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Aug 2024
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TRANSACTION INTELLIGENCE - AUG 2024 GLOBALLY

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13.3M
Revenue
4.6M
Sessions
1.0-1.5%
Conversion rate
$250-275
Average order value
Online only revenue for poco.de, excluding returns, subscriptions and
any app sales. Read more in our knowledge base.
  • Main country of store: GERMANY
  • Website category: E COMMERCE AND SHOPPING

Poco.de is a website that offers a wide range of products for sale. The website sells various items including furniture, home accessories, electrical appliances, technology devices, garden equipment, and other household items. It provides customers with a convenient platform to browse and purchase products from the comfort of their homes.

poco.de’s revenueOVER TIME
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Over the past three months, poco.de revenue has experienced growth of 0.8%, compared to the preceding three months.

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poco.de revenue growth for last six months
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OVERVIEW
poco.de, an e-commerce_and_shopping site, generated $13,280,368 in revenue with a conversion rate of 1.00-1.50% and an AOV of $250-275. It recorded 4,573,551 sessions in August 2024. Compared to the industry median of $118,829 in revenue, poco.de performed well. However, it fell short of the highest revenue of $124,580,260 from qvc.com and the highest AOV of $348. Additionally, its conversion rate and AOV were below the top performers in the e-commerce_and_shopping sector. Despite the high number of sessions, poco.de may need to focus on improving its conversion rate and AOV to increase profitability.
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poco.de competitors

In comparison to its competitors, poco.de falls behind in terms of revenue, transactions, and sessions. home24.de leads the pack with a revenue of €28,991,927, 101,056 transactions, and 5,408,920 sessions. wayfair.de follows closely behind with €24,665,401 in revenue, 91,230 transactions, and 4,214,967 sessions. poco.de's revenue of €13,280,368, 52,315 transactions, and 4,573,551 sessions pale in comparison. However, poco.de maintains a competitive average order value (AOV) range of €250-€275 and a conversion rate of 1.00-1.50. While xxxlutz.de boasts the highest revenue at €66,993,256, roller.de has the highest AOV range of €375-€400. Overall, poco.de may need to focus on increasing its revenue and attracting more transactions and sessions to remain competitive in the market.

#1 roller.de
8.2M
Revenue
2.2M
Sessions
1.0-1.5%
Conv. rate
$325-350
AOV
#2 home24.de
29M
Revenue
5.4M
Sessions
1.5-2.0%
Conv. rate
$275-300
AOV
#3 wayfair.de
24.7M
Revenue
4.2M
Sessions
2.0-2.5%
Conv. rate
$250-275
AOV
#4 xxxlutz.de
67M
Revenue
10M
Sessions
1.5-2.0%
Conv. rate
$375-400
AOV
#5 tedox.de
1.2M
Revenue
758.1K
Sessions
1.0-1.5%
Conv. rate
$100-125
AOV
CLOSEST COMPETITORSby revenue
Favicon for bauhaus.infobauhaus.info
Favicon for hoeffner.dehoeffner.de
Favicon for wayfair.dewayfair.de
Favicon for baur.debaur.de
Favicon for segmueller.desegmueller.de
Favicon for poco.depoco.de
$13.3M
Favicon for jysk.dejysk.de
Favicon for moemax.demoemax.de
Favicon for manomano.demanomano.de
Favicon for roller.deroller.de
Favicon for betten.debetten.de
TOP MARKET PERFORMERSby revenue
1
Favicon for ikea.comikea.com
$740.1M
2
Favicon for otto.deotto.de
3
Favicon for kaufland.dekaufland.de
4
Favicon for xxxlutz.dexxxlutz.de
5
Favicon for lidl.delidl.de
6
Favicon for hornbach.dehornbach.de
7
Favicon for obi.deobi.de
8
Favicon for home24.dehome24.de
9
Favicon for bauhaus.infobauhaus.info
10
Favicon for hoeffner.dehoeffner.de
poco.de vs top market performers
poco.de
top retailers
conversion rate vs average order value for poco.de and its competitors
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poco.de brandsby revenue

1
Logo for boxspringbettBoxspringbett
Top retailers:hoeffner.dexxxlutz.demoemax.de
2
Logo for pocolinePocoline
3
Logo for kleiderschrankKleiderschrank
Top retailers:xxxlutz.dehoeffner.deamazon.de
4
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Top retailers:amazon.deamazon.comviking-direct.co.uk
5
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Top retailers:hoeffner.demoemax.de

poco.de categoriesby revenue

1
Beds & Bed Frames
Top retailers:sleepnumber.comwayfair.comamazon.com
2
Armoires & Wardrobes
Top retailers:amazon.co.ukamazon.deamazon.com
3
Sofas
Top retailers:wayfair.comamazon.comashleyfurniture.com
4
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Top retailers:amazon.co.ukamazon.comamazon.de
5
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Top retailers:etsy.commarksandspencer.comebay.com
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brands overtime comparison

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poco.de channels

Identify top traffic channels that drive growth for poco.deand discover how performance of traffic channels has changed over time.

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poco.de Google Ads spend

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poco.de devices

Review poco.de's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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poco.de top markets

Explore poco.de's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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poco.de country & global rank

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