lids.com
Lids.com is an online retailer that specializes in selling headwear, including hats, caps, and beanies. They stock a wide range of branded and sports team merchandise, offering options for both men and women. Additionally, Lids.com provides customization services, allowing customers to personalize their hats with embroidered logos or names.
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lids.com Annual Revenue and Growth
lids.com's annual sales on its online store amounted to $132.6M in 2024, down 10-20% from the previous year. For 2025, revenue is expected to decline by 5-10%. The trend is expected to moderate.
lids.com's monthly revenueOVER TIME
Over the past three months, lids.com revenue has experienced growth of 89%, compared to the preceding three months.
lids.com competitors
In December 2025, lids.com generated $17,064,164 in revenue from 127,242 transactions and 4,241,892 sessions, with an average order value (AOV) ranging from $125 to $150 and a conversion rate between 2.50% and 3.00%. Comparing this to its competitors, fanatics.com outperformed lids.com in revenue with $80,665,633, 643,119 transactions, and 25,982,713 sessions, but had a slightly lower conversion rate of 2.00% to 2.50%. neweracap.com had similar revenue to lids.com at $15,483,076, with 118,139 transactions and 4,423,185 sessions, and the same AOV and conversion rate. Despite a lower revenue of $2,483,131, mitchellandness.com had a higher AOV of $175 to $200 but a lower conversion rate of 1.00% to 1.50%. dickssportinggoods.com generated $171,206,930 in revenue, with 1,521,048 transactions and 64,737,034 sessions, and a comparable conversion rate. Lastly, 47brand.com had $3,318,597 in revenue, 56,054 transactions, and 1,267,368 sessions, with the lowest AOV and the highest conversion rate among the competitors.
Revenue share by device at lids.com
In December large majority of sales on lids.com, 70% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 30% of sales coming from desktop devices.
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lids.com channels
Identify top traffic channels that drive growth for lids.comand discover how performance of traffic channels has changed over time.
lids.com Google Ads spend
Evaluate lids.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.
lids.com devices
Review lids.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.
