Instant e-commerce analysis - revenue, conv. rate, AOV with Grips browser extension

Grips browser extension

Grips
Mar 2026
All countries
TRANSACTION INTELLIGENCE - MAR 2026 GLOBALLY

Favicon for lids.comlids.com

Start benchmarking for free
Sign in with GoogleSign up with Google
6.9M
Revenue
Mar 26
3M
Sessions
Mar 26
1.5-2.0%
Conv. rate
Mar 26
$125-150
AOV
Mar 26
Loading...

Lids.com is an online retailer that specializes in selling headwear, including hats, caps, and beanies. They stock a wide range of branded and sports team merchandise, offering options for both men and women. Additionally, Lids.com provides customization services, allowing customers to personalize their hats with embroidered logos or names.

Loading...

GRIPS CUSTOMERS & RESEARCH PARTNERS

Sally Beauty logoAssembly logoWalmart logoSimpleTire logoNorthwestern University logoColumbia University logo

lids.com Annual Revenue and Growth

lids.com's annual sales on its online store amounted to $124.1M in 2025, down 5-10% from the previous year. For 2026, revenue is expected to grow by 5-10%. This suggests a turnaround from last year's decline.

Annual Revenue (GMV)2025
$124.1M
Annual growth forecast2025/2026
5-10%
Benchmark against your competitors for free
Continue with GoogleSign up with Google
eCommerce Revenue
lids.com revenue by year

lids.com's monthly revenueOVER TIME
View real-time data

Over the past three months, lids.com revenue has experienced decline of 49%, compared to the preceding three months.

View real-time data
lids.com revenue decline for last six months
Benchmark against your competitors for free
Continue with GoogleSign up with Google
OVERVIEW
In March 2026, lids.com achieved online sales of $6,855,932, significantly below the lifestyle/fashion and apparel median of $83,040, with a conversion rate ranging from 1.50% to 2.00%, short of the high benchmark of 3.14%. Their average order value (AOV) was between $125 and $150, below the high of $377 in the sector. The website attracted 2,955,011 sessions, far surpassing the industry median of 36,457 but still trailing the market leader, shein.com, which boasted 298,145,068 sessions, highlighting the competitive landscape lids.com operates within.
Read more

lids.com competitors

In March 2026, lids.com had a revenue of $6,855,932 with 47,170 transactions and 2,955,011 sessions, boasting an average order value (AOV) of $125-150 and a conversion rate of 1.50-2.00%. In comparison, its competitor fanatics.com had a higher revenue of $46,949,327 with 356,992 transactions and 16,808,479 sessions, along with a similar AOV and a slightly higher conversion rate of 2.00-2.50%. neweracap.com had a revenue of $16,280,867 with 117,736 transactions and 5,951,392 sessions, also sharing lids.com's AOV and conversion rate range. On the other hand, mitchellandness.com had lower revenue of $2,732,333 with 15,296 transactions and 969,805 sessions, offering a higher AOV but the same conversion rate. Finally, dickssportinggoods.com and 47brand.com each had revenue figures of $98,765,894 and $2,887,321 respectively, with varying transaction numbers and conversion rates.

fanatics.com screenshot
#1 fanatics.com
46.9M
Revenue
16.8M
Sessions
2.0-2.5%
Conv. rate
$125-150
AOV
neweracap.com screenshot
#2 neweracap.com
16.3M
Revenue
6M
Sessions
1.5-2.0%
Conv. rate
$125-150
AOV
mitchellandness.com screenshot
#3 mitchellandness.com
2.7M
Revenue
969.8K
Sessions
1.5-2.0%
Conv. rate
$175-200
AOV
dickssportinggoods.com screenshot
#4 dickssportinggoods.com
98.8M
Revenue
42.2M
Sessions
1.5-2.0%
Conv. rate
$100-125
AOV
47brand.com screenshot
#5 47brand.com
2.9M
Revenue
1.9M
Sessions
2.0-2.5%
Conv. rate
$50-75
AOV
lids.com vs top market performers
lids.com
top retailers
conversion rate vs average order value for lids.com and its competitors
Benchmark against your competitors for free
Continue with GoogleSign up with Google

Revenue share by device at lids.com

In March large majority of sales on lids.com, 70% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 30% of sales coming from desktop devices.

In March large majority of sales on lids.com, 70% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 30% of sales coming from desktop devices.
Review the entire assortment of this retailer and thousands of others in the Grips app
Sign in with GoogleSign up with Google
brands overtime comparison

Gain even more insights with the Grips app

lids.com channels

Identify top traffic channels that drive growth for lids.comand discover how performance of traffic channels has changed over time.

Sign in with GoogleSign up with Google

lids.com Google Ads spend

Evaluate lids.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

Sign in with GoogleSign up with Google

lids.com devices

Review lids.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

Sign in with GoogleSign up with Google

lids.com top markets

Explore lids.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

Sign in with GoogleSign up with Google

lids.com country & global rank

Assess the ranking of lids.com among other retailers within its primary country and worldwide.

Sign in with GoogleSign up with Google
Understand how your competitors drive sales.
Drive growth and optimize key metrics with our e-commerce intelligence platform
Grips Platform Dashboard