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Sep 2025
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TRANSACTION INTELLIGENCE - SEP 2025 GLOBALLY

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7.3M
Revenue
Sep 25
1.5M
Sessions
Sep 25
1.0-1.5%
Conv. rate
Sep 25
$350-375
AOV
Sep 25
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Moemax.de is a website offering a wide range of furniture and home decor products. Their diverse product portfolio includes furnishings for living rooms, bedrooms, kitchens, bathrooms, and outdoor spaces. Additionally, they showcase decorative items, lighting fixtures, and textiles to provide customers with comprehensive options for revamping their living spaces.

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moemax.de Annual Revenue and Growth

moemax.de's annual sales on its online store amounted to $143.4M in 2024, up 10-20% from the previous year. For 2025, revenue is expected to decline by 20-50%. This would mark a reversal from last year's growth.

Annual Revenue (GMV)2024
$143.4M
Annual growth forecast2024/2025
<0%
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eCommerce Revenue
moemax.de revenue by year

moemax.de's monthly revenueOVER TIME
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Over the past three months, moemax.de revenue has experienced decline of 10%, compared to the preceding three months.

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moemax.de revenue decline for last six months
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OVERVIEW
In September 2025, moemax.de achieved impressive online sales revenue of $7,334,810, significantly surpassing the median of $128,623 in the FURNITURE industry. With a conversion rate between 1.00-1.50%, it remains below the sector's high of 1.96%. The average order value (AOV) ranged from $350 to $375, also lower than the high of $1,213, while total sessions reached 1,540,409, markedly higher than the median of 34,751. Despite its strong performance, moemax.de lags behind industry giant ikea.com, which boasts a staggering revenue of $948,741,774 and 238,090,084 sessions.
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moemax.de competitors

In September 2025, moemax.de generated a revenue of 7,334,810 with 19,710 transactions and 1,540,409 sessions, boasting an AOV of 350-375 and a conversion rate of 1.00-1.50. In comparison, its competitors xxxlutz.de led the pack with revenue of 47,875,885 from 130,169 transactions and 6,808,838 sessions, maintaining a similar AOV and a higher conversion rate of 1.50-2.00. home24.de followed closely with revenue of 22,145,092, while hoeffner.de and roller.de also presented significant numbers. However, wayfair.de fell behind in revenue at 237,516, showcasing that moemax.de stands its ground in the highly competitive online furniture retail market.

xxxlutz.de screenshot
#1 xxxlutz.de
47.9M
Revenue
6.8M
Sessions
1.5-2.0%
Conv. rate
$350-375
AOV
home24.de screenshot
#2 home24.de
22.1M
Revenue
5.1M
Sessions
1.0-1.5%
Conv. rate
$300-325
AOV
hoeffner.de screenshot
#3 hoeffner.de
22.1M
Revenue
2.4M
Sessions
1.0-1.5%
Conv. rate
$700-800
AOV
roller.de screenshot
#4 roller.de
3.8M
Revenue
1.9M
Sessions
0.5-1.0%
Conv. rate
$275-300
AOV
wayfair.de screenshot
#5 wayfair.de
237.5K
Revenue
66.1K
Sessions
1.0-1.5%
Conv. rate
$275-300
AOV
moemax.de vs top market performers
moemax.de
top retailers
conversion rate vs average order value for moemax.de and its competitors
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Revenue share by device at moemax.de

In September large majority of sales on moemax.de, 55% was finalized on desktop devices, with 45% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In September large majority of sales on moemax.de, 55% was finalized on desktop devices, with 45% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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moemax.de channels

Identify top traffic channels that drive growth for moemax.deand discover how performance of traffic channels has changed over time.

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moemax.de Google Ads spend

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moemax.de devices

Review moemax.de's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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moemax.de top markets

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moemax.de country & global rank

Assess the ranking of moemax.de among other retailers within its primary country and worldwide.

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