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Dec 2024
All countries
TRANSACTION INTELLIGENCE - DEC 2024 GLOBALLY

Favicon for poco.depoco.de

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11.8M
Revenue
4.7M
Sessions
0.5-1.0%
Conv. rate
$250-275
AOV
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  • Main country of store: GERMANY
  • Website category: E COMMERCE AND SHOPPING

Poco.de is a website that offers a wide range of products for sale. The website sells various items including furniture, home accessories, electrical appliances, technology devices, garden equipment, and other household items. It provides customers with a convenient platform to browse and purchase products from the comfort of their homes.

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poco.de's revenueOVER TIME
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Over the past three months, poco.de revenue has experienced growth of 2.5%, compared to the preceding three months.

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poco.de revenue growth for last six months
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OVERVIEW
poco.de in the e-commerce_and_shopping industry had a revenue of $11,847,349, with a conversion rate of 0.50-1.00% and an AOV of $250-275 in December 2024. Its sessions totaled 4,678,994. Compared to the industry median revenue of $135,269, poco.de's performance is strong but falls short of the largest online store, qvc.com, which generated $147,761,441. With a conversion rate higher than the low of 0.94% and AOV greater than the low of $58, poco.de has room for growth in these areas. However, the site's sessions are lower than the industry median of 49,840, suggesting potential opportunities for increasing traffic.
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poco.de competitors

In December 2024, poco.de, with a revenue of 11,847,349, 45,871 transactions, and 4,678,994 sessions, lags behind its competitors in the online home goods market. Compared to home24.de with a revenue of 29,403,206, 101,675 transactions, and 7,006,635 sessions, poco.de falls short in all metrics. wayfair.de, xxxlutz.de, and roller.de also outperform poco.de in terms of revenue, transactions, and sessions. However, poco.de has a comparable Average Order Value (AOV) range of 250-275 with wayfair.de, but falls behind xxxlutz.de with a higher AOV of 375-400. Despite a relatively low conversion rate range of 0.50-1.00 compared to competitors like wayfair.de and xxxlutz.de, poco.de could benefit from improving its performance metrics to better compete in the market.

#1 roller.de
7.7M
Revenue
2.8M
Sessions
0.5-1.0%
Conv. rate
$300-325
AOV
#2 home24.de
29.4M
Revenue
7M
Sessions
1.0-1.5%
Conv. rate
$275-300
AOV
#3 wayfair.de
22M
Revenue
3.8M
Sessions
2.0-2.5%
Conv. rate
$250-275
AOV
#4 xxxlutz.de
49.2M
Revenue
7.2M
Sessions
1.5-2.0%
Conv. rate
$375-400
AOV
#5 tedox.de
1M
Revenue
686.9K
Sessions
1.0-1.5%
Conv. rate
$100-125
AOV
poco.de vs top market performers
poco.de
top retailers
conversion rate vs average order value for poco.de and its competitors
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poco.de channels

Identify top traffic channels that drive growth for poco.deand discover how performance of traffic channels has changed over time.

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poco.de Google Ads spend

Evaluate poco.de's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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poco.de devices

Review poco.de's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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poco.de top markets

Explore poco.de's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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poco.de country & global rank

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