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May 2025

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TRANSACTION INTELLIGENCE - MAY 2025 GLOBALLY

poco.de

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13.8M

Revenue

4.6M

Sessions

1.0-1.5%

Conv. rate

$225-250

AOV

Main country of store: GERMANY
Website category: E COMMERCE AND SHOPPING

Poco.de is a website that offers a wide range of products for sale. The website sells various items including furniture, home accessories, electrical appliances, technology devices, garden equipment, and other household items. It provides customers with a convenient platform to browse and purchase products from the comfort of their homes.

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poco.de's revenueOVER TIME
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Over the past three months, poco.de revenue has experienced growth of 28%, compared to the preceding three months.

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poco.de revenue growth for last six months

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OVERVIEW

poco.de, an e-commerce store, generated a revenue of $13,751,907 in online sales for May 2025, with a conversion rate of 1.00-1.50% and an Average Order Value (AOV) of $225-250. The store had 4,590,110 sessions during the month. In comparison, the highest revenue in the category was $120,848,035 from qvc.com, while the highest conversion rate was 3.75% and the highest AOV was $349. The highest number of sessions was 27,739,926 from boots.com, with a median of 37,355 sessions for e-commerce stores in the same category.

poco.de competitors

In May 2025, poco.de generated a revenue of €13,751,907 from 55,051 transactions with 4,590,110 sessions, resulting in an average order value (AOV) of €225-250 and a conversion rate of 1.00-1.50%. When compared to its competitors, poco.de falls behind in revenue compared to home24.de with €25,400,051, xxxlutz.de with €48,343,878, and even wayfair.de with €401,269. However, poco.de outperforms tedox.de in revenue. In terms of transactions and sessions, poco.de ranks second behind xxxlutz.de, which had 130,835 transactions and 7,890,284 sessions. The AOV of poco.de falls in the middle range compared to its competitors, with xxxlutz.de having the highest AOV of €350-375. Despite poco.de having a competitive conversion rate, xxxlutz.de leads with a conversion rate of 1.50-2.00%.

#1 roller.de

4.7M

Revenue

2.1M

Sessions

0.5-1.0%

Conv. rate

$275-300

AOV

#2 home24.de

25.4M

Revenue

5.9M

Sessions

1.0-1.5%

Conv. rate

$300-325

AOV

#3 wayfair.de

401.3K

Revenue

139.6K

Sessions

1.0-1.5%

Conv. rate

$250-275

AOV

#4 xxxlutz.de

48.3M

Revenue

7.9M

Sessions

1.5-2.0%

Conv. rate

$350-375

AOV

#5 tedox.de

622.4K

Revenue

891.9K

Sessions

0.5-1.0%

Conv. rate

$100-125

AOV

CLOSEST COMPETITORSby revenue

TOP MARKET PERFORMERSby revenue

poco.de vs top market performers

poco.de

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Revenue share by device at poco.de

In May large majority of sales on poco.de, 54% was finalized on mobile devices, with 46% of sales coming from desktop devices.

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poco.de channels

Identify top traffic channels that drive growth for poco.deand discover how performance of traffic channels has changed over time.

poco.de Google Ads spend

Evaluate poco.de's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

poco.de devices

Review poco.de's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

poco.de top markets

Explore poco.de's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.