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Jul 2026
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TRANSACTION INTELLIGENCE - JUL 2026 GLOBALLY

Favicon for poco.depoco.de

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13.6M
Revenue
Jul 26
3.7M
Sessions
Jul 26
1.0-1.5%
Conv. rate
Jul 26
$275-300
AOV
Jul 26
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  • Main country of store: GERMANY
  • Website category: E COMMERCE AND SHOPPING

Poco.de is a website that offers a wide range of products for sale. The website sells various items including furniture, home accessories, electrical appliances, technology devices, garden equipment, and other household items. It provides customers with a convenient platform to browse and purchase products from the comfort of their homes.

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poco.de Annual Revenue and Growth

poco.de's annual sales on its online store amounted to $140.2M in 2025, down 10-20% from the previous year. For 2026, revenue is expected to decline by 0-5%. The trend is expected to moderate.

Annual Revenue (GMV)2025
$140.2M
Annual growth forecast2025/2026
<0%
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eCommerce Revenue
poco.de revenue by year

poco.de's monthly revenueOVER TIME
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Over the past three months, poco.de revenue has experienced decline of 3%, compared to the preceding three months.

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poco.de revenue decline for last six months
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OVERVIEW
poco.de operates within the e-commerce and shopping category, generating $13.6 million in revenue for online sales in July 2026. While an average e-commerce and shopping store makes around $80,800 monthly, poco.de achieved a conversion rate of 1.00-1.50%, which is within the typical range of 0.75% to 3.8%. Its average order value (AOV) is $275-300, also within the category's typical range of $59 to $332. Additionally, poco.de recorded 3.7 million sessions, significantly higher than an average e-commerce and shopping store’s 35,800 sessions.
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poco.de competitors

In July 2026, home24.de leads with a revenue of $24.2 million, significantly outperforming poco.de, which generated $13.6 million, trailing by $10.6 million. In terms of transactions, home24.de recorded 93,300, leaving poco.de behind by 45,400 transactions at 47,900. Both sites share a conversion rate range of 1.00-1.50%, indicating similar effectiveness in turning visitors into buyers. However, poco.de had 3.7 million sessions, far fewer than home24.de's 6.7 million, trailing by 3 million. In contrast, competitors like roller.de, with only $4 million in revenue and a conversion rate of 0.50-1.00%, and wayfair.de, generating just $220,000, show that poco.de remains a stronger contender in the market.

roller.de screenshot
#1 roller.de
4M
Revenue
1.5M
Sessions
0.5-1.0%
Conv. rate
$325-350
AOV
home24.de screenshot
#2 home24.de
24.2M
Revenue
6.7M
Sessions
1.0-1.5%
Conv. rate
$250-275
AOV
wayfair.de screenshot
#3 wayfair.de
219.5K
Revenue
69K
Sessions
1.0-1.5%
Conv. rate
$250-275
AOV
tedox.de screenshot
#4 tedox.de
732.2K
Revenue
514.8K
Sessions
0.5-1.0%
Conv. rate
$150-175
AOV
hoeffner.de screenshot
#5 hoeffner.de
25.5M
Revenue
2.6M
Sessions
1.0-1.5%
Conv. rate
$800-900
AOV
poco.de vs top market performers
poco.de
top retailers
conversion rate vs average order value for poco.de and its competitors
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Revenue share by device at poco.de

In July large majority of sales on poco.de, 55% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 45% of sales coming from desktop devices.

In July large majority of sales on poco.de, 55% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 45% of sales coming from desktop devices.
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poco.de channels

Identify top traffic channels that drive growth for poco.deand discover how performance of traffic channels has changed over time.

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poco.de Google Ads spend

Evaluate poco.de's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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poco.de devices

Review poco.de's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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poco.de top markets

Explore poco.de's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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poco.de country & global rank

Assess the ranking of poco.de among other retailers within its primary country and worldwide.

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