALTH industry had online sales revenue of $18,166,788, a conversion rate of 7.00-7.50%, an AOV of $100-125, and 2,421,476 sessions. Compared to the HEALTH industry median revenue of $104,190, conversion rate of 5.46%, AOV of $333, and sessions of 29,560, swansonvitamins.com performed above average. However, it fell short of the highest performer, walgreens.com, with revenue of $104,251,926, conversion rate of 1.54-5.46%, AOV of $53-333, and sessions of 58,750,009.
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swansonvitamins.com competitors

When comparing swansonvitamins.com to its competitors in the health and wellness space, several key metrics stand out. swansonvitamins.com generated a revenue of $18,166,788 from 181,524 transactions and 2,421,476 sessions, with an average order value (AOV) of $100-125 and a conversion rate of 7.00-7.50%. In contrast, pureformulas.com had a revenue of $2,268,038 from 16,733 transactions and 584,297 sessions, with a higher AOV of $125-150 but a lower conversion rate of 2.50-3.00%. Meanwhile, iherb.com recorded a significantly higher revenue of $174,501,029 from 1,356,098 transactions and 32,104,680 sessions, with a similar AOV of $125-150 and a conversion rate of 4.00-4.50%. vitacost.com outperformed swansonvitamins.com in revenue, transactions, and sessions, with a higher conversion rate of 9.00-9.50%. nowfoods.com and vitaminshoppe.com also showed varying performance metrics compared to swansonvitamins.com, indicating a competitive landscape in the online health and wellness industry.

#1 vitacost.com
42.3M
Revenue
3.5M
Sessions
9.0-9.5%
Conv. rate
$125-150
AOV
#2 pureformulas.com
2.3M
Revenue
584.3K
Sessions
2.5-3.0%
Conv. rate
$125-150
AOV
#3 iherb.com
174.5M
Revenue
32.1M
Sessions
4.0-4.5%
Conv. rate
$125-150
AOV
#4 vitaminshoppe.com
8.5M
Revenue
2.8M
Sessions
3.5-4.0%
Conv. rate
$75-100
AOV
#5 nowfoods.com
940K
Revenue
504K
Sessions
2.5-3.0%
Conv. rate
$50-75
AOV
swansonvitamins.com vs top market performers
swansonvitamins.com
top retailers
conversion rate vs average order value for swansonvitamins.com and its competitors
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swansonvitamins.com brandsby revenue

swansonvitamins.com categoriesby revenue

1
Vitamins & Supplements
2
Nutrition Drinks & Shakes
3
Health & Beauty
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brands overtime comparison

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swansonvitamins.com channels

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swansonvitamins.com Google Ads spend

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swansonvitamins.com devices

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swansonvitamins.com top markets

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swansonvitamins.com country & global rank

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