Get Your Free 2026 Daily Holiday Revenue Report

2026 Holiday Report

Grips
Dec 2025
All countries
Home/Insights/Retailers/hornbach.de
TRANSACTION INTELLIGENCE - DEC 2025 GLOBALLY

Favicon for hornbach.dehornbach.de

Start benchmarking for free
Sign in with GoogleSign up with Google
19.9M
Revenue
Dec 25
7.4M
Sessions
Dec 25
1.0-1.5%
Conv. rate
Dec 25
$175-200
AOV
Dec 25
Loading...

This website, hornbach.de, is an online platform that offers a wide range of products for construction, home improvement, gardening, and DIY projects. They provide a vast selection of tools, materials, hardware, and equipment to cater to various needs, enabling customers to efficiently undertake various building and renovation projects.

Loading...

GRIPS CUSTOMERS & RESEARCH PARTNERS

Sally Beauty logoAssembly logoWalmart logoSimpleTire logoNorthwestern University logoColumbia University logo

hornbach.de Annual Revenue and Growth

hornbach.de's annual sales on its online store amounted to $337M in 2024, up 5-10% from the previous year. For 2025, revenue is expected to decline by 5-10%. This would mark a reversal from last year's growth.

Annual Revenue (GMV)2024
$337M
Annual growth forecast2024/2025
<0%
Benchmark against your competitors for free
Continue with GoogleSign up with Google
eCommerce Revenue
hornbach.de revenue by year

hornbach.de's monthly revenueOVER TIME
View real-time data

Over the past three months, hornbach.de revenue has experienced decline of 22%, compared to the preceding three months.

View real-time data
hornbach.de revenue decline for last six months
Benchmark against your competitors for free
Continue with GoogleSign up with Google
OVERVIEW
In December 2025, hornbach.de, a leading player in the home and garden sector, achieved online sales revenue of $19,909,985, significantly surpassing the median of $46,993, though still far behind the market leader, lowes.com, with $695,249,799. The website recorded a conversion rate between 1.00-1.50%, below the high benchmark of 2.35% and above the low of 0.58%. Its average order value ranged from $175-200, considerably lower than the high of $567 and above the low of $67, attracting 7,351,296 sessions, but lagging behind lowes.com's impressive 115,285,376 sessions, while exceeding the median of 17,092.
Read more

hornbach.de competitors

When comparing hornbach.de to its competitors in December 2025, it is evident that hornbach.de falls behind in terms of revenue. hornbach.de generated $19,909,985 in revenue from 103,508 transactions and 7,351,296 sessions, with an average order value (AOV) of $175-200 and a conversion rate of 1.00-1.50%. In contrast, obi.de outperformed with $25,531,487 in revenue from 163,839 transactions and 9,687,975 sessions, boasting a higher AOV of $150-175 and a conversion rate of 1.50-2.00%. Similarly, toom.de also surpassed hornbach.de with $28,787,186 in revenue from 167,327 transactions and 12,138,744 sessions, having an AOV of $150-175 and a conversion rate of 1.00-1.50%. While hornbach.de may lag behind in revenue compared to its competitors, it maintains a steady conversion rate and a slightly higher AOV, showcasing potential for growth in the future.

obi.de screenshot
#1 obi.de
25.5M
Revenue
9.7M
Sessions
1.5-2.0%
Conv. rate
$150-175
AOV
bauhaus.info screenshot
#2 bauhaus.info
22.6M
Revenue
7.2M
Sessions
2.0-2.5%
Conv. rate
$125-150
AOV
toom.de screenshot
#3 toom.de
28.8M
Revenue
12.1M
Sessions
1.0-1.5%
Conv. rate
$150-175
AOV
manomano.de screenshot
#4 manomano.de
12.7M
Revenue
1.9M
Sessions
4.5-5.0%
Conv. rate
$125-150
AOV
hagebau.de screenshot
#5 hagebau.de
4.6M
Revenue
1.5M
Sessions
1.0-1.5%
Conv. rate
$225-250
AOV
hornbach.de vs top market performers
hornbach.de
top retailers
conversion rate vs average order value for hornbach.de and its competitors
Benchmark against your competitors for free
Continue with GoogleSign up with Google

Revenue share by device at hornbach.de

In December large majority of sales on hornbach.de, 63% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 37% of sales coming from desktop devices.

In December large majority of sales on hornbach.de, 63% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 37% of sales coming from desktop devices.
Review the entire assortment of this retailer and thousands of others in the Grips app
Sign in with GoogleSign up with Google
brands overtime comparison

Gain even more insights with the Grips app

hornbach.de channels

Identify top traffic channels that drive growth for hornbach.deand discover how performance of traffic channels has changed over time.

Sign in with GoogleSign up with Google

hornbach.de Google Ads spend

Evaluate hornbach.de's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

Sign in with GoogleSign up with Google

hornbach.de devices

Review hornbach.de's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

Sign in with GoogleSign up with Google

hornbach.de top markets

Explore hornbach.de's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

Sign in with GoogleSign up with Google

hornbach.de country & global rank

Assess the ranking of hornbach.de among other retailers within its primary country and worldwide.

Sign in with GoogleSign up with Google
Understand how your competitors drive sales.
Drive growth and optimize key metrics with our e-commerce intelligence platform
Grips Platform Dashboard