Apr 2024

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TRANSACTION INTELLIGENCE - APR 2024 GLOBALLY

tilley.com

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842.2K

Revenue

210.4K

Sessions

3.0-3.5%

Conversion rate

$100-125

Average order value

Online only revenue for tilley.com, excluding returns, subscriptions and
any app sales. Read more in our knowledge base.

Main country of store: UNITED STATES
Website category: FASHION AND APPAREL
D2C

Tilley.com is an online platform that offers a range of products catering to outdoor enthusiasts. The website sells a variety of outdoor clothing, hats, accessories, and equipment. Customers can choose from an extensive selection of items designed to withstand different weather conditions, facilitating comfortable and reliable outdoor adventures.

tilley.com’s revenueOVER TIME
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Over the past three months, tilley.com revenue has experienced decline of 32%, compared to the preceding three months.

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tilley.com revenue decline for last six months

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OVERVIEW

In April 2024, tilley.com in the FASHION AND APPAREL industry had a revenue of $842,201, with a conversion rate of 3.00-3.50% and an AOV of $100-125. The store had 210,357 sessions, compared to the highest at 197,564,111 from shein.com and a median of 44,576. The largest revenue in the category was from macys.com at $704,963,763, with a very high conversion rate of 3.07% and AOV of $389. The lowest conversion rate recorded was 0.8% and the lowest AOV was $75.

tilley.com competitors

In comparison to tilley.com, its competitor ghpgroupinc.com has significantly lower revenue of $46,048 compared to tilley.com's $842,201 in April 2024. ghpgroupinc.com also had fewer transactions at 230, sessions at 23,145, and a lower conversion rate of 0.50-1.00% compared to tilley.com's 7,227 transactions, 210,357 sessions, and a conversion rate of 3.00-3.50%. Interestingly, ghpgroupinc.com had a higher average order value (AOV) range of $200-225, while tilley.com's AOV was $100-125. Overall, tilley.com outperformed ghpgroupinc.com in terms of revenue, transactions, sessions, and conversion rate, indicating a stronger online presence and higher customer engagement.

#1 sealskinz.com

179.9K

Revenue

83.6K

Sessions

3.0-3.5%

Conv. rate

$50-75

AOV

#2 outlandusa.com

470K

Revenue

110.3K

Sessions

1.5-2.0%

Conv. rate

$200-225

AOV

#3 villagehatshop.com

687K

Revenue

265.3K

Sessions

2.0-2.5%

Conv. rate

$100-125

AOV

CLOSEST COMPETITORSby revenue

TOP MARKET PERFORMERSby revenue

tilley.com vs top market performers

tilley.com

top retailers

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tilley.com brandsby revenue

Tilley

Top retailers:outlandusa.com gooutdoors.co.uk dickssportinggoods.com

Tilley | Canada

Tilley Soci

tilley.com categoriesby revenue

Hats

Top retailers:neweracap.com aloyoga.com hollisterco.com

Shirts & Tops

Top retailers:gap.com hollisterco.com hm.com

Home & Garden

Top retailers:ebay.com temu.com etsy.com

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Top retailers:asos.com temu.com nike.com

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Top retailers:ebay.com walmart.com shein.co.uk

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tilley.com channels

Identify top traffic channels that drive growth for tilley.comand discover how performance of traffic channels has changed over time.

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tilley.com Google Ads spend

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tilley.com devices

Review tilley.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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tilley.com top markets

Explore tilley.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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